NZ Herald
  • Home
  • Latest news
  • Herald NOW
  • Video
  • New Zealand
  • Sport
  • World
  • Business
  • Entertainment
  • Podcasts
  • Quizzes
  • Opinion
  • Lifestyle
  • Travel
  • Viva
  • Weather

Subscriptions

  • Herald Premium
  • Viva Premium
  • The Listener
  • BusinessDesk

Sections

  • Latest news
  • New Zealand
    • All New Zealand
    • Crime
    • Politics
    • Education
    • Open Justice
    • Scam Update
    • The Great NZ Road Trip
  • Herald NOW
    • All Herald NOW
    • Ryan Bridge TODAY
    • Herald NOW Business
  • On The Up
  • World
    • All World
    • Australia
    • Asia
    • UK
    • United States
    • Middle East
    • Europe
    • Pacific
  • Business
    • All Business
    • MarketsSharesCurrencyCommoditiesStock TakesCrypto
    • Herald NOW Business
    • Media Insider
    • Business analysis
    • Personal financeKiwiSaverASB Investment HubInterest ratesTaxInvestment
    • EconomyThe Economy of EverythingInflationGDPOfficial cash rateEmployment
    • Small business
    • Business reportsMood of the BoardroomProject CanterburyProject AucklandSustainable business and financeCapital markets reportIndia business reportAgribusiness reportInfrastructure reportDynamic business
    • Deloitte Top 200 Awards
    • Deloitte Fast 50
    • Generate wealth weekly
    • CompaniesAged CareAgribusinessAirlinesBanking and financeConstructionEnergyFreight and logisticsHealthcareManufacturingMedia and MarketingRetailTelecommunicationsTourism
  • Opinion
    • All Opinion
    • Analysis
    • Editorials
    • Business analysis
    • Premium opinion
    • Letters to the editor
  • Politics
  • Sport
    • All Sport
    • FootballFootball World CupWellington PhoenixAuckland FCAll WhitesFootball FernsEnglish Premier League
    • OlympicsParalympics
    • RugbySuper RugbyNPCAll BlacksBlack FernsRugby sevensSchool rugby
    • CricketBlack CapsWhite Ferns
    • Racing
    • NetballSilver Ferns
    • LeagueWarriorsNRL
    • GolfNZ Open
    • MotorsportFormula 1
    • Boxing
    • UFC
    • BasketballNBABreakersTall BlacksTall Ferns
    • Tennis
    • Cycling
    • Athletics
    • SailingAmerica's CupSailGP
    • Rowing
  • Lifestyle
    • All Lifestyle
    • Viva - Food, fashion & beauty
    • Society Insider
    • Royals
    • Sex & relationships
    • Food & drinkRecipesRecipe collectionsRestaurant reviewsRestaurant bookings
    • Health & wellbeing
    • Fashion & beauty
    • Pets & animals
    • The Selection - Shop the trendsShop fashionShop beautyShop entertainmentShop giftsShop home & living
  • Entertainment
    • All Entertainment
    • TV
    • MoviesMovie reviews
    • MusicMusic reviews
    • BooksBook reviews
    • Culture
    • ReviewsBook reviewsMovie reviewsMusic reviewsRestaurant reviews
  • Travel
    • All Travel
    • News
    • New ZealandNorthlandAucklandWellingtonCanterburyOtago / QueenstownNelson-TasmanBest NZ beaches
    • International travelAustraliaPacific IslandsEuropeUKUSAAfricaAsia
    • Rail holidays
    • Cruise holidays
    • Ski holidays
    • Luxury travel
    • Adventure travel
  • Kāhu Māori news
  • Environment
    • All Environment
    • Our Green Future
  • Talanoa Pacific news
  • Property
    • All Property
    • Property Insider
    • Interest rates tracker
    • Residential property listings
    • Commercial property listings
  • Health
  • Technology
    • All Technology
    • AI
    • Social media
  • Rural
    • All Rural
    • Dairy farming
    • Sheep & beef farming
    • Horticulture
    • Animal health
    • Rural business
    • Rural life
    • Rural technology
    • Opinion
    • Audio & podcasts
  • Weather forecasts
    • All Weather forecasts
    • Kaitaia
    • Whangārei
    • Dargaville
    • Auckland
    • Thames
    • Tauranga
    • Hamilton
    • Whakatāne
    • Rotorua
    • Tokoroa
    • Te Kuiti
    • Taumaranui
    • Taupō
    • Gisborne
    • New Plymouth
    • Napier
    • Hastings
    • Dannevirke
    • Whanganui
    • Palmerston North
    • Levin
    • Paraparaumu
    • Masterton
    • Wellington
    • Motueka
    • Nelson
    • Blenheim
    • Westport
    • Reefton
    • Kaikōura
    • Greymouth
    • Hokitika
    • Christchurch
    • Ashburton
    • Timaru
    • Wānaka
    • Oamaru
    • Queenstown
    • Dunedin
    • Gore
    • Invercargill
  • Meet the journalists
  • Promotions & competitions
  • OneRoof property listings
  • Driven car news

