NZ Herald
  • Home
  • Latest news
  • Herald NOW
  • Video
  • New Zealand
  • Sport
  • World
  • Business
  • Entertainment
  • Podcasts
  • Quizzes
  • Opinion
  • Lifestyle
  • Travel
  • Viva
  • Weather

Subscriptions

  • Herald Premium
  • Viva Premium
  • The Listener
  • BusinessDesk

Sections

  • Latest news
  • New Zealand
    • All New Zealand
    • Crime
    • Politics
    • Education
    • Open Justice
    • Scam Update
  • Herald NOW
  • On The Up
  • World
    • All World
    • Australia
    • Asia
    • UK
    • United States
    • Middle East
    • Europe
    • Pacific
  • Business
    • All Business
    • MarketsSharesCurrencyCommoditiesStock TakesCrypto
    • Markets with Madison
    • Media Insider
    • Business analysis
    • Personal financeKiwiSaverInterest ratesTaxInvestment
    • EconomyInflationGDPOfficial cash rateEmployment
    • Small business
    • Business reportsMood of the BoardroomProject AucklandSustainable business and financeCapital markets reportAgribusiness reportInfrastructure reportDynamic business
    • Deloitte Top 200 Awards
    • CompaniesAged CareAgribusinessAirlinesBanking and financeConstructionEnergyFreight and logisticsHealthcareManufacturingMedia and MarketingRetailTelecommunicationsTourism
  • Opinion
    • All Opinion
    • Analysis
    • Editorials
    • Business analysis
    • Premium opinion
    • Letters to the editor
  • Politics
  • Sport
    • All Sport
    • OlympicsParalympics
    • RugbySuper RugbyNPCAll BlacksBlack FernsRugby sevensSchool rugby
    • CricketBlack CapsWhite Ferns
    • Racing
    • NetballSilver Ferns
    • LeagueWarriorsNRL
    • FootballWellington PhoenixAuckland FCAll WhitesFootball FernsEnglish Premier League
    • GolfNZ Open
    • MotorsportFormula 1
    • Boxing
    • UFC
    • BasketballNBABreakersTall BlacksTall Ferns
    • Tennis
    • Cycling
    • Athletics
    • SailingAmerica's CupSailGP
    • Rowing
  • Lifestyle
    • All Lifestyle
    • Viva - Food, fashion & beauty
    • Society Insider
    • Royals
    • Sex & relationships
    • Food & drinkRecipesRecipe collectionsRestaurant reviewsRestaurant bookings
    • Health & wellbeing
    • Fashion & beauty
    • Pets & animals
    • The Selection - Shop the trendsShop fashionShop beautyShop entertainmentShop giftsShop home & living
    • Milford's Investing Place
  • Entertainment
    • All Entertainment
    • TV
    • MoviesMovie reviews
    • MusicMusic reviews
    • BooksBook reviews
    • Culture
    • ReviewsBook reviewsMovie reviewsMusic reviewsRestaurant reviews
  • Travel
    • All Travel
    • News
    • New ZealandNorthlandAucklandWellingtonCanterburyOtago / QueenstownNelson-TasmanBest NZ beaches
    • International travelAustraliaPacific IslandsEuropeUKUSAAfricaAsia
    • Rail holidays
    • Cruise holidays
    • Ski holidays
    • Luxury travel
    • Adventure travel
  • Kāhu Māori news
  • Environment
    • All Environment
    • Our Green Future
  • Talanoa Pacific news
  • Property
    • All Property
    • Property Insider
    • Interest rates tracker
    • Residential property listings
    • Commercial property listings
  • Health
  • Technology
    • All Technology
    • AI
    • Social media
  • Rural
    • All Rural
    • Dairy farming
    • Sheep & beef farming
    • Horticulture
    • Animal health
    • Rural business
    • Rural life
    • Rural technology
    • Opinion
    • Audio & podcasts
  • Weather forecasts
    • All Weather forecasts
    • Kaitaia
    • Whangārei
    • Dargaville
    • Auckland
    • Thames
    • Tauranga
    • Hamilton
    • Whakatāne
    • Rotorua
    • Tokoroa
    • Te Kuiti
    • Taumaranui
    • Taupō
    • Gisborne
    • New Plymouth
    • Napier
    • Hastings
    • Dannevirke
    • Whanganui
    • Palmerston North
    • Levin
    • Paraparaumu
    • Masterton
    • Wellington
    • Motueka
    • Nelson
    • Blenheim
    • Westport
    • Reefton
    • Kaikōura
    • Greymouth
    • Hokitika
    • Christchurch
    • Ashburton
    • Timaru
    • Wānaka
    • Oamaru
    • Queenstown
    • Dunedin
    • Gore
    • Invercargill
  • Meet the journalists
  • Promotions & competitions
  • OneRoof property listings
  • Driven car news

