NZ Herald
  • Home
  • Latest news
  • Herald NOW
  • Video
  • New Zealand
  • Sport
  • World
  • Business
  • Entertainment
  • Podcasts
  • Quizzes
  • Opinion
  • Lifestyle
  • Travel
  • Viva
  • Weather

Subscriptions

  • Herald Premium
  • Viva Premium
  • The Listener
  • BusinessDesk

Sections

  • Latest news
  • New Zealand
    • All New Zealand
    • Crime
    • Politics
    • Education
    • Open Justice
    • Scam Update
  • Herald NOW
  • On The Up
  • World
    • All World
    • Australia
    • Asia
    • UK
    • United States
    • Middle East
    • Europe
    • Pacific
  • Business
    • All Business
    • MarketsSharesCurrencyCommoditiesStock TakesCrypto
    • Markets with Madison
    • Media Insider
    • Business analysis
    • Personal financeKiwiSaverInterest ratesTaxInvestment
    • EconomyInflationGDPOfficial cash rateEmployment
    • Small business
    • Business reportsMood of the BoardroomProject AucklandSustainable business and financeCapital markets reportAgribusiness reportInfrastructure reportDynamic business
    • Deloitte Top 200 Awards
    • CompaniesAged CareAgribusinessAirlinesBanking and financeConstructionEnergyFreight and logisticsHealthcareManufacturingMedia and MarketingRetailTelecommunicationsTourism
  • Opinion
    • All Opinion
    • Analysis
    • Editorials
    • Business analysis
    • Premium opinion
    • Letters to the editor
  • Politics
  • Sport
    • All Sport
    • OlympicsParalympics
    • RugbySuper RugbyNPCAll BlacksBlack FernsRugby sevensSchool rugby
    • CricketBlack CapsWhite Ferns
    • Racing
    • NetballSilver Ferns
    • LeagueWarriorsNRL
    • FootballWellington PhoenixAuckland FCAll WhitesFootball FernsEnglish Premier League
    • GolfNZ Open
    • MotorsportFormula 1
    • Boxing
    • UFC
    • BasketballNBABreakersTall BlacksTall Ferns
    • Tennis
    • Cycling
    • Athletics
    • SailingAmerica's CupSailGP
    • Rowing
  • Lifestyle
    • All Lifestyle
    • Viva - Food, fashion & beauty
    • Society Insider
    • Royals
    • Sex & relationships
    • Food & drinkRecipesRecipe collectionsRestaurant reviewsRestaurant bookings
    • Health & wellbeing
    • Fashion & beauty
    • Pets & animals
    • The Selection - Shop the trendsShop fashionShop beautyShop entertainmentShop giftsShop home & living
    • Milford's Investing Place
  • Entertainment
    • All Entertainment
    • TV
    • MoviesMovie reviews
    • MusicMusic reviews
    • BooksBook reviews
    • Culture
    • ReviewsBook reviewsMovie reviewsMusic reviewsRestaurant reviews
  • Travel
    • All Travel
    • News
    • New ZealandNorthlandAucklandWellingtonCanterburyOtago / QueenstownNelson-TasmanBest NZ beaches
    • International travelAustraliaPacific IslandsEuropeUKUSAAfricaAsia
    • Rail holidays
    • Cruise holidays
    • Ski holidays
    • Luxury travel
    • Adventure travel
  • Kāhu Māori news
  • Environment
    • All Environment
    • Our Green Future
  • Talanoa Pacific news
  • Property
    • All Property
    • Property Insider
    • Interest rates tracker
    • Residential property listings
    • Commercial property listings
  • Health
  • Technology
    • All Technology
    • AI
    • Social media
  • Rural
    • All Rural
    • Dairy farming
    • Sheep & beef farming
    • Horticulture
    • Animal health
    • Rural business
    • Rural life
    • Rural technology
    • Opinion
    • Audio & podcasts
  • Weather forecasts
    • All Weather forecasts
    • Kaitaia
    • Whangārei
    • Dargaville
    • Auckland
    • Thames
    • Tauranga
    • Hamilton
    • Whakatāne
    • Rotorua
    • Tokoroa
    • Te Kuiti
    • Taumaranui
    • Taupō
    • Gisborne
    • New Plymouth
    • Napier
    • Hastings
    • Dannevirke
    • Whanganui
    • Palmerston North
    • Levin
    • Paraparaumu
    • Masterton
    • Wellington
    • Motueka
    • Nelson
    • Blenheim
    • Westport
    • Reefton
    • Kaikōura
    • Greymouth
    • Hokitika
    • Christchurch
    • Ashburton
    • Timaru
    • Wānaka
    • Oamaru
    • Queenstown
    • Dunedin
    • Gore
    • Invercargill
  • Meet the journalists
  • Promotions & competitions
  • OneRoof property listings
  • Driven car news

