Commenters on his social media pages questioned if the book was an opportunity to win back the National Party leadership, held by Judith Collins - who wrote her book, Pull No Punches, when Bridges was leader.
"Look out Judith, someone's after your job!" said one person on Facebook.
"'Not a political memoir.' Sure buddy, it'll just be one of those books that shows you're a normal bloke anyone would want to have a beer with. The kind of bloke people would happily vote for...." a Twitter user wrote.
The book will be in bookstores from August 18.
Publisher Harper Collins lists the book on its website for pre-order for $18.99.
We're excited to share Simon Bridges' news about his forthcoming book, National Identity, an open, honest and intensely...
Posted by HarperCollins Publishers New Zealand on Sunday, May 9, 2021