It's a hard hit. The allegations are deadly serious and the accompanying facts alone slice and dice him.
The Prince stayed friends with billionaire Jeffrey Epstein even after Epstein had served jail time for soliciting underage girls for prostitution. Loyalty is admirable but mateship is not unconditional.
I, for one, could not stay friends with a man guilty of such a crime. The son of the Queen certainly shouldn't. His continued friendship serves to minimise Epstein's offending and disregard his victims.
We are left concerned about when the Prince first became aware of the offending. Epstein's reported lifestyle and living arrangements would have an everyday person worried about what he was up to.
It's hard to believe the Prince was blissfully unaware or unquestioning of his friend and host.
Besides, the Palace and the British Government have an army of people whose job it is to warn the royals off such associations. It would seem Prince Andrew was deaf and blind to the warning signs and the undoubted entreaties of those with the mission to ensure he's not embarrassed in such a fashion.
Also, Prince Andrew's ex-wife, Sarah, accepted a gift of £15,000 ($28,000) from Epstein. That, too, was after his conviction. Sarah and the Prince have stayed close. We are left to wonder whether he knew of the gift. If so, he's hopelessly compromised.
Then there's the photograph: the then 40-year-old Prince, his arm awkwardly and suggestively cradling the bare midriff of a 17-year-old. It's a terrible image of any middle-aged man, let alone a royal. We are told the photo was taken late at night.
The monarchy in its heyday could have shut down such a story. There was the Tower and the executioner's axe. It's now but a relic of what it once was.
Nonetheless, I remain a monarchist. The royals are cheap for us to run, provide marvellous copy and prove less galling than a homegrown tino rangatiratanga.