NZ Herald
  • Home
  • Latest news
  • Herald NOW
  • Video
  • New Zealand
  • Sport
  • World
  • Business
  • Entertainment
  • Podcasts
  • Quizzes
  • Opinion
  • Lifestyle
  • Travel
  • Viva
  • Weather

Subscriptions

  • Herald Premium
  • Viva Premium
  • The Listener
  • BusinessDesk

Sections

  • Latest news
  • New Zealand
    • All New Zealand
    • Crime
    • Politics
    • Education
    • Open Justice
    • Scam Update
  • Herald NOW
  • On The Up
  • World
    • All World
    • Australia
    • Asia
    • UK
    • United States
    • Middle East
    • Europe
    • Pacific
  • Business
    • All Business
    • MarketsSharesCurrencyCommoditiesStock TakesCrypto
    • Markets with Madison
    • Media Insider
    • Business analysis
    • Personal financeKiwiSaverInterest ratesTaxInvestment
    • EconomyInflationGDPOfficial cash rateEmployment
    • Small business
    • Business reportsMood of the BoardroomProject AucklandSustainable business and financeCapital markets reportAgribusiness reportInfrastructure reportDynamic business
    • Deloitte Top 200 Awards
    • CompaniesAged CareAgribusinessAirlinesBanking and financeConstructionEnergyFreight and logisticsHealthcareManufacturingMedia and MarketingRetailTelecommunicationsTourism
  • Opinion
    • All Opinion
    • Analysis
    • Editorials
    • Business analysis
    • Premium opinion
    • Letters to the editor
  • Politics
  • Sport
    • All Sport
    • OlympicsParalympics
    • RugbySuper RugbyNPCAll BlacksBlack FernsRugby sevensSchool rugby
    • CricketBlack CapsWhite Ferns
    • Racing
    • NetballSilver Ferns
    • LeagueWarriorsNRL
    • FootballWellington PhoenixAuckland FCAll WhitesFootball FernsEnglish Premier League
    • GolfNZ Open
    • MotorsportFormula 1
    • Boxing
    • UFC
    • BasketballNBABreakersTall BlacksTall Ferns
    • Tennis
    • Cycling
    • Athletics
    • SailingAmerica's CupSailGP
    • Rowing
  • Lifestyle
    • All Lifestyle
    • Viva - Food, fashion & beauty
    • Society Insider
    • Royals
    • Sex & relationships
    • Food & drinkRecipesRecipe collectionsRestaurant reviewsRestaurant bookings
    • Health & wellbeing
    • Fashion & beauty
    • Pets & animals
    • The Selection - Shop the trendsShop fashionShop beautyShop entertainmentShop giftsShop home & living
    • Milford's Investing Place
  • Entertainment
    • All Entertainment
    • TV
    • MoviesMovie reviews
    • MusicMusic reviews
    • BooksBook reviews
    • Culture
    • ReviewsBook reviewsMovie reviewsMusic reviewsRestaurant reviews
  • Travel
    • All Travel
    • News
    • New ZealandNorthlandAucklandWellingtonCanterburyOtago / QueenstownNelson-TasmanBest NZ beaches
    • International travelAustraliaPacific IslandsEuropeUKUSAAfricaAsia
    • Rail holidays
    • Cruise holidays
    • Ski holidays
    • Luxury travel
    • Adventure travel
  • Kāhu Māori news
  • Environment
    • All Environment
    • Our Green Future
  • Talanoa Pacific news
  • Property
    • All Property
    • Property Insider
    • Interest rates tracker
    • Residential property listings
    • Commercial property listings
  • Health
  • Technology
    • All Technology
    • AI
    • Social media
  • Rural
    • All Rural
    • Dairy farming
    • Sheep & beef farming
    • Horticulture
    • Animal health
    • Rural business
    • Rural life
    • Rural technology
    • Opinion
    • Audio & podcasts
  • Weather forecasts
    • All Weather forecasts
    • Kaitaia
    • Whangārei
    • Dargaville
    • Auckland
    • Thames
    • Tauranga
    • Hamilton
    • Whakatāne
    • Rotorua
    • Tokoroa
    • Te Kuiti
    • Taumaranui
    • Taupō
    • Gisborne
    • New Plymouth
    • Napier
    • Hastings
    • Dannevirke
    • Whanganui
    • Palmerston North
    • Levin
    • Paraparaumu
    • Masterton
    • Wellington
    • Motueka
    • Nelson
    • Blenheim
    • Westport
    • Reefton
    • Kaikōura
    • Greymouth
    • Hokitika
    • Christchurch
    • Ashburton
    • Timaru
    • Wānaka
    • Oamaru
    • Queenstown
    • Dunedin
    • Gore
    • Invercargill
  • Meet the journalists
  • Promotions & competitions
  • OneRoof property listings
  • Driven car news

Puzzles & Quizzes

  • Puzzles
    • All Puzzles
    • Sudoku
    • Code Cracker
    • Crosswords
    • Cryptic crossword
    • Wordsearch
  • Quizzes
    • All Quizzes
    • Morning quiz
    • Afternoon quiz
    • Sports quiz

