Subaru NZ managing director Wallis Dumper admits Subaru is "the second cab off the rank - every market has launched behind Toyota, and we're further behind because we're small". But he sees an edge in exclusivity, "We don't want BRZ to be an 'I've got one too' car." He pitches BRZ as an exciting spice to the brand, "but the new Forester is more important - with a new lineartronic auto with eight speeds, the beginning of a new generation".
Dumper put together the $69,990 BRZ full of STI kit pictured here, but won't build a more radical package until he knows more about the STI coming, which he anticipates will have more power.
What we say
Subaru NZ's home-grown STI pack looks and sounds great, but I suspect the front lip spoiler ($1500), spoiler protector ($475), side skirts ($2000) and rear under diffuser ($1500) will have an adverse affect on ground clearance at the supermarket - or even the fuel station entry. Still, that bodywork and the optional black 17-inch wheels ($4250) plus the red push-start button ($420) add high-performance looks to a handsome car.
Why not buy the Toyota?
Subaru's quirky character and the six-star badge have more cool-factor than any Corolla stable-mate.
On the road
Hop into the STI version and you'll immediately love the fruity exhaust tone, and this manual variant with lowering springs feels more agile and responsive too. But the extra road noise and harsher ride that suit this upgrade to track days will get wearing during everyday driving.
Why you'll buy one?
You love the Toyota 86/ Subaru BRZ coupe recipe that stresses agile handling and value, opting for the BRZ largely for its rarity value; there'll be no more than 40 sold next year.
Why you won't?
You need practical rear seats, prefer all wheel drive - or don't see the point of an affordable sports coupe.