Puzzles & Quizzes

  • Puzzles
    • All Puzzles
    • Sudoku
    • Code Cracker
    • Crosswords
    • Cryptic crossword
    • Wordsearch
  • Quizzes
    • All Quizzes
    • Morning quiz
    • Afternoon quiz
    • Sports quiz

Regions

  • Northland
    • All Northland
    • Far North
    • Kaitaia
    • Kerikeri
    • Kaikohe
    • Bay of Islands
    • Whangarei
    • Dargaville
    • Kaipara
    • Mangawhai
  • Auckland
  • Waikato
    • All Waikato
    • Hamilton
    • Coromandel & Hauraki
    • Matamata & Piako
    • Cambridge
    • Te Awamutu
    • Tokoroa & South Waikato
    • Taupō & Tūrangi
  • Bay of Plenty
    • All Bay of Plenty
    • Katikati
    • Tauranga
    • Mount Maunganui
    • Pāpāmoa
    • Te Puke
    • Whakatāne
  • Rotorua
  • Hawke's Bay
    • All Hawke's Bay
    • Napier
    • Hastings
    • Havelock North
    • Central Hawke's Bay
    • Wairoa
  • Taranaki
    • All Taranaki
    • Stratford
    • New Plymouth
    • Hāwera
  • Manawatū - Whanganui
    • All Manawatū - Whanganui
    • Whanganui
    • Palmerston North
    • Manawatū
    • Tararua
    • Horowhenua
  • Wellington
    • All Wellington
    • Kapiti
    • Wairarapa
    • Upper Hutt
    • Lower Hutt
  • Nelson & Tasman
    • All Nelson & Tasman
    • Motueka
    • Nelson
    • Tasman
  • Marlborough
  • West Coast
  • Canterbury
    • All Canterbury
    • Kaikōura
    • Christchurch
    • Ashburton
    • Timaru
  • Otago
    • All Otago
    • Oamaru
    • Dunedin
    • Balclutha
    • Alexandra
    • Queenstown
    • Wanaka
  • Southland
    • All Southland
    • Invercargill
    • Gore
    • Stewart Island
  • Gisborne

Media

  • Video
    • All Video
    • NZ news video
    • Herald NOW
    • Business news video
    • Politics news video
    • Sport video
    • World news video
    • Lifestyle video
    • Entertainment video
    • Travel video
    • Markets with Madison
    • Kea Kids news
  • Podcasts
    • All Podcasts
    • The Front Page
    • On the Tiles
    • Ask me Anything
    • The Little Things
  • Cartoons
  • Photo galleries
  • Today's Paper - E-editions
  • Photo sales
  • Classifieds

NZME Network

  • Advertise with NZME
  • OneRoof
  • Driven Car Guide
  • BusinessDesk
  • Newstalk ZB
  • Sunlive
  • ZM
  • The Hits
  • Coast
  • Radio Hauraki
  • The Alternative Commentary Collective
  • Gold
  • Flava
  • iHeart Radio
  • Hokonui
  • Radio Wanaka
  • iHeartCountry New Zealand
  • Restaurant Hub
  • NZME Events

