NZ Herald
  • Home
  • Latest news
  • Herald NOW
  • Video
  • New Zealand
  • Sport
  • World
  • Business
  • Entertainment
  • Podcasts
  • Quizzes
  • Opinion
  • Lifestyle
  • Travel
  • Viva
  • Weather

Subscriptions

  • Herald Premium
  • Viva Premium
  • The Listener
  • BusinessDesk

Sections

  • Latest news
  • New Zealand
    • All New Zealand
    • Crime
    • Politics
    • Education
    • Open Justice
    • Scam Update
  • Herald NOW
  • On The Up
  • World
    • All World
    • Australia
    • Asia
    • UK
    • United States
    • Middle East
    • Europe
    • Pacific
  • Business
    • All Business
    • MarketsSharesCurrencyCommoditiesStock TakesCrypto
    • Markets with Madison
    • Media Insider
    • Business analysis
    • Personal financeKiwiSaverInterest ratesTaxInvestment
    • EconomyInflationGDPOfficial cash rateEmployment
    • Small business
    • Business reportsMood of the BoardroomProject AucklandSustainable business and financeCapital markets reportAgribusiness reportInfrastructure reportDynamic business
    • Deloitte Top 200 Awards
    • CompaniesAged CareAgribusinessAirlinesBanking and financeConstructionEnergyFreight and logisticsHealthcareManufacturingMedia and MarketingRetailTelecommunicationsTourism
  • Opinion
    • All Opinion
    • Analysis
    • Editorials
    • Business analysis
    • Premium opinion
    • Letters to the editor
  • Politics
  • Sport
    • All Sport
    • OlympicsParalympics
    • RugbySuper RugbyNPCAll BlacksBlack FernsRugby sevensSchool rugby
    • CricketBlack CapsWhite Ferns
    • Racing
    • NetballSilver Ferns
    • LeagueWarriorsNRL
    • FootballWellington PhoenixAuckland FCAll WhitesFootball FernsEnglish Premier League
    • GolfNZ Open
    • MotorsportFormula 1
    • Boxing
    • UFC
    • BasketballNBABreakersTall BlacksTall Ferns
    • Tennis
    • Cycling
    • Athletics
    • SailingAmerica's CupSailGP
    • Rowing
  • Lifestyle
    • All Lifestyle
    • Viva - Food, fashion & beauty
    • Society Insider
    • Royals
    • Sex & relationships
    • Food & drinkRecipesRecipe collectionsRestaurant reviewsRestaurant bookings
    • Health & wellbeing
    • Fashion & beauty
    • Pets & animals
    • The Selection - Shop the trendsShop fashionShop beautyShop entertainmentShop giftsShop home & living
    • Milford's Investing Place
  • Entertainment
    • All Entertainment
    • TV
    • MoviesMovie reviews
    • MusicMusic reviews
    • BooksBook reviews
    • Culture
    • ReviewsBook reviewsMovie reviewsMusic reviewsRestaurant reviews
  • Travel
    • All Travel
    • News
    • New ZealandNorthlandAucklandWellingtonCanterburyOtago / QueenstownNelson-TasmanBest NZ beaches
    • International travelAustraliaPacific IslandsEuropeUKUSAAfricaAsia
    • Rail holidays
    • Cruise holidays
    • Ski holidays
    • Luxury travel
    • Adventure travel
  • Kāhu Māori news
  • Environment
    • All Environment
    • Our Green Future
  • Talanoa Pacific news
  • Property
    • All Property
    • Property Insider
    • Interest rates tracker
    • Residential property listings
    • Commercial property listings
  • Health
  • Technology
    • All Technology
    • AI
    • Social media
  • Rural
    • All Rural
    • Dairy farming
    • Sheep & beef farming
    • Horticulture
    • Animal health
    • Rural business
    • Rural life
    • Rural technology
    • Opinion
    • Audio & podcasts
  • Weather forecasts
    • All Weather forecasts
    • Kaitaia
    • Whangārei
    • Dargaville
    • Auckland
    • Thames
    • Tauranga
    • Hamilton
    • Whakatāne
    • Rotorua
    • Tokoroa
    • Te Kuiti
    • Taumaranui
    • Taupō
    • Gisborne
    • New Plymouth
    • Napier
    • Hastings
    • Dannevirke
    • Whanganui
    • Palmerston North
    • Levin
    • Paraparaumu
    • Masterton
    • Wellington
    • Motueka
    • Nelson
    • Blenheim
    • Westport
    • Reefton
    • Kaikōura
    • Greymouth
    • Hokitika
    • Christchurch
    • Ashburton
    • Timaru
    • Wānaka
    • Oamaru
    • Queenstown
    • Dunedin
    • Gore
    • Invercargill
  • Meet the journalists
  • Promotions & competitions
  • OneRoof property listings
  • Driven car news