Regions

  • Northland
    • All Northland
    • Far North
    • Kaitaia
    • Kerikeri
    • Kaikohe
    • Bay of Islands
    • Whangarei
    • Dargaville
    • Kaipara
    • Mangawhai
  • Auckland
  • Waikato
    • All Waikato
    • Hamilton
    • Coromandel & Hauraki
    • Matamata & Piako
    • Cambridge
    • Te Awamutu
    • Tokoroa & South Waikato
    • Taupō & Tūrangi
  • Bay of Plenty
    • All Bay of Plenty
    • Katikati
    • Tauranga
    • Mount Maunganui
    • Pāpāmoa
    • Te Puke
    • Whakatāne
  • Rotorua
  • Hawke's Bay
    • All Hawke's Bay
    • Napier
    • Hastings
    • Havelock North
    • Central Hawke's Bay
    • Wairoa
  • Taranaki
    • All Taranaki
    • Stratford
    • New Plymouth
    • Hāwera
  • Manawatū - Whanganui
    • All Manawatū - Whanganui
    • Whanganui
    • Palmerston North
    • Manawatū
    • Tararua
    • Horowhenua
  • Wellington
    • All Wellington
    • Kapiti
    • Wairarapa
    • Upper Hutt
    • Lower Hutt
  • Nelson & Tasman
    • All Nelson & Tasman
    • Motueka
    • Nelson
    • Tasman
  • Marlborough
  • West Coast
  • Canterbury
    • All Canterbury
    • Kaikōura
    • Christchurch
    • Ashburton
    • Timaru
  • Otago
    • All Otago
    • Oamaru
    • Dunedin
    • Balclutha
    • Alexandra
    • Queenstown
    • Wanaka
  • Southland
    • All Southland
    • Invercargill
    • Gore
    • Stewart Island
  • Gisborne

Media

  • Video
    • All Video
    • NZ news video
    • Herald NOW
    • Business news video
    • Politics news video
    • Sport video
    • World news video
    • Lifestyle video
    • Entertainment video
    • Travel video
    • Markets with Madison
    • Kea Kids news
  • Podcasts
    • All Podcasts
    • The Front Page
    • On the Tiles
    • Ask me Anything
    • The Little Things
  • Cartoons
  • Photo galleries
  • Today's Paper - E-editions
  • Photo sales
  • Classifieds

NZME Network

  • Advertise with NZME
  • OneRoof
  • Driven Car Guide
  • BusinessDesk
  • Newstalk ZB
  • Sunlive
  • ZM
  • The Hits
  • Coast
  • Radio Hauraki
  • The Alternative Commentary Collective
  • Gold
  • Flava
  • iHeart Radio
  • Hokonui
  • Radio Wanaka
  • iHeartCountry New Zealand
  • Restaurant Hub
  • NZME Events

SubscribeSign In
Advertisement
Advertise with NZME.
Home / Sport / Rugby / Super Rugby

Rugby: Exclusive - Sonny Bill Williams to be given special Blues jersey

Patrick McKendry
By Patrick McKendry
Reporter·NZ Herald·
11 Apr, 2017 03:52 AM3 mins to read

Subscribe to listen

Access to Herald Premium articles require a Premium subscription. Subscribe now to listen.
Already a subscriber?  Sign in here

Listening to articles is free for open-access content—explore other articles or learn more about text-to-speech.
‌
Save

    Share this article

Odd man out - Sonny Bill Williams trained with a hoodie on in front of the media today at the Blues' Alexandra Park headquarters. Photo / Dean Purcell.

Odd man out - Sonny Bill Williams trained with a hoodie on in front of the media today at the Blues' Alexandra Park headquarters. Photo / Dean Purcell.

Sonny Bill Williams is on the brink of getting a dispensation to wear a special jersey without the logos of two of the Blues' and New Zealand Rugby's most significant sponsors on it.

The Blues midfielder hit headlines around the world after covering up the BNZ logo on his collar before playing his first match for the team against the Highlanders in Dunedin last Saturday.

It was done due to All Black Williams' religious beliefs and on conscientious objection grounds - he is a practising Muslim - and the issue, which caught the Blues and New Zealand Rugby by surprise, is close to being resolved.

The Herald has learned that Williams will be given a jersey without the BNZ and Investec logos, and probably for the Blues' next match against the Hurricanes at Eden Park on Saturday. The dispensation will also apply to the Blues' training kit, with Williams today wearing a borrowed Blues' sweatshirt which covered said sponsors.

One of the main reasons for the delay in the resolution of what has turned into a high-profile controversy, with even Prime Minister Bill English voicing his opinion on it, is the fact that specialist bank Investec, which lends its name to the Super Rugby competition and Rugby Championship, is based in South Africa and the time difference means it has yet to sign off on Williams' dispensation.

