An unlucky-in-love Kiwi has enlisted two of Britain's top selling newspapers to track down her holiday hook-up.

Julia Cross, 33, who moved to London 10 years ago, says she mistakenly gave "Martin" an incorrect phone number after they met at a nightclub in Ibiza.

Cross' memory of her mystery man is hazy, the Daily Mail reported, but Martin, with whom Cross watched the sun rise, has never been far from her thoughts.

After months of listening to her ponder "what if?", friends of the Auckland-educated PR consultant are trying to reunite the pair by creating a Facebook page and starting a Twitter account.


Cross told the Evening Standard: "It was a really brilliant holiday ... He seemed like a really considerate guy and his friends were a lovely bunch."

While some Brits were moved by the romance, others suggested Cross take the hint.

"Stalking him just stinks of desperation," one reader posted online.