However when they steer their bright yellow BNT Subaru away at the Tui Brewery early on Saturday morning, rest assured "YEAH RIGHT" would be their reaction to that sort of question, as having fun, going fast and winning rallies is what motivates them most.
"There's no doubt we go to every rally wanting to win," said Richard Mason.
"And even though our awesome start to the season means we are within touching distance of taking out our fifth title there would be nothing better than winning it at our home rally - for the eighth time - in front of all our family, friends and supporters."
Mason is also quick to point out that wife Sara is just one round win away from equalling Bob Haldane record of 24 successes as a co-driver in the NZRC and a further incentive is that no driver has ever won the NZRC with a clean sweep, something which would be "rather cool".
After the ever popular BNT Mason Motorsport colouring competition and the Rally Welcome - including the start order draw for the top five - at the Copthorne Solway Park Resort and Hotel at 6pm on Friday evening, the 70-car field will start from the Tui Brewery headquarters at Mangatainoka from 7am. They then head to the nine classic high-speed special stages around Pongaroa, Castle Hill, and Masterton before the finish at Solway Park from 5pm.