Puzzles & Quizzes

  • Puzzles
    • All Puzzles
    • Sudoku
    • Code Cracker
    • Crosswords
    • Cryptic crossword
    • Wordsearch
  • Quizzes
    • All Quizzes
    • Morning quiz
    • Afternoon quiz
    • Sports quiz

Regions

  • Northland
    • All Northland
    • Far North
    • Kaitaia
    • Kerikeri
    • Kaikohe
    • Bay of Islands
    • Whangarei
    • Dargaville
    • Kaipara
    • Mangawhai
  • Auckland
  • Waikato
    • All Waikato
    • Hamilton
    • Coromandel & Hauraki
    • Matamata & Piako
    • Cambridge
    • Te Awamutu
    • Tokoroa & South Waikato
    • Taupō & Tūrangi
  • Bay of Plenty
    • All Bay of Plenty
    • Katikati
    • Tauranga
    • Mount Maunganui
    • Pāpāmoa
    • Te Puke
    • Whakatāne
  • Rotorua
  • Gisborne
  • Hawke's Bay
    • All Hawke's Bay
    • Napier
    • Hastings
    • Havelock North
    • Central Hawke's Bay
    • Wairoa
  • Taranaki
    • All Taranaki
    • Stratford
    • New Plymouth
    • Hāwera
  • Manawatū - Whanganui
    • All Manawatū - Whanganui
    • Whanganui
    • Palmerston North
    • Manawatū
    • Tararua
    • Horowhenua
  • Wellington
    • All Wellington
    • Kapiti
    • Wairarapa
    • Upper Hutt
    • Lower Hutt
  • Nelson & Tasman
    • All Nelson & Tasman
    • Motueka
    • Nelson
    • Tasman
  • Marlborough
  • West Coast
  • Canterbury
    • All Canterbury
    • Kaikōura
    • Christchurch
    • Ashburton
    • Timaru
  • Otago
    • All Otago
    • Oamaru
    • Dunedin
    • Balclutha
    • Alexandra
    • Queenstown
    • Wanaka
  • Southland
    • All Southland
    • Invercargill
    • Gore
    • Stewart Island

Media

  • Video
    • All Video
    • NZ news video
    • Herald NOW
    • Business news video
    • Politics news video
    • Sport video
    • World news video
    • Lifestyle video
    • Entertainment video
    • Travel video
    • Markets with Madison
    • Kea Kids news
  • Podcasts
    • All Podcasts
    • The Front Page
    • The Economy of Everything
    • The Prosperity Project
    • A Moment in Crime
    • Desert Pirates
    • No Such Thing as Normal
    • Heaven's Helpline
    • Ask me Anything
    • The Little Things
  • Cartoons
  • Photo galleries
  • Today's Paper - E-editions
  • Photo sales
  • Classifieds

NZME Network

  • Advertise with NZME
  • OneRoof
  • Driven Car Guide
  • BusinessDesk
  • Newstalk ZB
  • Sunlive
  • ZM
  • The Hits
  • Coast
  • Radio Hauraki
  • The Alternative Commentary Collective
  • Gold
  • Flava
  • iHeart Radio
  • Hokonui
  • Radio Wanaka
  • iHeartCountry New Zealand
  • Restaurant Hub
  • NZME Events

SubscribeSign In

Advertisement
Advertise with NZME.
Home / Sponsored Stories

Sponsored by red meat sector partners

Beef + Lamb New Zealand

The Waikato farm proving productivity and the environment aren’t at odds

19 Aug, 2026 12:01 PM
Jon and Fiona Sherlock on their West Waikato sheep and beef farm, Otorohaea Ltd. NZFET – Alan Gibson

Jon and Fiona Sherlock on their West Waikato sheep and beef farm, Otorohaea Ltd. NZFET – Alan Gibson

Sponsored by red meat sector partners

Subscribe to listen

Access to Herald Premium articles require a Premium subscription. Subscribe now to listen.
Already a subscriber?  

Listening to articles is free for open-access content—explore other articles or learn more about text-to-speech.
‌
Save
    Share this article

Virtual fences, more productive land, and native bush returning – inside the tech-driven system at the heart of farming’s future.

For Jon and Fiona Sherlock, the future of farming is not about choosing between productivity and the environment.

On their 660ha West Waikato sheep and beef farm, Otorohaea Ltd, they are trying to prove the two aren’t at odds – they can actually strengthen each other.

The third-generation family farm has undergone a significant transformation over the past few years, moving from a largely traditional sheep-based model towards technology-enabled cattle grazing system designed around the capability of the land.

Advertisement
Advertise with NZME.

Around three years ago, low sheep and beef prices, high interest rates and rising costs were putting the business under significant pressure.

“We were definitely going backwards at that point,” Jon says.

The couple had spent years making incremental improvements, but realised something more fundamental needed to change.

A trial of cell-grazing – a farming technique whereby smaller areas are grazed more intensively and stock moved more regularly – gave them their first indication of what might be possible.

Using a single mob of cattle and temporary electric fencing, production on the 20ha trial area roughly doubled.

Three years ago, the operation was around 75% sheep and 25% cattle, with approximately 4000 sheep. Today, cattle make up about 80% of the operation, and fewer than 1000 sheep remain.

The breakthrough that allowed them to take the system further was virtual fencing.

Each animal wears a solar-powered collar linked to GPS. The Sherlocks draw virtual boundaries using a mobile phone, with cattle receiving an audio cue as they approach the boundary and a small electrical pulse if they cross it.

Advertisement
Advertise with NZME.

Once trained, Jon says, most animals respond to the audio cue alone.

The technology means cattle can be moved between grazing areas without kilometres of conventional fencing, a major advantage on steep hill country where physical fencing can be difficult and expensive.

It has also allowed the family to exclude livestock from streams, wetlands, seepage zones, steep gullies and other environmentally sensitive areas.

Around 20% of the farming landscape has been retired from livestock, while production has been concentrated on areas best suited to grazing.

Rather than reducing output, Jon says the change has had the opposite effect.

“We’ve more than doubled our production per hectare,” he says.

The system now extends across around 240ha of moderately steep hill country. Jon estimates cattle are consuming at least 50% more grass on the same land than under the previous system.

The environmental changes are becoming visible too.

Keeping cattle out of streams reduces contamination and stream-bank erosion, while maintaining heavier pasture cover helps prevent sediment running off hills during large rainfall events.

With livestock removed from riparian areas, Fiona says native species including mānuka and kānuka are beginning to return.

