It was once home to a motel and more recently was slated for student accommodation, but the current owners' plans have changed.
The land is zoned for Mixed Use, which provides for residential activity as well as smaller scale commercial activity.
The zone is typically located around centres and along high frequency public transport routes. It applies to areas where there is a need for a compatible mix of residential and employment activities.
"Now the question is whether 121 Grafton Rd is best for apartments, a hotel, student accommodation or a mixed-use office development.
"We're looking forward to the market telling us what the best option is through the expressions of interest process," Hutt says.
Projections forecast a growth of 48,340 people in the usually resident population of Auckland's City Centre between 2013 and 2043, representing massive growth of 146 per cent.