Puzzles & Quizzes

  • Puzzles
    • All Puzzles
    • Sudoku
    • Code Cracker
    • Crosswords
    • Cryptic crossword
    • Wordsearch
  • Quizzes
    • All Quizzes
    • Morning quiz
    • Afternoon quiz
    • Sports quiz

Regions

  • Northland
    • All Northland
    • Far North
    • Kaitaia
    • Kerikeri
    • Kaikohe
    • Bay of Islands
    • Whangarei
    • Dargaville
    • Kaipara
    • Mangawhai
  • Auckland
  • Waikato
    • All Waikato
    • Hamilton
    • Coromandel & Hauraki
    • Matamata & Piako
    • Cambridge
    • Te Awamutu
    • Tokoroa & South Waikato
    • Taupō & Tūrangi
  • Bay of Plenty
    • All Bay of Plenty
    • Katikati
    • Tauranga
    • Mount Maunganui
    • Pāpāmoa
    • Te Puke
    • Whakatāne
  • Rotorua
  • Hawke's Bay
    • All Hawke's Bay
    • Napier
    • Hastings
    • Havelock North
    • Central Hawke's Bay
    • Wairoa
  • Taranaki
    • All Taranaki
    • Stratford
    • New Plymouth
    • Hāwera
  • Manawatū - Whanganui
    • All Manawatū - Whanganui
    • Whanganui
    • Palmerston North
    • Manawatū
    • Tararua
    • Horowhenua
  • Wellington
    • All Wellington
    • Kapiti
    • Wairarapa
    • Upper Hutt
    • Lower Hutt
  • Nelson & Tasman
    • All Nelson & Tasman
    • Motueka
    • Nelson
    • Tasman
  • Marlborough
  • West Coast
  • Canterbury
    • All Canterbury
    • Kaikōura
    • Christchurch
    • Ashburton
    • Timaru
  • Otago
    • All Otago
    • Oamaru
    • Dunedin
    • Balclutha
    • Alexandra
    • Queenstown
    • Wanaka
  • Southland
    • All Southland
    • Invercargill
    • Gore
    • Stewart Island
  • Gisborne

Media

  • Video
    • All Video
    • NZ news video
    • Herald NOW
    • Business news video
    • Politics news video
    • Sport video
    • World news video
    • Lifestyle video
    • Entertainment video
    • Travel video
    • Markets with Madison
    • Kea Kids news
  • Podcasts
    • All Podcasts
    • The Front Page
    • On the Tiles
    • Ask me Anything
    • The Little Things
  • Cartoons
  • Photo galleries
  • Today's Paper - E-editions
  • Photo sales
  • Classifieds

NZME Network

  • Advertise with NZME
  • OneRoof
  • Driven Car Guide
  • BusinessDesk
  • Newstalk ZB
  • Sunlive
  • ZM
  • The Hits
  • Coast
  • Radio Hauraki
  • The Alternative Commentary Collective
  • Gold
  • Flava
  • iHeart Radio
  • Hokonui
  • Radio Wanaka
  • iHeartCountry New Zealand
  • Restaurant Hub
  • NZME Events

SubscribeSign In
Advertisement
Advertise with NZME.
Home / Education

Bob Jones: Poseurs take us all for suckers

NZ Herald
6 Oct, 2014 04:30 PM4 mins to read

Subscribe to listen

Access to Herald Premium articles require a Premium subscription. Subscribe now to listen.
Already a subscriber?  Sign in here

Listening to articles is free for open-access content—explore other articles or learn more about text-to-speech.
‌
Save

    Share this article

You're unlikely to find fortune in residential property and Muhammad Ali's gloves are a gamble.

