"It's not just me that thought this," said one woman. Another said she walked past the designs every day and giggled.
WAP, which hit No 1 in the NZ charts, is a strident anthem of female sexual empowerment - but its X-rated lyrics have caused controversy.
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Some on social media suggested cleaner culinary versions of the acronym, wondering whether it could instead stand for "wet ass plate" or "wide ass patty"
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Wellington on a Plate chief executive Sarah Meikle told the Herald they noticed some had made the connection between the event's logo and Cardi B's recent chart-topping single.
"But if Cardi B ever wanted to pop over to Wellington to get a real VWOAP experience, she'd be most welcome," she said.
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Meikle said the logo is scheduled for a refresh next year.
Wellington On A Plate or "WOAP" is a food festival hosted in Wellington every October by the Wellington Culinary Events Trust.
It is also New Zealand's largest food and beverage festival.