One of his reasons for standing was to grow the trust as a community asset, Mr Roberts said.
"Why are some of the poorest people in the Wairarapa subsiding unprofitable hospitality businesses outside of Masterton? How does this benefit the Masterton community who effectively own Trust House?"
Running successful businesses would generate profits that could be used to pay a "social dividend" back to the community and community groups, he said.
According to Trust House's annual report, sales in 2014 fell by 5.9 million as a result of outlet closures, with community grants down 1 per cent on the previous year.
He was running under the slogan "community grants from profits not pokies", and supported the Masterton District Council's "sinking lid" policy on the number of gaming machines, Mr Roberts said.
"At the moment it's so reliant on pokies, and community organisations are reliant on those grants. Trust House can do more in terms of problem gambling ... I'm sure they comply with the law but I'd like to see an increased focus in terms of what they can do to reduce harm."
A father-of-four, Mr Roberts was previously the general manager of finance and support services for Trust House, chief financial officer of Oldfields, and is a qualified accountant, chartered secretary and project manager. He was a councillor for the New Zealand Institute of Chartered Accountants and was the chairman of the organisation's Wairarapa Local Leadership group.
He holds a double degree in commerce and administration and tourism and services management from Victoria University.
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