NZ Herald
  • Home
  • Latest news
  • Herald NOW
  • Video
  • New Zealand
  • Sport
  • World
  • Business
  • Entertainment
  • Podcasts
  • Quizzes
  • Opinion
  • Lifestyle
  • Travel
  • Viva
  • Weather

Subscriptions

  • Herald Premium
  • Viva Premium
  • The Listener
  • BusinessDesk

Sections

  • Latest news
  • New Zealand
    • All New Zealand
    • Crime
    • Politics
    • Education
    • Open Justice
    • Scam Update
  • Herald NOW
  • On The Up
  • World
    • All World
    • Australia
    • Asia
    • UK
    • United States
    • Middle East
    • Europe
    • Pacific
  • Business
    • All Business
    • MarketsSharesCurrencyCommoditiesStock TakesCrypto
    • Markets with Madison
    • Media Insider
    • Business analysis
    • Personal financeKiwiSaverInterest ratesTaxInvestment
    • EconomyInflationGDPOfficial cash rateEmployment
    • Small business
    • Business reportsMood of the BoardroomProject AucklandSustainable business and financeCapital markets reportAgribusiness reportInfrastructure reportDynamic business
    • Deloitte Top 200 Awards
    • CompaniesAged CareAgribusinessAirlinesBanking and financeConstructionEnergyFreight and logisticsHealthcareManufacturingMedia and MarketingRetailTelecommunicationsTourism
  • Opinion
    • All Opinion
    • Analysis
    • Editorials
    • Business analysis
    • Premium opinion
    • Letters to the editor
  • Politics
  • Sport
    • All Sport
    • OlympicsParalympics
    • RugbySuper RugbyNPCAll BlacksBlack FernsRugby sevensSchool rugby
    • CricketBlack CapsWhite Ferns
    • Racing
    • NetballSilver Ferns
    • LeagueWarriorsNRL
    • FootballWellington PhoenixAuckland FCAll WhitesFootball FernsEnglish Premier League
    • GolfNZ Open
    • MotorsportFormula 1
    • Boxing
    • UFC
    • BasketballNBABreakersTall BlacksTall Ferns
    • Tennis
    • Cycling
    • Athletics
    • SailingAmerica's CupSailGP
    • Rowing
  • Lifestyle
    • All Lifestyle
    • Viva - Food, fashion & beauty
    • Society Insider
    • Royals
    • Sex & relationships
    • Food & drinkRecipesRecipe collectionsRestaurant reviewsRestaurant bookings
    • Health & wellbeing
    • Fashion & beauty
    • Pets & animals
    • The Selection - Shop the trendsShop fashionShop beautyShop entertainmentShop giftsShop home & living
    • Milford's Investing Place
  • Entertainment
    • All Entertainment
    • TV
    • MoviesMovie reviews
    • MusicMusic reviews
    • BooksBook reviews
    • Culture
    • ReviewsBook reviewsMovie reviewsMusic reviewsRestaurant reviews
  • Travel
    • All Travel
    • News
    • New ZealandNorthlandAucklandWellingtonCanterburyOtago / QueenstownNelson-TasmanBest NZ beaches
    • International travelAustraliaPacific IslandsEuropeUKUSAAfricaAsia
    • Rail holidays
    • Cruise holidays
    • Ski holidays
    • Luxury travel
    • Adventure travel
  • Kāhu Māori news
  • Environment
    • All Environment
    • Our Green Future
  • Talanoa Pacific news
  • Property
    • All Property
    • Property Insider
    • Interest rates tracker
    • Residential property listings
    • Commercial property listings
  • Health
  • Technology
    • All Technology
    • AI
    • Social media
  • Rural
    • All Rural
    • Dairy farming
    • Sheep & beef farming
    • Horticulture
    • Animal health
    • Rural business
    • Rural life
    • Rural technology
    • Opinion
    • Audio & podcasts
  • Weather forecasts
    • All Weather forecasts
    • Kaitaia
    • Whangārei
    • Dargaville
    • Auckland
    • Thames
    • Tauranga
    • Hamilton
    • Whakatāne
    • Rotorua
    • Tokoroa
    • Te Kuiti
    • Taumaranui
    • Taupō
    • Gisborne
    • New Plymouth
    • Napier
    • Hastings
    • Dannevirke
    • Whanganui
    • Palmerston North
    • Levin
    • Paraparaumu
    • Masterton
    • Wellington
    • Motueka
    • Nelson
    • Blenheim
    • Westport
    • Reefton
    • Kaikōura
    • Greymouth
    • Hokitika
    • Christchurch
    • Ashburton
    • Timaru
    • Wānaka
    • Oamaru
    • Queenstown
    • Dunedin
    • Gore
    • Invercargill
  • Meet the journalists
  • Promotions & competitions
  • OneRoof property listings
  • Driven car news

