What's your workday style?
Madewell is casual and really "anything goes". About 90 per cent of my wardrobe is black, which is different from the most of my co-workers: colour definitely rules in J.Crew. New York has made me very casual in the way I dress which I think comes from the time you spend walking here - the heels I wore in Auckland and Melbourne have been replaced with boots, sneakers and flat sandals.
Describe your office environment.
There about 1200 people working for J.Crew, so it is big. Everyone is young, passionate about fashion and they are mostly female. The urban legend of our CEO, Mickey Drexler, talking all day over a PA system is true, it sometimes feels like you are working in an airport.
Much has been written about the style of J.Crew's creative director and president, Jenna Lyons. Does her look influence how people dress at the office?
Definitely. Jenna Lyons has such an amazing, distinctive sense of style and you can see that girls in the office try to emulate the way she dresses all the time.
Is there any pressure to dress creatively, working in the fashion industry?
I don't think I would call it "pressure". I have always really been into fashion so the way I dress is just part of who I am. I have remained pretty true to my style throughout the years and I don't really indulge in trends that much. I feel that the way I dress and the amount of black I wear is still very influenced by New Zealand designers. I don't dress like a typical J.Crew girl, which probably makes me stand out a bit in my office.
ANNIK'S NY FAVOURITES
Samurai Mama 205 Grand St, Brooklyn
One of my favourite restaurants in Williamsburg, the freshly made udon is amazing and the ambience chilled out. This place never disappoints.
The Butcher's Daughter 19 Kenmare St, Nolita
Cool juice bar and vegetarian cafe, gorgeous space filled with plants and beautiful people. An easy place to watch the world go by.
Toby's Estate 125 North 6th St, Brooklyn
In a city where finding a good coffee can be a struggle, this place is a coffee snob's paradise. Always packed but worth the wait for a perfect flat white and tasty food.
Oak 28 Bond St, East Village; 55 Nassau Ave, Brooklyn
Unexpected mix of established and up-and-coming designers for men and women, this shop is almost all black, white, grey and minimal. If I could choose one shop to be my wardrobe this would be it.
Spuyten Duyvil 359 Metropolitan Ave, Brooklyn
Amazing selection of beer with an even more amazing courtyard out the back for hot NYC summer nights.
- VIVA