NZ Herald
  • Home
  • Latest news
  • Herald NOW
  • Video
  • New Zealand
  • Sport
  • World
  • Business
  • Entertainment
  • Podcasts
  • Quizzes
  • Opinion
  • Lifestyle
  • Travel
  • Viva
  • Weather

Subscriptions

  • Herald Premium
  • Viva Premium
  • The Listener
  • BusinessDesk

Sections

  • Latest news
  • New Zealand
    • All New Zealand
    • Crime
    • Politics
    • Education
    • Open Justice
    • Scam Update
    • The Great NZ Road Trip
  • Herald NOW
  • On The Up
  • World
    • All World
    • Australia
    • Asia
    • UK
    • United States
    • Middle East
    • Europe
    • Pacific
  • Business
    • All Business
    • MarketsSharesCurrencyCommoditiesStock TakesCrypto
    • Markets with Madison
    • Media Insider
    • Business analysis
    • Personal financeKiwiSaverInterest ratesTaxInvestment
    • EconomyInflationGDPOfficial cash rateEmployment
    • Small business
    • Business reportsMood of the BoardroomProject AucklandSustainable business and financeCapital markets reportAgribusiness reportInfrastructure reportDynamic business
    • Deloitte Top 200 Awards
    • Deloitte Fast 50
    • Generate wealth weekly
    • CompaniesAged CareAgribusinessAirlinesBanking and financeConstructionEnergyFreight and logisticsHealthcareManufacturingMedia and MarketingRetailTelecommunicationsTourism
  • Opinion
    • All Opinion
    • Analysis
    • Editorials
    • Business analysis
    • Premium opinion
    • Letters to the editor
  • Politics
  • Sport
    • All Sport
    • OlympicsParalympics
    • RugbySuper RugbyNPCAll BlacksBlack FernsRugby sevensSchool rugby
    • CricketBlack CapsWhite Ferns
    • Racing
    • NetballSilver Ferns
    • LeagueWarriorsNRL
    • FootballWellington PhoenixAuckland FCAll WhitesFootball FernsEnglish Premier League
    • GolfNZ Open
    • MotorsportFormula 1
    • Boxing
    • UFC
    • BasketballNBABreakersTall BlacksTall Ferns
    • Tennis
    • Cycling
    • Athletics
    • SailingAmerica's CupSailGP
    • Rowing
  • Lifestyle
    • All Lifestyle
    • Viva - Food, fashion & beauty
    • Society Insider
    • Royals
    • Sex & relationships
    • Food & drinkRecipesRecipe collectionsRestaurant reviewsRestaurant bookings
    • Health & wellbeing
    • Fashion & beauty
    • Pets & animals
    • The Selection - Shop the trendsShop fashionShop beautyShop entertainmentShop giftsShop home & living
    • Milford's Investing Place
  • Entertainment
    • All Entertainment
    • TV
    • MoviesMovie reviews
    • MusicMusic reviews
    • BooksBook reviews
    • Culture
    • ReviewsBook reviewsMovie reviewsMusic reviewsRestaurant reviews
  • Travel
    • All Travel
    • News
    • New ZealandNorthlandAucklandWellingtonCanterburyOtago / QueenstownNelson-TasmanBest NZ beaches
    • International travelAustraliaPacific IslandsEuropeUKUSAAfricaAsia
    • Rail holidays
    • Cruise holidays
    • Ski holidays
    • Luxury travel
    • Adventure travel
  • Kāhu Māori news
  • Environment
    • All Environment
    • Our Green Future
  • Talanoa Pacific news
  • Property
    • All Property
    • Property Insider
    • Interest rates tracker
    • Residential property listings
    • Commercial property listings
  • Health
  • Technology
    • All Technology
    • AI
    • Social media
  • Rural
    • All Rural
    • Dairy farming
    • Sheep & beef farming
    • Horticulture
    • Animal health
    • Rural business
    • Rural life
    • Rural technology
    • Opinion
    • Audio & podcasts
  • Weather forecasts
    • All Weather forecasts
    • Kaitaia
    • Whangārei
    • Dargaville
    • Auckland
    • Thames
    • Tauranga
    • Hamilton
    • Whakatāne
    • Rotorua
    • Tokoroa
    • Te Kuiti
    • Taumaranui
    • Taupō
    • Gisborne
    • New Plymouth
    • