NZ Herald
  • Home
  • Latest news
  • Herald NOW
  • Video
  • New Zealand
  • Sport
  • World
  • Business
  • Entertainment
  • Podcasts
  • Quizzes
  • Opinion
  • Lifestyle
  • Travel
  • Viva
  • Weather

Subscriptions

  • Herald Premium
  • Viva Premium
  • The Listener
  • BusinessDesk

Sections

  • Latest news
  • New Zealand
    • All New Zealand
    • Crime
    • Politics
    • Education
    • Open Justice
    • Scam Update
  • Herald NOW
  • On The Up
  • World
    • All World
    • Australia
    • Asia
    • UK
    • United States
    • Middle East
    • Europe
    • Pacific
  • Business
    • All Business
    • MarketsSharesCurrencyCommoditiesStock TakesCrypto
    • Markets with Madison
    • Media Insider
    • Business analysis
    • Personal financeKiwiSaverInterest ratesTaxInvestment
    • EconomyInflationGDPOfficial cash rateEmployment
    • Small business
    • Business reportsMood of the BoardroomProject AucklandSustainable business and financeCapital markets reportAgribusiness reportInfrastructure reportDynamic business
    • Deloitte Top 200 Awards
    • CompaniesAged CareAgribusinessAirlinesBanking and financeConstructionEnergyFreight and logisticsHealthcareManufacturingMedia and MarketingRetailTelecommunicationsTourism
  • Opinion
    • All Opinion
    • Analysis
    • Editorials
    • Business analysis
    • Premium opinion
    • Letters to the editor
  • Politics
  • Sport
    • All Sport
    • OlympicsParalympics
    • RugbySuper RugbyNPCAll BlacksBlack FernsRugby sevensSchool rugby
    • CricketBlack CapsWhite Ferns
    • Racing
    • NetballSilver Ferns
    • LeagueWarriorsNRL
    • FootballWellington PhoenixAuckland FCAll WhitesFootball FernsEnglish Premier League
    • GolfNZ Open
    • MotorsportFormula 1
    • Boxing
    • UFC
    • BasketballNBABreakersTall BlacksTall Ferns
    • Tennis
    • Cycling
    • Athletics
    • SailingAmerica's CupSailGP
    • Rowing
  • Lifestyle
    • All Lifestyle
    • Viva - Food, fashion & beauty
    • Society Insider
    • Royals
    • Sex & relationships
    • Food & drinkRecipesRecipe collectionsRestaurant reviewsRestaurant bookings
    • Health & wellbeing
    • Fashion & beauty
    • Pets & animals
    • The Selection - Shop the trendsShop fashionShop beautyShop entertainmentShop giftsShop home & living
    • Milford's Investing Place
  • Entertainment
    • All Entertainment
    • TV
    • MoviesMovie reviews
    • MusicMusic reviews
    • BooksBook reviews
    • Culture
    • ReviewsBook reviewsMovie reviewsMusic reviewsRestaurant reviews
  • Travel
    • All Travel
    • News
    • New ZealandNorthlandAucklandWellingtonCanterburyOtago / QueenstownNelson-TasmanBest NZ beaches
    • International travelAustraliaPacific IslandsEuropeUKUSAAfricaAsia
    • Rail holidays
    • Cruise holidays
    • Ski holidays
    • Luxury travel
    • Adventure travel
  • Kāhu Māori news
  • Environment
    • All Environment
    • Our Green Future
  • Talanoa Pacific news
  • Property
    • All Property
    • Property Insider
    • Interest rates tracker
    • Residential property listings
    • Commercial property listings
  • Health
  • Technology
    • All Technology
    • AI
    • Social media
  • Rural
    • All Rural
    • Dairy farming
    • Sheep & beef farming
    • Horticulture
    • Animal health
    • Rural business
    • Rural life
    • Rural technology
    • Opinion
    • Audio & podcasts
  • Weather forecasts
    • All Weather forecasts
    • Kaitaia
    • Whangārei
    • Dargaville
    • Auckland
    • Thames
    • Tauranga
    • Hamilton
    • Whakatāne
    • Rotorua
    • Tokoroa
    • Te Kuiti
    • Taumaranui
    • Taupō
    • Gisborne
    • New Plymouth
    • Napier
    • Hastings
    • Dannevirke
    • Whanganui
    • Palmerston North
    • Levin
    • Paraparaumu
    • Masterton
    • Wellington
    • Motueka
    • Nelson
    • Blenheim
    • Westport
    • Reefton
    • Kaikōura
    • Greymouth
    • Hokitika
    • Christchurch
    • Ashburton
    • Timaru
    • Wānaka
    • Oamaru
    • Queenstown
    • Dunedin
    • Gore
    • Invercargill
  • Meet the journalists
  • Promotions & competitions
  • OneRoof property listings
  • Driven car news

Puzzles & Quizzes

  • Puzzles
    • All Puzzles
    • Sudoku
    • Code Cracker
    • Crosswords
    • Cryptic crossword
    • Wordsearch
  • Quizzes
    • All Quizzes
    • Morning quiz
    • Afternoon quiz
    • Sports quiz

Regions

  • Northland
    • All Northland
    • Far North
    • Kaitaia
    • Kerikeri
    • Kaikohe
    • Bay of Islands
    • Whangarei
    • Dargaville
    • Kaipara
    • Mangawhai
  • Auckland
  • Waikato
    • All Waikato
    • Hamilton
    • Coromandel & Hauraki
    • Matamata & Piako
    • Cambridge
    • Te Awamutu
    • Tokoroa & South Waikato
    • Taupō & Tūrangi
  • Bay of Plenty
    • All Bay of Plenty
    • Katikati
    • Tauranga
    • Mount Maunganui
    • Pāpāmoa
    • Te Puke
    • Whakatāne
  • Rotorua
  • Hawke's Bay
    • All Hawke's Bay
    • Napier
    • Hastings
    • Havelock North
    • Central Hawke's Bay
    • Wairoa
  • Taranaki
    • All Taranaki
    • Stratford
    • New Plymouth
    • Hāwera
  • Manawatū - Whanganui
    • All Manawatū - Whanganui
    • Whanganui
    • Palmerston North
    • Manawatū
    • Tararua
    • Horowhenua
  • Wellington
    • All Wellington
    • Kapiti
    • Wairarapa
    • Upper Hutt
    • Lower Hutt
  • Nelson & Tasman
    • All Nelson & Tasman
    • Motueka
    • Nelson
    • Tasman
  • Marlborough
  • West Coast
  • Canterbury
    • All Canterbury
    • Kaikōura
    • Christchurch
    • Ashburton
    • Timaru
  • Otago
    • All Otago
    • Oamaru
    • Dunedin
    • Balclutha
    • Alexandra
    • Queenstown
    • Wanaka
  • Southland
    • All Southland
    • Invercargill
    • Gore
    • Stewart Island
  • Gisborne

Media

  • Video
    • All Video
    • NZ news video
    • Herald NOW
    • Business news video
    • Politics news video
    • Sport video
    • World news video
    • Lifestyle video
    • Entertainment video
    • Travel video
    • Markets with Madison
    • Kea Kids news
  • Podcasts
    • All Podcasts
    • The Front Page
    • On the Tiles
    • Ask me Anything
    • The Little Things
  • Cartoons
  • Photo galleries
  • Today's Paper - E-editions
  • Photo sales
  • Classifieds

NZME Network

  • Advertise with NZME
  • OneRoof
  • Driven Car Guide
  • BusinessDesk
  • Newstalk ZB
  • Sunlive
  • ZM
  • The Hits
  • Coast
  • Radio Hauraki
  • The Alternative Commentary Collective
  • Gold
  • Flava
  • iHeart Radio
  • Hokonui
  • Radio Wanaka
  • iHeartCountry New Zealand
  • Restaurant Hub
  • NZME Events

SubscribeSign In
Advertisement
Advertise with NZME.
Home / Sport / Netball

Special report: Netball's transition towards fulltime professionalism

Dana Johannsen
By Dana Johannsen
Reporter·NZ Herald·
19 Mar, 2013 04:30 PM5 mins to read

Subscribe to listen

Access to Herald Premium articles require a Premium subscription. Subscribe now to listen.
Already a subscriber?  Sign in here

Listening to articles is free for open-access content—explore other articles or learn more about text-to-speech.
‌
Save

    Share this article

Southern Steel's Jodi Brown with daughters Kiana, right, and Aria at their home in Dunedin. Photo / Dianne Manson

Southern Steel's Jodi Brown with daughters Kiana, right, and Aria at their home in Dunedin. Photo / Dianne Manson

As the transtasman league begins this weekend, the Herald looks at the sport's painstaking transition towards fulltime professionalism.

As netball stood on the precipice of making the giant leap into professionalism, the words of doubters echoed in the ears of Netball New Zealand chief executive Raelene Castle.

"You girls don't know what you're doing." "This will never work." "It's too big a risk."

The weeks leading up to the start of the transtasman league five years ago were the most uncertain Castle had experienced in her career.

The broadcast deals were done, the sponsorship was in place, the nuts and bolts of the competition sorted.

Advertisement
Advertise with NZME.
Advertisement
Advertise with NZME.

She just had to wait to see if it flew.

"It's fair to say I didn't get a lot of sleep on the eve of the first game," Castle laughs.

Five years later, on the verge of it's sixth season, the ANZ Championship has transformed the netballing landscape both domestically and abroad.

Crowd and viewer numbers for the competition have grown year-on-year, sponsorship and revenue is steadily climbing, media coverage has increased and the profile of the sport and its athletes has surged.

Advertisement
Advertise with NZME.

Castle and her Australian counterparts take great pride in it all.

"What has been achieved is incredibly unique," says Castle. "Where else in the world can you see women's sport on prime time telly?"

The biggest transformation has been in the on-court product.

Silver Ferns coach Waimarama Taumaunu believes the quality of netball has moved as much in five years as it had in the 15 years before that, because of the week-in, week-out exposure to strong competition, the increased emphasis on conditioning and sports science, and players putting more time into training.

Discover more

Sport|rugby

NZRU forges ahead with police checks

06 Mar 04:30 PM
Netball

Netball: Pressure on Aussie jewel

09 Mar 04:30 PM
Netball

Netball: Invercargill to host Constellation opener

15 Mar 12:56 AM
Silver Ferns

Netball: No Magic wand for Silver Ferns

15 Mar 09:48 PM

"If you look back at a game from 2008 to one last year, it's night and day," said Castle.

Silver Fern shooter Jodi Brown recalls when she first started out for the Capital Shakers in 1998 as a wide-eyed teenager, she received $50 if she took the court, and $50 if the team won. "I thought that was pretty good."

She used to muse how great it would be if netballers could make a decent living from the sport, but never imagined it would happen in her lifetime.

She never imagined the added demands and pressures that would come with a being a professional netballer, either.

Low wages force players to quit early

Brown has since discovered professionalism means more than just earning more money - it means more commitment, more training and greater accountability.

"There is a lot more pressure in terms of if you're meeting your targets. A lot of players have performance targets built into their contract."

Advertisement
Advertise with NZME.

The 31-year-old, who took time out from the sport in 2008 and 2011 for the birth of her daughters Kiana and Aria, found the fitness standards required to return to the court the second time had lifted significantly.

"When I came back from Kiana in 2009, I thought I was adequate to take the court, but on reflection I probably wasn't. So the second time around I learnt and did a little bit more and I think it really paid off.

"So the key is how bad do you want it and how hard are you prepared to work?"

The opportunity to make a full-time career out of netball is something Brown is grateful for.

"When you consider where we've come from, it's pretty amazing. I think it's a credit to the leaders and administrators we have within netball circles."

It hasn't been a smooth run.

Advertisement
Advertise with NZME.

The massive gulf in player depth between the two countries was immediately evident, with New Zealand struggling for competitiveness against the better-prepared Australian teams. The dominance of the Aussie franchises led to vociferous calls to ditch a New Zealand side, and like clockwork, the debate has resurfaced again every year since, typically after a one-sided transtasman battle.

But with the Waikato-Bay of Plenty Magic finally breaking New Zealand's title drought last season, and the underperforming Kiwi franchises beginning to get their act together, the argument for culling a team is losing its sting.

Just as the players and coaches may have been slow to grasp the realities of the professional environment, so too were some of the front offices of the franchises.

Timekeeping vital for balancing work and sport

Several teams soon ran into financial difficulty - the Pulse being the worst offenders - with Netball NZ having to intervene after the Wellington-based franchise found themselves $700,000 in the red after three seasons.

The Magic, the most marketable team in the competition, and the Tactix have also had to go cap in hand to the national body for financial assistance - although the Tactix situation is unique.

Concern over the financial sustainability of the franchise model was the impetus for a radical overhaul of the national set-up, with Netball NZ abolishing the regions late last year and moving to a zone-based structure.

Advertisement
Advertise with NZME.

Each of the five zones is responsible for the running of an ANZ Championship franchise and for delivering netball from the grassroots right through to the high performance end.

The transtasman league has also had a major impact on the international game. Former Samoan coach Linda Vagana worries the competition only enhances the New Zealand and Australian duopoly in world netball, and the smaller nations with fewer resources will be left behind.

The numbers

ANZ Championship 2012 key statistics

* Cumulative television audience of 10.6 million viewers across Australia and New Zealand - an increase of 45% on 2011
* Almost 240,000 fans attended matches across 10 key markets in Australia & New Zealand up 34% from the previous year
* 23% growth in team membership

Tomorrow

Advertisement
Advertise with NZME.

We look at the impact the transtasman league has had on the international game, and talk to English import Geva Mentor on how the competition has changed her world.

Save

    Share this article

Latest from Netball

Silver Ferns

Australian Super Netball clubs circle for Silver Ferns vice-captain

17 Jun 06:00 PM
Netball

Magic take home second win in a row against Stars

10 Jun 04:33 AM
Analysis

Blowouts and surprises: Magic outshine Stars in unpredictable season

10 Jun 02:00 AM

Jono and Ben brew up a tea-fuelled adventure in Sri Lanka

sponsored
Advertisement
Advertise with NZME.

Latest from Netball

Australian Super Netball clubs circle for Silver Ferns vice-captain

Australian Super Netball clubs circle for Silver Ferns vice-captain

17 Jun 06:00 PM

Kate Heffernan wants the Silver Ferns eligibility rules to change.

Magic take home second win in a row against Stars

Magic take home second win in a row against Stars

10 Jun 04:33 AM
Blowouts and surprises: Magic outshine Stars in unpredictable season

Blowouts and surprises: Magic outshine Stars in unpredictable season

10 Jun 02:00 AM
Hip ray, hip ray: Is it time to ditch netball's post-game huddle?

Hip ray, hip ray: Is it time to ditch netball's post-game huddle?

05 Jun 02:30 AM
Help for those helping hardest-hit
sponsored

Help for those helping hardest-hit

NZ Herald
  • About NZ Herald
  • Meet the journalists
  • Newsletters
  • Classifieds
  • Help & support
  • Contact us
  • House rules
  • Privacy Policy
  • Terms of use
  • Competition terms & conditions
  • Our use of AI
Subscriber Services
  • NZ Herald e-editions
  • Daily puzzles & quizzes
  • Manage your digital subscription
  • Manage your print subscription
  • Subscribe to the NZ Herald newspaper
  • Subscribe to Herald Premium
  • Gift a subscription
  • Subscriber FAQs
  • Subscription terms & conditions
  • Promotions and subscriber benefits
NZME Network
  • The New Zealand Herald
  • The Northland Age
  • The Northern Advocate
  • Waikato Herald
  • Bay of Plenty Times
  • Rotorua Daily Post
  • Hawke's Bay Today
  • Whanganui Chronicle
  • Viva
  • NZ Listener
  • Newstalk ZB
  • BusinessDesk
  • OneRoof
  • Driven Car Guide
  • iHeart Radio
  • Restaurant Hub
NZME
  • About NZME
  • NZME careers
  • Advertise with NZME
  • Digital self-service advertising
  • Book your classified ad
  • Photo sales
  • NZME Events
  • © Copyright 2025 NZME Publishing Limited
TOP