Puzzles & Quizzes

  • Puzzles
    • All Puzzles
    • Sudoku
    • Code Cracker
    • Crosswords
    • Cryptic crossword
    • Wordsearch
  • Quizzes
    • All Quizzes
    • Morning quiz
    • Afternoon quiz
    • Sports quiz

Regions

  • Northland
    • All Northland
    • Far North
    • Kaitaia
    • Kerikeri
    • Kaikohe
    • Bay of Islands
    • Whangarei
    • Dargaville
    • Kaipara
    • Mangawhai
  • Auckland
  • Waikato
    • All Waikato
    • Hamilton
    • Coromandel & Hauraki
    • Matamata & Piako
    • Cambridge
    • Te Awamutu
    • Tokoroa & South Waikato
    • Taupō & Tūrangi
  • Bay of Plenty
    • All Bay of Plenty
    • Katikati
    • Tauranga
    • Mount Maunganui
    • Pāpāmoa
    • Te Puke
    • Whakatāne
  • Rotorua
  • Hawke's Bay
    • All Hawke's Bay
    • Napier
    • Hastings
    • Havelock North
    • Central Hawke's Bay
    • Wairoa
  • Taranaki
    • All Taranaki
    • Stratford
    • New Plymouth
    • Hāwera
  • Manawatū - Whanganui
    • All Manawatū - Whanganui
    • Whanganui
    • Palmerston North
    • Manawatū
    • Tararua
    • Horowhenua
  • Wellington
    • All Wellington
    • Kapiti
    • Wairarapa
    • Upper Hutt
    • Lower Hutt
  • Nelson & Tasman
    • All Nelson & Tasman
    • Motueka
    • Nelson
    • Tasman
  • Marlborough
  • West Coast
  • Canterbury
    • All Canterbury
    • Kaikōura
    • Christchurch
    • Ashburton
    • Timaru
  • Otago
    • All Otago
    • Oamaru
    • Dunedin
    • Balclutha
    • Alexandra
    • Queenstown
    • Wanaka
  • Southland
    • All Southland
    • Invercargill
    • Gore
    • Stewart Island
  • Gisborne

Media

  • Video
    • All Video
    • NZ news video
    • Herald NOW
    • Business news video
    • Politics news video
    • Sport video
    • World news video
    • Lifestyle video
    • Entertainment video
    • Travel video
    • Markets with Madison
    • Kea Kids news
  • Podcasts
    • All Podcasts
    • The Front Page
    • On the Tiles
    • Ask me Anything
    • The Little Things
  • Cartoons
  • Photo galleries
  • Today's Paper - E-editions
  • Photo sales
  • Classifieds

NZME Network

  • Advertise with NZME
  • OneRoof
  • Driven Car Guide
  • BusinessDesk
  • Newstalk ZB
  • Sunlive
  • ZM
  • The Hits
  • Coast
  • Radio Hauraki
  • The Alternative Commentary Collective
  • Gold
  • Flava
  • iHeart Radio
  • Hokonui
  • Radio Wanaka
  • iHeartCountry New Zealand
  • Restaurant Hub
  • NZME Events

SubscribeSign In
Advertisement
Advertise with NZME.
Home / New Zealand

Young New Zealanders opting for sex cam work, 'sugar daddy' relationships amid financial pressures

