While last year more than 50 per cent of New Zealanders either doubted or denied human actions' adversely affected the change of climate, that sank to 39.3 per cent in the latest survey.
"The survey shows that while many people feel climate change is an issue we need to deal with, they see other priorities as more important and are very concerned about any policies that impose further costs on them," the coalition's executive director, David Venables, said.
The coalition urged the Government to continue to moderate the impact on the emissions trading scheme (ETS) on consumers and businesses.
"We also note the first ETS annual report, released last week, indicates the scheme is working to the Government's satisfaction with these measures in place," he said.
The survey also found:
* 26.8 per cent of people agreed New Zealand should reduce its emissions, even if it meant reducing the standard of living -- up from 23.4 per cent last year;
* 19.4 per cent agreed New Zealand should cut emissions even if it costs jobs -- up from 18.1 per cent;
* 44.2 per cent agreed with the statement "controlling emissions is mostly about saving our planet -- we shouldn't be quibbling too much about money", down from 45.1 per cent last year;
* 69.9 per cent were in favour of switching to sustainable technologies even if there was a cost -- up from 65.6 per cent;
* 40.3 per cent agreed with the statement "I feel fully informed about the ETS" -- up from 33.0 per cent;
The poll was conducted in July and had a margin of error of 4.4 per cent.
- NZPA