Until this week Prime Minister Jacinda Ardern was fairly low-key in calling for action on the social media front following the Christchurch mosque attacks.

Beyond a call for those who led the social media platform to take more responsibility for what was on them, she took a more considered approach than some other countries' leaders after the terrorist livestreamed his slaughter on Facebook.

Some – such as Australia's Prime Minister Scott Morrison - passed hurried laws imposing tough penalties on social media executives who allowed such material on their platforms.


Ardern moved quickly on gun law reforms, but when