Puzzles & Quizzes

  • Puzzles
    • All Puzzles
    • Sudoku
    • Code Cracker
    • Crosswords
    • Cryptic crossword
    • Wordsearch
  • Quizzes
    • All Quizzes
    • Morning quiz
    • Afternoon quiz
    • Sports quiz

Regions

  • Northland
    • All Northland
    • Far North
    • Kaitaia
    • Kerikeri
    • Kaikohe
    • Bay of Islands
    • Whangarei
    • Dargaville
    • Kaipara
    • Mangawhai
  • Auckland
  • Waikato
    • All Waikato
    • Hamilton
    • Coromandel & Hauraki
    • Matamata & Piako
    • Cambridge
    • Te Awamutu
    • Tokoroa & South Waikato
    • Taupō & Tūrangi
  • Bay of Plenty
    • All Bay of Plenty
    • Katikati
    • Tauranga
    • Mount Maunganui
    • Pāpāmoa
    • Te Puke
    • Whakatāne
  • Rotorua
  • Hawke's Bay
    • All Hawke's Bay
    • Napier
    • Hastings
    • Havelock North
    • Central Hawke's Bay
    • Wairoa
  • Taranaki
    • All Taranaki
    • Stratford
    • New Plymouth
    • Hāwera
  • Manawatū - Whanganui
    • All Manawatū - Whanganui
    • Whanganui
    • Palmerston North
    • Manawatū
    • Tararua
    • Horowhenua
  • Wellington
    • All Wellington
    • Kapiti
    • Wairarapa
    • Upper Hutt
    • Lower Hutt
  • Nelson & Tasman
    • All Nelson & Tasman
    • Motueka
    • Nelson
    • Tasman
  • Marlborough
  • West Coast
  • Canterbury
    • All Canterbury
    • Kaikōura
    • Christchurch
    • Ashburton
    • Timaru
  • Otago
    • All Otago
    • Oamaru
    • Dunedin
    • Balclutha
    • Alexandra
    • Queenstown
    • Wanaka
  • Southland
    • All Southland
    • Invercargill
    • Gore
    • Stewart Island
  • Gisborne

Media

  • Video
    • All Video
    • NZ news video
    • Herald NOW
    • Business news video
    • Politics news video
    • Sport video
    • World news video
    • Lifestyle video
    • Entertainment video
    • Travel video
    • Markets with Madison
    • Kea Kids news
  • Podcasts
    • All Podcasts
    • The Front Page
    • On the Tiles
    • Ask me Anything
    • The Little Things
  • Cartoons
  • Photo galleries
  • Today's Paper - E-editions
  • Photo sales
  • Classifieds

NZME Network

  • Advertise with NZME
  • OneRoof
  • Driven Car Guide
  • BusinessDesk
  • Newstalk ZB
  • Sunlive
  • ZM
  • The Hits
  • Coast
  • Radio Hauraki
  • The Alternative Commentary Collective
  • Gold
  • Flava
  • iHeart Radio
  • Hokonui
  • Radio Wanaka
  • iHeartCountry New Zealand
  • Restaurant Hub
  • NZME Events

