How would you pitch NZ to your friends to get them to visit here?

John Key has launched a new campaign encouraging Kiwis to invite their overseas relatives and friends to visit New Zealand.

The 'Great Kiwi Invite' campaign, run by Tourism New Zealand, aims to increase the number of visitors to the country at a time when global economic conditions mean fewer people are travelling the world.

So how would you pitch NZ to friends and relatives overseas to persuade them to come here for a visit?

Debate on this issue is now closed. Here is a selection of Your Views: