"If we can go back to the 2011-12 event, having a New Zealand boat in the race resulted in a 20 per cent increased footfall compared to the 2014-15 event, when there wasn't a Kiwi team," said Calder.
"I know a big driver for the Volvo Ocean Race moving forward is having the host cities represented in the race."
Volvo Ocean Race bosses also see an opportunity to capitalise on the groundswell of enthusiasm for sailing in New Zealand following Team NZ's America's Cup win.
The event's executive, Mark Turner, held a series of meetings with Team NZ boss Grant Dalton, who made his name in the gruelling round the world race, in Bermuda.
The Kiwi syndicate were involved in the 2011-12 race with a joint New Zealand-Spanish flagged boat due to a partnership with Spanish footwear company Camper, and Dalton has made no secret of his wish to be involved with the race again.
Chief operating officer Kevin Shoebridge told the Herald earlier this month while the possibility of doing the 2017-18 race was "heavily discussed", in order to be highly competitive and represent the Team NZ brand properly, they needed to be on the water two months ago.
"We have talked about it a lot, but with all the planning and preparation that needs to take place, we just couldn't do it properly at this late stage," said Shoebridge.
Monk, a member of Team New Zealand's triumphant 1995 and 2000 America's Cup campaigns, currently manages the China One team on World Match Racing Team and M32 circuits. The team, skippered by Kiwi world match racing champion Phil Robertson, is based out of Ningbo, China - the sister city to Auckland.
With most of the big names in the sport already signed on with other teams, it is not known who will skipper a New Zealand entry, or occupy the key navigation role, but Calder believes there is no shortage of Kiwi talent ready to take on the challenge.
"It still very much up in the air, we have the team, just not the money. But there has never been a cheaper time to enter the Volvo Ocean Race."