SubscribeSign In
Advertisement
Advertise with NZME.
Home / Sport

Dylan Cleaver: New Zealand Cricket's (double) agent for change an easy target

Dylan Cleaver
By Dylan Cleaver
Sports Editor at Large·NZ Herald·
23 May, 2019 06:00 AM4 mins to read

Subscribe to listen

Access to Herald Premium articles require a Premium subscription. Subscribe now to listen.
Already a subscriber?  Sign in here

Listening to articles is free for open-access content—explore other articles or learn more about text-to-speech.
‌
Save

    Share this article

    Reminder, this is a Premium article and requires a subscription to read.

Martin Snedden. Photo / Photosport

Martin Snedden. Photo / Photosport

COMMENT:

Emerging from the debris of the meeting between the country's top cricket administrators and the six major associations were questions around the role of Martin Snedden – a man who has dedicated a large chunk of his life to serving the game.

Following the story about the state of New Zealand Cricket's finances – parlous or robust depending who you're talking to – and what it means for the member associations, the Herald talked to a prominent figure in the game who said a lot of tension remained around Snedden's role.

The source said Snedden's dual role of project leader and board member was "curious" and had caused a degree of discomfit.

Real honesty was difficult when you're asked to offer sensitive information to somebody who is on the board that effectively controls the financial lifeblood of your association.

Advertisement
Advertise with NZME.

NZC chairman Greg Barclay acknowledged that tension existed, saying Snedden "wouldn't be Mr Popularity in all the boardrooms right now, but people don't like change".

Barclay also launched a staunch defence of Snedden's dual role, saying they could have brought in high-priced consultants to do the work but knowing it would be fraught they wanted someone with a bone-deep connection to cricket in New Zealand.

As a former international, consulting lawyer to NZC and former CEO through one of the game's trickiest periods – see players' strike (2002) – Snedden ticked the boxes.

Advertisement
Advertise with NZME.

"We've got the right person, I'm more than comfortable with it," Barclay said.

Even NZC's most virulent critics would admit that the game is fiendishly difficult to administer.

Discover more

Cricket

The Boxing Day moment that changed the course of NZ cricket history

24 Dec 06:00 PM
Cricket World Cup

Dylan Cleaver: NZ's World Cup hopes rest on one man - and it's not Kane Williamson

20 May 11:15 PM
Sport|cricket

Inside the ugly meeting that sparked NZ Cricket's 'financial crisis'

22 May 07:40 AM
Sport

GeNZ sports stars: The 10 Kiwi teens beating the world

23 May 11:00 PM

It has three professional, internationally played formats and a bunch of other representative and grassroots strains, from two-day to 10-over slogs.

England, that bastion of upright stances, will introduce a new concept - the 100 (as in balls per innings and, yes, 100 is not divisible by six) – to further confuse matters.

Martin Snedden is leading a project that is expected to result in dramatic change to the way domestic cricket is delivered.
Martin Snedden is leading a project that is expected to result in dramatic change to the way domestic cricket is delivered.

In New Zealand, we have junior cricket, school cricket, club cricket, twilight cricket/ businesshouse/ Last Man Stands, age-group cricket, minor association rep cricket and major association cricket from Plunket Shield to Super Smash.

To this burden add 2016's Women and Cricket report that determined the national body needed to significantly raise its game when it came to delivering cricket for females.

Trying to come up with a cohesive strategy to serve the needs of all cricket providers and, ultimately, cricketers, with a finite pool of money is like trying to complete a Rubik's Cube in the dark with one arm.

Snedden's role as project leader is to make some sense of this. To put the layers together with the right-coloured squares in the right places.

Advertisement
Advertise with NZME.

To use a bit of boardroom speak, he'll be looking for efficiencies where there are now deficiencies; he'll be looking to modernise the delivery of the game.

Resistance to this change is inevitable.

Since the days of the draining of swamps to create playing fields, cricket has largely been the preserve of middle-class white men.

