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Home / Travel

The picturesque town that will pay you to move there

news.com.au
21 Oct, 2017 12:20 AM3 mins to read

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Mayor of Idyllic Italian village will pay you to move there. Photo / reindeerola / Instagram

Mayor of Idyllic Italian village will pay you to move there. Photo / reindeerola / Instagram

You wouldn't think the charming medieval Italian town of Candela would have a problem attracting people, but the mayor is offering up cash and tax incentives in a bid to get people to move there.

Once a buzzing hub of more than 8000 residents and known to tourists as "Little Naples", the town's population is now dwindling. It currently stands at just 2700 residents.

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The Italian town that is paying people to move there-Candela, according to a CNN article. But, we have no additional info to share.

A post shared by Life Unfettered (@lifeunfettered) on Oct 19, 2017 at 5:33am PDT

To recover the town's lost grandeur, mayor Nicola Gatta is offering up to 2000 euros ($3,387) to encourage people - including foreigners - to relocate, CNN Travel reports.

Tax credits on city waste disposal, bills and nurseries could also be offered, news.com.au reported.

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"I work each day with passion and commitment to bring Candela back to its ancient splendour," Mr Gatta said, according to CNN.

"Up until the 1960s, travellers called it 'Nap'licchie' (Little Naples), for it streets full of wayfarers, tourists, merchants and screaming vendors."

Now, the maze of winding picturesque alleys, Baroque buildings and arched passageways is all but a ghost town. Many young people who once called Candela home have fled the village in search of a brighter future elsewhere, leaving behind an ageing population.

The mass exodus of Italy's smaller historic towns has been a matter of national concern for decades. Many people emigrated to these villages in the post-war years but since then, a combination of ageing populations, economic squeeze and lack of opportunities has seen an exodus from the countryside to the cities.

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Squadra vincente non si cambia🔝😂🏍🏁#pomeriggialternativi❤

A post shared by Rocco Pio Sansone (@rocchin02) on Apr 22, 2017 at 11:42am PDT

But the Candela council is on a desperate mission to stop the town from ageing with its residents. Candela has also been given an expensive makeover, with restyled old palazzos, streets and piazzas now open for guided tours.

Public money is being used to fund folkloric costume parties, bonfires and festivals to reclaim ancient traditions and myths.

The biggest attraction being the House of Santa Clause which tells the story the inspiration behind Saint Nicholas, whose remains are believed to be entombed in the nearby town of Bari.

Mr Gatta's council pays actors dressed as Santa Claus and his elves to take over a 1600s three-storey building for an entire month.

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Another #flashback to Italy. The sun flowers were a little camera shy but we'll work with what we got. #italy #sunflower

A post shared by Lucas Ainsworth (@ainsworthlucas) on Sep 1, 2017 at 6:24am PDT

But what about normal everyday life? Francesco Delvecchio, who moved to Candela from another part of Puglia, said its idyllic.

"It's a quiet and simple lifestyle. No crowds, easy to move around, no traffic nor smog", he told CNN.

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a piece of my heart🔐 ⠀⠀⠀⠀⠀⠀⠀⠀⠀

A post shared by Sara Rennola (@reindeerola) on Aug 28, 2017 at 12:21am PDT

"We're right at the crossroads of three gorgeous Italian regions: Campania, Basilicata and Molise, with all the wonders each offers at hand".

Under Mr Gatta's plan, singles will be offered 800 euros ($1355), couples will be offered 1200 euros ($2032), three-member families will be offered 1500 to 1800 euros ($2540-$3050), and families of four to five people will be offered over 2000 euros ($3387).

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