Alice Peacock
By Alice Peacock
Reporter·Herald on Sunday·
13 Oct, 2018 04:00 PM5 mins to read

Subscribe to listen

Access to Herald Premium articles require a Premium subscription. Subscribe now to listen.
Already a subscriber?  Sign in here

Listening to articles is free for open-access content—explore other articles or learn more about text-to-speech.
‌
Save

    Share this article

The New Zealand Prostitute's Collective had heard many cautionary tales about the fall-out that can follow cammers - even after they stop doing the work. Photo / File

The New Zealand Prostitute's Collective had heard many cautionary tales about the fall-out that can follow cammers - even after they stop doing the work. Photo / File

A growing number of young New Zealanders are jumping into jobs on the fringes of sex work such as "sugar daddy" relationships and online sex shows in a bid to pay the bills.

Some of them are students seeking ways to pay for rising rents and tertiary fees.

New Zealand Prostitutes Collective co-founder Dame Catherine Healy is concerned young people are delving into the "soft edge" of sex work, with little in the way of support or awareness.

"Camming" - where a person will put on a sex show for an audience via a web camera - was not new, but Healy thought it was growing in popularity in circles of young people.

Advertisement
Advertise with NZME.
Advertisement
Advertise with NZME.

There was a perception that online sex work was more socially acceptable than prostitution and an easy way to earn money, but Healy said she had heard a few cautionary tales.

One women in her 20s had been heavily involved in camming, she said, until her identity was spread across the internet with pictures of her at work.

Dame Catherine Healy of New Zealand Prostitutes' Collective received her Queen's Honour last month - which she said felt like being brought into the fold. Photo / Mark Mitchell
Dame Catherine Healy of New Zealand Prostitutes' Collective received her Queen's Honour last month - which she said felt like being brought into the fold. Photo / Mark Mitchell

"She was devastated by the fact that she lost control of her image - she had no awareness that could happen. It started well, and ended not so well."

Camming could also be appealing to students because of expensive tertiary fees and rent, Healy said.

Advertisement
Advertise with NZME.

Student debt is currently $15.9 billion in New Zealand, and figures collated by NZME last month showed more university students were struggling to pay the bills - despite recent increases to student allowances.

Applications for financial help have risen, and there was an increase in hardship funds given out at Victoria University, the University of Otago and the University of Auckland.

Discussions on camming forums like AmberCutie suggested workers generally earned upward of $50 an hour. New Zealand's minimum wage is $16.50.

Police received regular reports about children using webcams for concerning behaviour from parents or social media companies, a spokesperson said.

Discover more

Lifestyle

My disastrous search for a sugar daddy

21 May 06:38 AM
New Zealand|education

University students struggle with rising living costs

11 Sep 08:12 PM
Lifestyle

Single mother admits sugar daddies pay half of her bills

16 Sep 08:47 AM
Lifestyle

Sex work: Our lives depend on it

15 Dec 07:40 PM

The Online Child Exploitation Across New Zealand (OCEANZ) team had received two reports this year involving minors where a NZ-based offender had blackmailed complainants using previously recorded webcam footage.

One of these was before the court - the other remained under investigation.

Healy said there was also a concerning spike in the number of young people getting into sugar baby-sugar daddy type relationships, through websites like Seeking Arrangements.

"We're hearing more chatter about it … I heard a story just yesterday about somebody turning up to meet someone and they didn't like the look of them. "

"So they had a coffee for $200 and then they went on their way. This girl was 17."

A spokesperson from Seeking Arrangements, which is based in the US, claimed they had more than 50,000 members signed up in New Zealand.

Advertisement
Advertise with NZME.

The site brazenly advertises itself as a way to help "sugar babies hack student debt" in the US.

Masters student Madeline Henry, who is researching online sex work, said it was a secretive profession.

"They don't tend to go to the [Prostitutes Collective] so much - maybe it's the lack of physically touching people, they think, 'well I don't need to get condoms or dental dams so why do I go'."

"But then if they get in trouble, if they get blackmailed online, then sometimes they don't know where to go."

Henry had spoken to eight women involved in camming work for her study, which looked at the ins and outs of "camming".