You're unlikely to find fortune in residential property and Muhammad Ali's gloves are a gamble.

Opinion by
But perhaps they're on to something since people still fall for the widely published 'secrets' to quick wealth.

In the 1950s a Wellington student, later to become an accounting profession stalwart, paid his way through university via newspaper advertisements bearing the heading, "Banish Vile Nicotine Stains".

In return for payment he'd post back a piece of pumice. As they worked there were no complaints, although not so when he widened his products range with his "Cut Your Power Bills in Half" advertisements and in return for payment, sent back small plastic scissors. That induced customer dissatisfaction and the police told him to desist. But, what an amusing court case had they prosecuted him. Judges were a stuffy lot then so he might have been nailed, but not so today. Many would be euphoric having such a case and thoroughly enjoy composing a learned written judgment, possibly in his favour.

Nothing's changed since and ridiculous advertisements offering "miracle" products such as slimming creams, or instant wealth "secrets" persist. One would think even the simplest mind would deduce their fatal flaw. Take advertisements offering winning horse-racing formulas. Plainly if possessing such knowledge it would be against one's interest to share it rather than be full-time exploiting it. But that elementary reasoning seems beyond many people, as evidenced by the adverts' continuation.

I'm specially amused by the wordy full-page adverts offering to teach the path to riches through foreign exchange trading. The tenor of these semi-literate presentations is that the promoter, impassioned by altruism, wants to share the wisdom, this benevolence ignoring his required hefty fees.

Advertisement
Advertise with NZME.
Advertisement
Advertise with NZME.

Following the 1980s' economic liberalisation, most banks engaged in this activity, employing highly paid purported experts. Subsequently many incurred massive losses, one long established British bank even being wiped out. Some losing dealers, now pejoratively labelled rogue traders, were imprisoned, although the now famous bank-destroying one thereafter made a very good living on the international speaking circuit.

In accord with the anything's-possible, sky's-the-limit spirit of the eighties, a foreign exchange trading company set up in my Wellington headquarters building, speculating on clients' behalf.

The principals had the harebrained theory, such ideas abounding at the time, that young Maori girls had a special flair for this and employed a swag of them, coincidentally all pretty, who we would lure up to our office for day's-end drinks. Pointlessly, however, for off they'd go to beaver through the night, trading in the foreign money markets.

That company met its inevitable tearful end as it's a closed shop game in which profits are matched by corresponding losses. In fairness it's also a vital financial system activity, indeed it's how John Key made his wealth. As with all large-scale speculative activity, it provides an all-important constant market, enabling forward price guarantees for exporters and others, and smoothing out price fluctuations. But it's a high-risk activity, and certainly not for mums and dads to speculate in, more so given economists' notorious inaccuracy on forward currency movement predictions.

The word "investment" is one of the most abused in the English language, being applied to an astonishing range of bad propositions. Our cities are cluttered with poseur commission agents, struggling to pay the phone bill but with business cards calling themselves investment bankers. One favourite is the Bradford Exchange, an American outfit which periodically advertises spectacularly bad taste creations as "collectibles", the inference being possessing investment merit - a preposterous claim, in my opinion, with their objects.

So too the flogging of easily created sporting memorabilia, although the market appears to be waning as few were flogged by the commentators during the last Ashes series.

