Four men armed with a firearm, machete, tomahawk and hockey stick robbed a Huntly dairy.
Despite the amount of weapons, the staff member at Hakanoa Dairy was uninjured in the incident yesterday.
Detective Mike Kaukau of Huntly Police said the group entered the dairy at 2.52pm demanding cash and cigarettes.
CCTV footage shows the offenders pointing their weapons at the staff member, demanding the stock and cash.
They've then fled with the victim's cellphone, cash till and cigarettes running onto Lignite St, towards Bailey St.
"The two shopkeepers in the dairy at the time were not injured but are understandably shaken and being provided with supported.
"We know that these types of incidents are traumatising and frightening for shop owners and we take them very seriously."
Anyone with information is urged to contact Detective Kaukau on 07 214 5169 or email; michael.kaukau2@police.govt.nz.