It was broadly gender and trans-inclusive, she said, though only cisgender women signed up for the research. Many of the big cam sites only allowed cis women to be models, she said.

Advertisement
Advertise with NZME.

Most of her case studies had quit the line of work before speaking to her. From these discussions Henry thought the market had become saturated with newbie webcammers.

"It's a bit hard to make a name for yourself now unless you're doing something really drastically different," she said.

Henry had likewise heard cautionary tales - which weren't a byproduct of the camming itself but rather the "stigma" around cammers opening up about their work or other people finding out.

"It tended to be the stigma ... There were interpersonal consequences of people finding out that they did sex work, or there were naked photos of them on the internet.

Henry said both Netsafe and the Harmful Digital Communications Act were useful, but couldn't always provide the answers when cammers got into trouble. Sometimes content was fraudulently filmed on camming websites, then sold on overseas.

"It's really hard to sort out if its someone overseas," Henry said.

Advertisement
Advertise with NZME.

"You know - it's hard to get the police in America to care."

Henry said work like camming likely came more naturally to the current generation of teens and young people than it did to those before them.

"It doesn't seem that far removed from a lot of the self-disclosure some of these people do on social media - Instagram - that kind of thing."

"It can seem pretty natural, I think, to people who are used to uploading photos and videos of themselves and interacting in that kind of way."

Save

    Share this article

Latest from New Zealand

Crime

'Warzone': Daughter describes walking into bloodied scene in mother's home

25 Jun 06:00 AM
Politics

'Vanity-belief community': NZ abandons global alliance, concerns reputation at risk

25 Jun 05:19 AM
New ZealandUpdated

Man charged over deaf and blind man's death in alleged hit and run

25 Jun 04:44 AM

Kaibosh gets a clean-energy boost in the fight against food waste

sponsored
Advertisement
Advertise with NZME.

Latest from New Zealand

'Warzone': Daughter describes walking into bloodied scene in mother's home

'Warzone': Daughter describes walking into bloodied scene in mother's home

25 Jun 06:00 AM

Julia DeLuney is accused of killing her mother and staging the scene before she left.

'Vanity-belief community': NZ abandons global alliance, concerns reputation at risk

'Vanity-belief community': NZ abandons global alliance, concerns reputation at risk

25 Jun 05:19 AM
Man charged over deaf and blind man's death in alleged hit and run

Man charged over deaf and blind man's death in alleged hit and run

25 Jun 04:44 AM
Indigenous exchange planned as Mike Bush becomes Victoria's police chief

Indigenous exchange planned as Mike Bush becomes Victoria's police chief

25 Jun 04:00 AM
Engage and explore one of the most remote places on Earth in comfort and style
sponsored

Engage and explore one of the most remote places on Earth in comfort and style

NZ Herald
  • About NZ Herald
  • Meet the journalists
  • Newsletters
  • Classifieds
  • Help & support
  • Contact us
  • House rules
  • Privacy Policy
  • Terms of use
  • Competition terms & conditions
  • Our use of AI
Subscriber Services
  • NZ Herald e-editions
  • Daily puzzles & quizzes
  • Manage your digital subscription
  • Manage your print subscription
  • Subscribe to the NZ Herald newspaper
  • Subscribe to Herald Premium
  • Gift a subscription
  • Subscriber FAQs
  • Subscription terms & conditions
  • Promotions and subscriber benefits
NZME Network
  • The New Zealand Herald
  • The Northland Age
  • The Northern Advocate
  • Waikato Herald
  • Bay of Plenty Times
  • Rotorua Daily Post
  • Hawke's Bay Today
  • Whanganui Chronicle
  • Viva
  • NZ Listener
  • Newstalk ZB
  • BusinessDesk
  • OneRoof
  • Driven Car Guide
  • iHeart Radio
  • Restaurant Hub
NZME
  • About NZME
  • NZME careers
  • Advertise with NZME
  • Digital self-service advertising
  • Book your classified ad
  • Photo sales
  • NZME Events
  • © Copyright 2025 NZME Publishing Limited
TOP