The farm is also involved in an AgResearch hill-country project, providing real-world data to help researchers understand the environmental effects of these grazing systems.

Early stream-bank assessments have been encouraging. According to Jon, after just one summer more than 90% of the streams within the new grazing system had improved to a score of one, the highest available score in that assessment.

Other improvements, including changes in water quality and biodiversity, are expected to take longer to measure.

The approach earned Otorohaea recognition at the 2026 Ballance Farm Environment Awards, where the Sherlocks were named Regional Supreme Winners and received awards for agri-science, farming efficiency, agri-business management, water protection and innovation.

For Fiona, the environmental gains are also personal.

NZFET – Alan Gibson
NZFET – Alan Gibson

The farm has been in the Sherlock family since Jon’s grandparents bought it in the 1940s, and the couple are now raising the fourth generation there.

“The environment has always been big for us,” she says.

Areas once considered too difficult or expensive to protect can now be retired and restored.

“You can just imagine what it’s going to look like in a few years’ time,” Fiona says.

For the Sherlocks, the bigger opportunity extends beyond Otorohaea.

Jon believes virtual fencing and precision grazing could give other hill-country farmers more options for improving both business resilience and environmental performance.

They are already seeing neighbouring farmers adopt similar ideas after visiting the property. That matters in rural communities where financially sustainable farms support jobs, businesses, schools and local services.

It also matters to New Zealand more broadly. New research commissioned by Beef + Lamb New Zealand estimates the red meat sector supports around 120,000 jobs directly and indirectly, generating spending of $133 million a day across the country.

For urban New Zealanders who may have little direct connection to farming, Jon hopes developments such as those at Otorohaea offer a different picture of the industry.

“Sometimes we feel like we’re represented as being hard on the environment and even a little bit backward,” he says.

Instead, he sees technology creating an opportunity for farmers to produce more from the land best suited to agriculture while giving sensitive areas back to nature.

“Farmers can be part of the solution,” Jon says, “as well as being really productive businesses that are adding to our communities and New Zealand.”

Save
    Share this article
Advertisement
Advertise with NZME.

Latest from Sponsored Stories

Sponsored Stories

ANZ New Zealand Business roundtable

Watch
10 Sep 02:26 AM
Sponsored Stories

Beloved NZ umbrella maker Blunt on plans to ‘conquer the world’

Watch
09 Sep 03:50 AM
Sponsored Stories

It’s on in Auckland: Freaky fun in the city

09 Sep 01:51 AM

Sponsored

LEGO and Star Wars a perfect pair at interactive exhibit for the whole family

31 Aug 10:50 PM
NZ Herald
  • About NZ Herald
  • Meet the journalists
  • Newsletters
  • Classifieds
  • Help & support
  • Contact us
  • House rules
  • Privacy Policy
  • Terms of use
  • Competition terms & conditions
  • Our use of AI
Subscriber Services
  • NZ Herald e-editions
  • Daily puzzles & quizzes
  • Manage your digital subscription
  • Manage your print subscription
  • Subscribe to the NZ Herald newspaper
  • Subscribe to Herald Premium
  • Gift a subscription
  • Subscriber FAQs
  • Subscription terms & conditions
  • Promotions and subscriber benefits
NZME Network
  • The New Zealand Herald
  • The Northland Age
  • The Northern Advocate
  • Waikato Herald
  • Bay of Plenty Times
  • Rotorua Daily Post
  • Hawke's Bay Today
  • Whanganui Chronicle
  • Viva
  • NZ Listener
  • Newstalk ZB
  • BusinessDesk
  • OneRoof
  • Driven Car Guide
  • iHeart Radio
  • Restaurant Hub
NZME
  • About NZME
  • NZME careers
  • Advertise with NZME
  • NZME Digital Performance Marketing
  • Book your classified ad
  • Photo sales
  • NZME Events
  • © Copyright 2026 NZME Publishing Limited
TOP