Discover more

Opinion

Bob Jones: Bureaucrats wallowing in cultural correctness

08 Sep 05:00 PM
Opinion

Bob Jones: It's gruelling and depressing, but it's democracy

15 Sep 05:00 PM
Opinion

Bob Jones: Cunliffe should man up and quit

22 Sep 05:30 PM
Opinion

Bob Jones: Cheap labour will fix housing crisis

29 Sep 04:00 PM

On the other hand, genuine sporting memorabilia fetch huge sums. Muhammad Ali's gloves which he wore against Sonny Liston recently sold for a million dollars and, a week later, $400,000 for those he used in the first Frazier bout. Likewise with items belonging to past famous figures, as constantly reported in the newspapers. These are still essentially speculations as evidenced by the art world when artists fade in favour and the value of their work dives.

American bookshops have large sections devoted to the attainment of instant wealth, often bearing the contradictory word "secret" in their title. Most pertain to the share market or residential property, yet for all of the hype, where are the rich residential investors? Earlier this year I labelled the flaw-ridden house-speculating proposal of something called The Dunn Fund as The Dumb Fund. The promoter pulled it off the market. He's bided his time and is now relaunching it.

Advertisement
Advertise with NZME.

Mindful of the famous adage "there's a sucker born every minute", nothing will change. Incidentally, this was not said by the great showman P.T Barnum as widely believed, but about him by a disgruntled rival. Despite the odd fake mermaid, Barnum brought great pleasure to the public and was a decent man, which cannot be said of many modern day "investment" promoters.

Save

    Share this article

Latest from Education

Premium
New Zealand|education

The case for Year 14s to play First XV rugby

16 Jun 11:00 PM
Talanoa

Baby’s death at Auckland daycare sparks call for tighter sleep regulations

15 Jun 07:00 PM
New Zealand|education

Kiwi academic claims 'brilliance bias' behind gender gap in maths achievements

11 Jun 10:50 PM

Jono and Ben brew up a tea-fuelled adventure in Sri Lanka

sponsored
Advertisement
Advertise with NZME.

Latest from Education

Premium
The case for Year 14s to play First XV rugby

The case for Year 14s to play First XV rugby

16 Jun 11:00 PM

The debate over Year 14s playing school sports has reignited with Marlborough Boys'.

Baby’s death at Auckland daycare sparks call for tighter sleep regulations

Baby’s death at Auckland daycare sparks call for tighter sleep regulations

15 Jun 07:00 PM
Kiwi academic claims 'brilliance bias' behind gender gap in maths achievements

Kiwi academic claims 'brilliance bias' behind gender gap in maths achievements

11 Jun 10:50 PM
Horror, budgeting and tracking meteor showers: Kiwi app makers score global wins in Apple competitions

Horror, budgeting and tracking meteor showers: Kiwi app makers score global wins in Apple competitions

08 Jun 09:22 PM
Help for those helping hardest-hit
sponsored

Help for those helping hardest-hit

NZ Herald
  • About NZ Herald
  • Meet the journalists
  • Newsletters
  • Classifieds
  • Help & support
  • Contact us
  • House rules
  • Privacy Policy
  • Terms of use
  • Competition terms & conditions
  • Our use of AI
Subscriber Services
  • NZ Herald e-editions
  • Daily puzzles & quizzes
  • Manage your digital subscription
  • Manage your print subscription
  • Subscribe to the NZ Herald newspaper
  • Subscribe to Herald Premium
  • Gift a subscription
  • Subscriber FAQs
  • Subscription terms & conditions
  • Promotions and subscriber benefits
NZME Network
  • The New Zealand Herald
  • The Northland Age
  • The Northern Advocate
  • Waikato Herald
  • Bay of Plenty Times
  • Rotorua Daily Post
  • Hawke's Bay Today
  • Whanganui Chronicle
  • Viva
  • NZ Listener
  • Newstalk ZB
  • BusinessDesk
  • OneRoof
  • Driven Car Guide
  • iHeart Radio
  • Restaurant Hub
NZME
  • About NZME
  • NZME careers
  • Advertise with NZME
  • Digital self-service advertising
  • Book your classified ad
  • Photo sales
  • NZME Events
  • © Copyright 2025 NZME Publishing Limited
TOP