Hutt Lagoon featured in a Lancome advertisement styled by social media star Nicole Warne (aka Gary Pepper Girl). Picture / Luke Shadbolt, Supplied
They are isolated areas that can be difficult to get to but many tourists are venturing beyond Sydney and the Great Barrier Reef in search of stunning locations in Australia — thanks to social media.
Once-quiet areas of the country that many Australians have never even visited or even know about, are experiencing an economic boost thanks to becoming "Insta-famous".
Here are some of the hip destinations you've never heard of.
LAKE TYRRELL, VICTORIA
In the right conditions, this isolated salt lake in regional Victoria becomes so still it creates a mirror of the sky and makes for stunning photos. It's also very shallow in some areas so you can look like you're walking on water.
Chinese tourists in particular have flocked to this isolated attraction in search of the perfect holiday snap, much to the bemusement of locals.
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FIGURE EIGHT POOLS, NEW SOUTH WALES
This became a popular attraction a few years ago when it gained Instagram notoriety and became a 'bucket list' destination.
The pools in the shape of a figure eight are one hour drive south of Sydney and require a steep hike into the Sydney's Royal National Park near Burning Palms Beach. It can also be quite dangerous as freak waves have injured many people desperate to capture the perfect photo. Timing is also important as the tide and swell have to be quite low if you want to see the pools.
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PINK LAKES, WESTERN AUSTRALIA
The pink lakes of Western Australia have become an increasingly lucrative attraction for the remote state.
Visiting unique locations has become a status symbol for the Chinese in particular as they are becoming more adventurous and seek experiences outside of the traditional trips to Sydney's Opera House or the Great Barrier Reef.
In particular a flight over Hutt Lagoon at Port Gregory near Geraldton in Western Australia is popular, and a visit to the bubblegum pink of Lake Hillier, located on an island near Esperance is also drawing crowds despite its remote location that requires a six-hour boat ride.
"All of a sudden, these pink lakes are getting quite a following in China, largely through social media," Tourism Western Australia chairman Nathan Harding told Australia China Business Review.
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"They are in relatively remote locations and I'd dare say that there are probably a lot of people in Perth that haven't been to see the lakes," Mr Harding said.