OpinionJohn DrinnanJohn Drinnan: News - TVNZ doesn't get itTelevision New Zealand is adamant the scrapping of up to 12 journalists' jobs because of cuts at 20/20 is not linked to an expensive makeover, writes John Drinnan.29 May 05:00 PM
New ZealandRibena caught out againDrinks maker Ribena has again been caught out, this time in the UK, for making misleading claims in advertising.15 May 04:35 AM
BusinessDeath of the infomercial?The low odds of success and the growing cost are shutting off infomercials to anyone other than the leading direct response televison marketers and major brands.07 May 04:55 AM
BusinessPosters sing out for music monthNew Zealand Music Month kicks off today, paying homage to some of the country's biggest artists and this year key sponsor Beck's plans to make the advertising sing.30 Apr 05:00 PM
New ZealandNigella visa ruling based on mediaNZ immigration officials have been forced to admit celebrity chef Nigella Lawson is eligible for a visa after they could find no evidence that she'd been banned from the US.24 Apr 04:15 PM
New ZealandNigella's visa clearance worries LabourLabour's immigration spokesman is concerned about the consistency of Immigration New Zealand's decisions after it granted a visa exemption to Nigella Lawson.20 Apr 11:32 PM
LifestyleIs this hair removal ad sexist?A new series of Veet ads have been branded "sexist" and "wrong" for suggesting that women are manly if they don't wax their body hair.08 Apr 11:05 PM
OpinionGraham McGregorGraham McGregor: The power of 'feel good' marketingAccording to customer service expert Shep Hyken, April is 'International Customer Loyalty Month'07 Apr 09:30 PM
BusinessPower adverts found to be misleadingA power company's advertisements exploited the trust of consumers and were likely to mislead or deceive, according to the Advertising Standards Authority.30 Mar 11:25 PM
AirlinesAds invade flight timeIf advertising makes you sick, brace yourself: on some local flights, the motion-sickness bags now feature ads.29 Mar 03:15 PM
KahuFrench fitness ad appropriates hakaIt has been used to sell cars, Coke, whiskey and gambling - now the haka is being used to encourage French people with osteoarthritis to exercise.28 Mar 03:15 PM
Small BusinessKiwi dog gear firm takes on the worldManiototo in Central Otago seems an unlikely place to set up an online business, but for dog lover Rose Voice, the isolation has proven no barrier to success.25 Mar 02:33 AM
OpinionGraham McGregorGraham McGregor: How to write a good direct response print advert17 Mar 08:30 PM
EntertainmentViewers find tampon ads filthA TV ad showing a girl going online to ask where to insert a tampon has sparked outrage.15 Mar 04:30 PM
OpinionGraham McGregorGraham McGregor: How to be positively remembered in your marketing10 Mar 08:30 PM
New ZealandMPs consider law change to lower drink driving limitMPs at a select committee are considering a law change that would lower the drink driving limit from 80mg of alcohol per 100ml of blood to 50mg.05 Mar 10:00 PM
OpinionJohn Drinnan: Social media works - but it's getting riskyCompanies are now getting good impact from social media but a marketing expert says that online discourse has become more volatile, writes John Drinnan.04 Mar 12:40 AM
New ZealandCampervan message deemed 'obscene'A message to 'Go f*** yourself San Diego' has landed a Kiwi campervan company in hot water with the Advertising Standards Authority.27 Feb 09:46 PM