SubscribeSign In

Advertisement
Advertise with NZME.
Home / Politics

Phil Quin: Labour's pessimism ploy

By Phil Quin
Herald online·
1 Sep, 2015 02:58 AM4 mins to read

Subscribe to listen

Access to Herald Premium articles require a Premium subscription. Subscribe now to listen.
Already a subscriber?  Sign in here

Listening to articles is free for open-access content—explore other articles or learn more about text-to-speech.
‌
Save

    Share this article

Labour Party leader Andrew Little. Photo / Peter Meecham

Labour Party leader Andrew Little. Photo / Peter Meecham

Opinion

However excruciating to progressives the prospect of John Key smiling, waving and yeah-nahing his way to a fourth term, nothing has changed in the ten months since the last election to suggest any other eventuality.

Despite a considerable souring of economic sentiment, Labour, under Andrew Little, has barely moved in the polls since last year's historic drubbing. His personal popularity lags behind predecessors David Cunliffe and David Shearer - and Little is more than 20 points adrift of where John Key stood at a comparable juncture in Helen Clark's third term.

Little is no ideologue; nor does he play one for the cameras like Cunliffe. Instead, his animating worldview is one of pessimism. He is gambling that voters are change-averse, grumpy and fearful of the future.

It started with the rollback of a proposed new capital gains tax (CGT) - a policy with more supporters than Labour at the last election. Was Little's reasoning that capital gains in NZ should continue to receive preferential treatment, and that wage and salary earners should subsidise those fortunate enough to earn a living from interest, rental income and dividends? Of course not.

Abandoning the CGT was not grounded in any such principle, let alone ideology. It was politics, plain and simple. Little and his advisers see an electorate skeptical of big ideas and susceptible to scare campaigns of the kind National are certain to mount against a major new tax. The CGT reversal was just the first of numerous maneuvers that reflect this downbeat assessment of the public mood.

Advertisement
Advertise with NZME.
Advertisement
Advertise with NZME.

On the TPPA, Little's Labour has adopted an unapologetically protectionist stance. On the substance, Jane Kelsey may be right that you could drive a bus through the party's much-touted five preconditions to supporting the deal, but there's no mistaking Labour's desire to appear hostile. Why else would the frontbench feature so prominently at anti-TPPA rallies, or Labour press secretaries go out of their way to chastise journalists who fail to adequately emphasise Labour's opposition? The sound bites alone have been fierce; Health Spokesperson and deputy leader, Annette King, speculated that the impact of the TPPA on Pharmac will cost lives - inflammatory language that echoes Sarah Palin's warning of "death panels" under Obamacare.

It is no small matter for Labour to abandon decades of enthusiastic support for trade liberalisation, long seen by politicians across the spectrum as a key to New Zealand's current and future prosperity. And for whose benefit has Labour seemingly changed its mind? Far more than placard waving anti-globalization activists, Labour is targeting a broad cross-section of voters they believe have come to see free trade as code for slashing jobs at home and lining the pockets of the already-rich.

Labour's release of leaked Auckland housing data in order to highlight the prevalence of Chinese-sounding surnames is perhaps the singular event of Andrew Little's tenure to date (full disclosure: I resigned from the party over the issue).

It was an audacious and high-risk gambit. Little himself conceded he knew it would attract accusations of racism - but public polls suggest it has fallen well short of being the game-changer Labour had hoped. Now, having alienated an important and growing minority, not to mention causing consternation among diehard supporters like myself, it's hard to avoid the conclusion Labour has sacrificed considerable moral authority for a measly return.

Perhaps nothing showcases Labour's defensive crouch better than its decision to oppose the referendum on the New Zealand flag. Of course, ditching the Union Jack in favour of a more indigenous, authentically Kiwi national standard is a symbolic act. It won't improve our schools or get young graduates into better paying jobs. But symbolism matters in politics, just as it did when Norman Kirk, in defiance of the French, sent a Cabinet Minster into the Mururoa nuclear test zone in 1973, or when David Lange donned a tuxedo to defend the country's nuclear-free stance at the Oxford Union.