They have fossilised views on how the game should be played and run.

They've often dedicated their lives to the sport for very little return, too. That's why some are angry.

The game's finances are, in one respect, a bit of a red herring.

What's really at stake is the idea that the way something has been done for decades won't be done tomorrow. That's a bit frightening.

The change agent, Snedden, is an easy target for ire.

The associations respond

On Wednesday, the Herald reported that a heated meeting between key New Zealand cricket staff and the heads of the six major associations has fuelled suggestions the game faces a financial crisis.

The CEOs of the associations – Northern and Central Districts, Auckland, Wellington, Canterbury and Otago – met NZC chief David White, chairman Greg Barclay and board member Martin Snedden earlier this month with NZC allegedly unable to tell the associations how much money they had to spend for the coming season.

The associations responded on Thursday, by issuing a joint statement:

"The Major Associations are engaging with NZC through a number of workstreams, to positively look at the way that the game is positioned for the future, both from a delivery and funding perspective.

"It has been agreed by the seven parties (being the six Major Associations and NZC) that the outcomes of these discussions will be arrived at collectively. To this end, the Major Associations are acting collectively, and as one voice.

"We are fully committed to working with NZC towards an agreement that ensures the long term sustainability of the game."

Save

    Share this article

    Reminder, this is a Premium article and requires a subscription to read.

Latest from Sport

Premium
Opinion

Opinion: Are the Crusaders the world's most successful pro sports franchise of all time?

19 Jun 07:00 AM
New Zealand

Watch: 'Hand of God' controversy in schoolboy rugby scrum

19 Jun 04:29 AM
Boxing

'No truth in it': Gallen hits back at SBW claims

19 Jun 04:00 AM

Jono and Ben brew up a tea-fuelled adventure in Sri Lanka

sponsored
Advertisement
Advertise with NZME.

Latest from Sport

Premium
Opinion: Are the Crusaders the world's most successful pro sports franchise of all time?

Opinion: Are the Crusaders the world's most successful pro sports franchise of all time?

19 Jun 07:00 AM

Mike Thorpe argues the numbers suggest that they are.

Watch: 'Hand of God' controversy in schoolboy rugby scrum

Watch: 'Hand of God' controversy in schoolboy rugby scrum

19 Jun 04:29 AM
'No truth in it': Gallen hits back at SBW claims

'No truth in it': Gallen hits back at SBW claims

19 Jun 04:00 AM
Rising star Sophia Lafaiali'i shines in Mystics' pivotal victory

Rising star Sophia Lafaiali'i shines in Mystics' pivotal victory

19 Jun 03:01 AM
Help for those helping hardest-hit
sponsored

Help for those helping hardest-hit

NZ Herald
  • About NZ Herald
  • Meet the journalists
  • Newsletters
  • Classifieds
  • Help & support
  • Contact us
  • House rules
  • Privacy Policy
  • Terms of use
  • Competition terms & conditions
  • Our use of AI
Subscriber Services
  • NZ Herald e-editions
  • Daily puzzles & quizzes
  • Manage your digital subscription
  • Manage your print subscription
  • Subscribe to the NZ Herald newspaper
  • Subscribe to Herald Premium
  • Gift a subscription
  • Subscriber FAQs
  • Subscription terms & conditions
  • Promotions and subscriber benefits
NZME Network
  • The New Zealand Herald
  • The Northland Age
  • The Northern Advocate
  • Waikato Herald
  • Bay of Plenty Times
  • Rotorua Daily Post
  • Hawke's Bay Today
  • Whanganui Chronicle
  • Viva
  • NZ Listener
  • Newstalk ZB
  • BusinessDesk
  • OneRoof
  • Driven Car Guide
  • iHeart Radio
  • Restaurant Hub
NZME
  • About NZME
  • NZME careers
  • Advertise with NZME
  • Digital self-service advertising
  • Book your classified ad
  • Photo sales
  • NZME Events
  • © Copyright 2025 NZME Publishing Limited
TOP