O'Neill said the portrayal of the issue as a breach between rugby's northern and southern hemisphere unions was misleading.
"That has brought us (SANZAR) together in a very unified way," he said. "It's not frivolous, it's a very serious matter.
"Let's get away from the hurly burly of the tournament and sit down and resolve those issues together and not get caught in a divide-and-conquer, north-versus-south debate which I think is the objective of some people."
The IRB has argued that revenues distributed from the World Cup more than compensated the losses experienced by major unions. But O'Neill says that isn't the case and the financial basis of the four-yearly world tournament has to be re-examined.
"I saw Mike Miller said the SANZAR countries haven't taken into account the money we give them during the four years between World Cups. Well that $16 million (that Australia expects to lose in a World Cup year) is net of what we get from the IRB," O'Neill said. "It's a very easily calculated and supported figure. And the SANZAR countries together, it's $38 million."
O'Neill was asked whether Australia would follow New Zealand in boycotting the next World Cup.
"There's a great saying I picked up from a South African and that was, `We'll double-cross that bridge when we get to it,"' he said.
-AP