Discover more

Opinion

Phil Quin: Inept Labour needs to aim higher

29 Jul 05:00 PM
Opinion

Phil Quin: Labour's leadership vote open to manipulation

09 Oct 04:00 PM
Opinion

Phil Quin: Little looking ready to take bullet meant for Key

09 Mar 04:00 PM
Opinion

Phil Quin: If Little leads way on broad reform, party sure to follow

11 Jun 12:23 AM

Labour's historic mission is to forge a proudly independent national identity for New Zealand. It's depressing to see Labour cede this turf to John Key for negligible political gain.

Labour is mining economic anxiety for the prospect of electoral gain and, in the process, usurping National's historic role of defending, by any means necessary, what constitutes the status quo.

Advertisement
Advertise with NZME.

By playing up fears about the perils of globalisation or an impending Chinese invasion, Labour will encounter furious and vocal agreement. This shouldn't be mistaken for a groundswell. Voters don't reward parties who merely echo and reinforce feelings of despondency without offering real solutions.

Labour, in particular, thrives when it approaches the future with gusto, not trepidation. Merchants of doom and gloom might fill the airwaves, but they rarely win elections.

Phil Quin is a strategic communications consultant and runs the website PhilQuin.com.

Save

    Share this article

Latest from Politics

Premium
OpinionAudrey Young

Audrey Young: Bishop puts boot into councils as rates table reveals biggest hikes

Politics

'It’s inevitable': David Letele teases move into politics

Politics

Bill banning pay gag orders for workers likely to pass into law


Sponsored

Solar bat monitors uncover secrets of Auckland’s night sky

Advertisement
Advertise with NZME.

Latest from Politics

Premium
Premium
Audrey Young: Bishop puts boot into councils as rates table reveals biggest hikes
Audrey Young
OpinionAudrey Young

Audrey Young: Bishop puts boot into councils as rates table reveals biggest hikes

OPINION: It's been the week for bashing local government – although not without cause.

17 Jul 12:42 AM
'It’s inevitable': David Letele teases move into politics
Politics

'It’s inevitable': David Letele teases move into politics

16 Jul 10:30 PM
Bill banning pay gag orders for workers likely to pass into law
Politics

Bill banning pay gag orders for workers likely to pass into law

16 Jul 08:04 PM


Solar bat monitors uncover secrets of Auckland’s night sky
Sponsored

Solar bat monitors uncover secrets of Auckland’s night sky

06 Jul 09:47 PM
NZ Herald
  • About NZ Herald
  • Meet the journalists
  • Newsletters
  • Classifieds
  • Help & support
  • Contact us
  • House rules
  • Privacy Policy
  • Terms of use
  • Competition terms & conditions
  • Our use of AI
Subscriber Services
  • NZ Herald e-editions
  • Daily puzzles & quizzes
  • Manage your digital subscription
  • Manage your print subscription
  • Subscribe to the NZ Herald newspaper
  • Subscribe to Herald Premium
  • Gift a subscription
  • Subscriber FAQs
  • Subscription terms & conditions
  • Promotions and subscriber benefits
NZME Network
  • The New Zealand Herald
  • The Northland Age
  • The Northern Advocate
  • Waikato Herald
  • Bay of Plenty Times
  • Rotorua Daily Post
  • Hawke's Bay Today
  • Whanganui Chronicle
  • Viva
  • NZ Listener
  • Newstalk ZB
  • BusinessDesk
  • OneRoof
  • Driven Car Guide
  • iHeart Radio
  • Restaurant Hub
NZME
  • About NZME
  • NZME careers
  • Advertise with NZME
  • Digital self-service advertising
  • Book your classified ad
  • Photo sales
  • NZME Events
  • © Copyright 2025 NZME Publishing Limited
TOP