France condemns US over DEI warning to firms amid trade tensions

• France condemned US interference after the American embassy warned French firms against using diversity programmes.
• The US letter asked companies to certify they don’t practice diversity, equity and inclusion (DEI).
• Economy Minister Eric Lombard’s office stated the US government’s values “are not ours”.

France’s trade ministry condemned “unacceptable” US interference on Saturday after the American embassy in Paris sent several French firms letters warning against using the diversity programmes known as “DEI”, a frequent Donald Trump target.

The letters, sent to French companies currently doing or looking to do business with the United States, included an attached questionnaire asking firms to certify that they “do not practise programmes to promote diversity, equity and inclusion”, or DEI.

The questionnaire, which was shared with AFP, added that such programmes “infringe on applicable federal anti-discrimination laws” in the United States, where Trump signed an order banning federal DEI programmes the day he returned to office for his second term as president.

The US embassy sent a letter warning French firms against diversity programmes, a particular bugbear of US President Donald Trump, who says they are incompatible with meritocracy. Photo / Getty

France, already bristling at Trump’s moves to slap hefty tariffs on imports, hit back through the Ministry of Foreign Trade.

“US interference in French companies’ inclusion policies is unacceptable, just like its unjustified tariff threats,” the ministry said.

“France and Europe will defend their companies, their consumers, but also their values.”

Designed to provide opportunities for black people, women and other historically excluded groups, DEI programmes have drawn the wrath of Trump and his followers, who say they are discriminatory and incompatible with meritocracy.

The letter, first published Friday by newspaper Le Figaro, told companies Trump’s January 20 executive order against DEI programmes “also applies to all contractors and suppliers of the US government, regardless of nationality or country of operations”.

It gives them five days to fill out, sign and return the questionnaire.

Economy Minister Eric Lombard’s office said the letter “reflects the values of the new US government”.

“They are not ours,” it said. “The minister will remind his US counterparts of that.”

‘Attack on our sovereignty’

It was unclear how many companies got the letter.

The economy ministry estimated “a few dozen” had received it, but said it did not yet have a final figure.

The US embassy did not immediately respond to a request for comment.

As published in the press, the letter was not on a US embassy letterhead.

“If companies received it in that format, it’s not an official communication, much less a diplomatic one,” Christopher Mesnooh, an American business lawyer based in Paris, told AFP.

The US government cannot force French companies to follow its laws, added Mesnooh, from law firm Fieldfisher.

“French companies won’t now be required to apply US labour law or federal law against affirmative action policies,” he said.

In fact, most affirmative action policies are illegal in France, which bans treatment based on origin, ethnic group or religion, though many large companies have sought to diversify their recruitment pools.

However, France does require companies with more than 1000 employees to promote equality for women under a 2021 law, with benchmarks such as having at least 30% women executives.

That means a French company that adheres to the requirements stipulated in the US letter could risk breaking the law in France.

The head of French business group CPME, Amir Reza-Tofighi, called the letter an “attack on the sovereignty” of France, and urged political and business leaders to “stand together” against it.

Gerard Re of French labour confederation CGT called on the government “to tell companies not to adopt any policy that hurts equality between men and women or the fight against racism”.

– Agence France-Presse