Tennis is about to test more ideas as the women start their Stanley St tournament where director Karl Budge has been working on ideas to give the fans more bang for their buck in a visit to the courts.
If sports promoters want fans to invest a big chunk of their day in their events then they have to provide wider value. They can't control what happens in the cricket, tennis, bowls, wood-chopping, stockcars or surfing but they can surround it with quality amenities and entertainment.
There are sensible limits and whoever decided there should be riffs of music between deliveries at a one-day cricket match the other day rather than at the end of an over or better still after a change of batsman should be given time out.
As people age, the eyesight gets a little sketchy, interests waver and counter-attractions grow, it is much easier to hit the record button or hit the couch.
If we count ourselves as a sporting nation then we should get more skin in the game and support those who are doing it for a living.
Let's make that New Year's resolution and come the end of summer let's see our scorecard and whether we've walked the talk or taken the easy trip to the sofa.