OpinionDebbie Mayo-Smith: Refocus for pleasure and profitWouldn't it be nice to spend more quality time with the family rather than doing chores? 04 Dec 08:30 PM
AirlinesAir NZ kills off controversial puppet Rico (+video)Rico, Air New Zealand's controversial puppet, has been killed off by Air New Zealand's advertising team.01 Dec 01:28 AM
OpinionGraham McGregor: The power of other people's networksThe power of using other people's networks in your marketing...28 Nov 08:30 PM
EmploymentQantas Twitter fiasco: 'Getting from A to B without being grounded' A Qantas social media campaign has crashed and burned, following a backlash from consumers still angry...22 Nov 06:46 PM
OpinionGraham McGregor: Creating customers for lifeMarketing consultant Graham McGregor on how to create life-time customers and clients for your business. 21 Nov 08:30 PM
OpinionGraham McGregor: Smile marketingMarketing consultant Graham McGregor on why 'Smile Marketing' is worth testing in any business.14 Nov 08:30 PM
OpinionGraham McGregor : The mental side of sellingWhy do some people do remarkably well in selling while others fail miserably?07 Nov 08:30 PM
OpinionGraham McGregor: The power of focusMarketing consultant Graham McGregor on why focusing on one thing could be helpful in your business.31 Oct 08:30 PM
OpinionDebbie Mayo-SmithDebbie Mayo-Smith: Eight great email marketing strategiesI want to send you my email marketing material. I don't care where you live, how old you are, what company you work for or what your interests are. I just wanna sell, sell, sell to you ... 30 Oct 08:30 PM
OpinionDebbie Mayo-Smith: Lesson to learn from 200 men in dragA marketing lesson learnt at Ayers Rock.24 Oct 08:30 PM
OpinionGraham McGregor: How many fishing lines do you use to make sales?Marketing consultant Graham McGregor on how adding new fishing lines could help make more sales in your business.24 Oct 08:30 PM
EconomyRugby World Cup climax weekend brings $78m cash boostThe Rugby World Cup final weekend will generate $78.1 million for the regional economy as fans from France and across New Zealand descend on Auckland, says a new report. 21 Oct 01:00 AM
New ZealandNaked Air NZ All Black granny stripped out of airline's videosAn All Black supporting streaking granny featured on an Air New Zealand safety video won't be seen on long-haul flights because of cultural concerns.10 Oct 04:30 PM
BusinessFlaccid and flabby ads ruled to be misleadingAds targeting the flaccid and flabby contained misleading and unsubstantiated claims, the Advertising Standards Authority has found.10 Oct 04:26 AM
Small BusinessWhy it's best to be friends with FacebookIt's boom time for the site once considered a fad, as tailored online ads take off.09 Oct 08:45 PM