Advertisement
Advertise with NZME.
Advertisement
Advertise with NZME.
Odd man out - Sonny Bill Williams trained with a hoodie on in front of the media today at the Blues' Alexandra Park headquarters. Photo / Dean Purcell.
Odd man out - Sonny Bill Williams trained with a hoodie on in front of the media today at the Blues' Alexandra Park headquarters. Photo / Dean Purcell.

BNZ is said to be relaxed about the issue, and a similar stance by Investec is seen as a virtual fait accompli.

As a jersey sponsor, BNZ are one of the Blues' biggest backers behind principal sponsor nib, an insurance company which features on the front of the jersey. Investec is a NZ Rugby competition and tour sponsor.

AIG, the insurance company on the front of the All Blacks' jersey, will presumably also get the all clear from Williams, who will likely explain his stance in the next couple of days and who has taken issue with banks and investment houses collecting interest on loans, in accordance with his faith.

Advertisement
Advertise with NZME.

It is understood that the 31-year-old's jersey will not have the two BNZ logos on the collar, nor will it have the large Investec logo on its left sleeve.

During the match at Forsyth Barr Stadium, Williams' first game after a six-month break due to injury and his first match of XVs since the 2015 World Cup final, it was noticeable that he had not only taped over his collar, but also that his left sleeve was rolled to the extent that the Investec brand was obscured.

The Super Rugby logo on his new jersey's right sleeve, which has the word "Investec" within it, will not be altered, the Herald has learned.

New Zealand Rugby has confirmed that all of the country's professional rugby players have a clause in their collective contracts allowing them to opt out of promoting finance companies, banks, alcohol companies, tobacco companies and gambling companies.

Discover more

Super Rugby

Beauden Barrett escapes punishment

10 Apr 09:27 AM
Super Rugby

Why Aus-NZ Super Rugby bid was doomed to fail

10 Apr 05:51 AM
Sport|rugby

Strong NZ Universities squad named for internal tour

10 Apr 10:12 PM
All Blacks

Sonny Bill sponsor snub still unresolved

11 Apr 12:31 AM

SkyCity and Speight's are also major sponsors of the Blues but do not appear on the team's playing kit.

It is a test case for the national union in terms of how far players can take their objections, but there must be valid reasons for them - either religious or moral - and it is not without precedent in terms of global sport.

South African cricketer Hashim Amla, a Muslim and a good friend of Williams, has a dispensation to wear a shirt which doesn't include the logo of an alcohol company.

Save

    Share this article

Latest from Super Rugby

Super Rugby

'Not sure yet' – Penney coy on Crusaders coaching future

22 Jun 03:29 AM
Premium
Opinion

Super Rugby final player ratings: One All Black picked the worst time to disappoint

21 Jun 09:00 PM
Premium
Analysis

Liam Napier: Super Rugby final redemption and agony in equal measures

21 Jun 09:56 AM

Jono and Ben brew up a tea-fuelled adventure in Sri Lanka

sponsored
Advertisement
Advertise with NZME.

Latest from Super Rugby

'Not sure yet' – Penney coy on Crusaders coaching future

'Not sure yet' – Penney coy on Crusaders coaching future

22 Jun 03:29 AM

Rob Penney is keeping his cards close to his chest with regards to his coaching future.

Premium
Super Rugby final player ratings: One All Black picked the worst time to disappoint

Super Rugby final player ratings: One All Black picked the worst time to disappoint

21 Jun 09:00 PM
Premium
Liam Napier: Super Rugby final redemption and agony in equal measures

Liam Napier: Super Rugby final redemption and agony in equal measures

21 Jun 09:56 AM
Crusaders claim Super Rugby Pacific title

Crusaders claim Super Rugby Pacific title

21 Jun 08:57 AM
Help for those helping hardest-hit
sponsored

Help for those helping hardest-hit

NZ Herald
  • About NZ Herald
  • Meet the journalists
  • Newsletters
  • Classifieds
  • Help & support
  • Contact us
  • House rules
  • Privacy Policy
  • Terms of use
  • Competition terms & conditions
  • Our use of AI
Subscriber Services
  • NZ Herald e-editions
  • Daily puzzles & quizzes
  • Manage your digital subscription
  • Manage your print subscription
  • Subscribe to the NZ Herald newspaper
  • Subscribe to Herald Premium
  • Gift a subscription
  • Subscriber FAQs
  • Subscription terms & conditions
  • Promotions and subscriber benefits
NZME Network
  • The New Zealand Herald
  • The Northland Age
  • The Northern Advocate
  • Waikato Herald
  • Bay of Plenty Times
  • Rotorua Daily Post
  • Hawke's Bay Today
  • Whanganui Chronicle
  • Viva
  • NZ Listener
  • Newstalk ZB
  • BusinessDesk
  • OneRoof
  • Driven Car Guide
  • iHeart Radio
  • Restaurant Hub
NZME
  • About NZME
  • NZME careers
  • Advertise with NZME
  • Digital self-service advertising
  • Book your classified ad
  • Photo sales
  • NZME Events
  • © Copyright 2025 NZME Publishing Limited
TOP