I'm a big fan of simple marketing strategies that are easy to use and produce a noticeable impact on your sales results when you use

Companies bending over backward to sell to millennials are doing the one thing the cohort hates most: trying too hard.

COMMENT: How do you get potential clients to choose your business rather than the other options they have?

What simple things can you do this week to attract larger numbers of new customers or clients to your business?

Adshel has partnered with research company Roy Morgan.

COMMENT: Graham McGregor talks three valuable marketing lessons to apply to your business.

Are you prepared to dress like a movie star?

What proven marketing templates can you find that would be useful in your own business?

Debbie Mayo-Smith talks pain and gain for a remarkable elevator pitch.

One marketing strategy you might want to consider trying is what I call a 'Rolls Royce Marketing Strategy', writes Graham McGregor.

What is your marketing focus for the start of 2016?

It's the biggest sporting event on the US calendar and billions of dollars will exchange hands in America today.

Debbie Mayo-Smith talks ways to beat competition for your sale.

The demise of Woolworths' Australian hardware experiment, Masters, won't devastate too many customers, writes Bella Katz.

Debbie Mayo-Smith talks a planning guide that will help you derive a plan of action.

There are only a few short weeks till a brand New Year begins on 1 January 2016. Here are three success strategies to put into action in December.

The Coca-Cola truck has come to town! And that might be a bad thing for your teeth and health.

Graham McGregor talks ways to get good leads for your website.

Animal behaviouris Mark Vette is no stranger to the small screen, but admits producing his own online video series presented new challenges.

Today's marketing tip is on how to create a brand new revenue stream for your business in November.

Founder of breakout dairy brand wants to bring farmers' markets to the supermarket, finds Holly Ryan.

Department store John Lewis has created another much-talked about Christmas advertisement and rings in the upcoming retail season.

If you've been in business for a while you soon realise that there are a lot of different marketing strategies for promoting your products and services.

No matter what happens tomorrow, the All Blacks have already won the social media World Cup says one commentator.

Bella Katz looks at ways companies are trying to combat "points fatigue" with loyalty programmes.

Graham McGregor talks taking action in your marketing.

Flushable wipes are becoming increasingly popular, but they're the bane of many sewerage systems and testing has found that they shouldn't be flushed at all.