Latest from Advertising

Graham McGregor: Getting your customers to recommend you

Business insight: Struggling companies need to ask hard questions

You operate in an industry popularly perceived to be in decline - how do you keep going?

Gender stereotypes in ads

They said “men can eat yoghurt, as long as it’s thick and chunky and built to tame a man’s hunger”. The only trouble was the men didn’t believe it.

APN sells outdoor advertising business

APN News & Media, which publishes the New Zealand Herald newspaper, has agreed to sell its stake in an outdoor advertising joint venture with Quadrant Private Equity for some A$69 million.

Graham McGregor: The power of content marketing

Hunt is on for live TV events

'Racist' muesli bar ad cleared by watchdog

An ad accused of racism for portraying Maori as cannibals has been cleared by the advertising watchdog.

Google earnings up 36pc - shares surge

Complaints of racism against muesli bar's TV ad

Complaints of racism against the television advertisement for Tasti Muesli Bars, which features cartoon characters bouncing to the tune of OMC's <i>How Bizarre</i>, have been dismissed.

TVNZ admits condom ad was inappropriate for family movie

Graham McGregor: Marketing with samples

Bob Jones: Back to economic Stone Age

Bob Jones is gobsmacked at the actions of Wayne and Sharon, who set up a website aimed at swapping goods.

Meridian float ad bill to top $2.2m

Claim ad stereotypes Maori

Drug driving ad an online hit

Skilled job vacancies fell in August

Graham McGregor: Making networking work for you

Twitter tweets it will go public

Twitter has announced, in a tweet, that it has submitted papers for a stock offering, the most hotly anticipated in the tech sector since Facebook's last year.