Girl Guides attempt longest bra chain

A New Zealand attempt to create the longest-ever bra chain has been given a lift by a clothing chainstore.

Girl Guides are hoping to raise awareness for breast cancer by breaking the world record for the longest chain, set in Australia last year with 166,000 bras.

Postie today announced its stores would act as collection points for the bras, and offered a $5 discount off any new bra purchase for each item donated.

Girl Guiding NZ chief executive Ruth Teasdale said she was thrilled the store had offered its support as it would make it much easier for people to donate to the chain.

Bras of any size and condition would be used to break the record, and those in the best condition would be sent to women in Africa, Haiti, the Pacific Islands or other countries.

- NZPA