At a domestic level, Basketball New Zealand has also lifted the profile of the premiere national competition - the Womens Basketball Championship - with increased media coverage and livestreaming of games. Edwards says Basketball New Zealand can do more and the developing Womens Basketball Strategy will build on these improvements.
"Its simply about ensuring basketball is an accessible and attractive sport for girls and women," says Edwards.
With that in mind, Basketball New Zealand has just released a new promotional video with the aim of explaining the womens pathway in basketball, which shows a junior player stepping onto court, growing into the regional and secondary school levels, then right through to the Tall Ferns with Jordan Hunter featured at the end.
"Basketball is offering Kiwi girls a great sporting environment. They love the physicality of the game, the friends they make, the global culture of basketball, and also the international opportunities, which includes college scholarships and professional opportunities that stretch around the globe. Of course the social factor is one of the games biggest drawcards - players just need a hoop and a ball to enjoy it.
"At that social level theres no pressure to perform, its just pure fun and thats attractive for the girls who play. So we feel like the womens game is going from strength to strength."
Basketball New Zealand plans to finalise their Womens Basketball Strategy later this year, outlining more initiatives to grow the female game.
To get involved in basketball, contact your nearest regional basketball association. Find your nearest associations contact details here: http://www.basketball.org.nz/Inside-Basketball/Associations
- This story has been automatically published using a media release from Basketball New Zealand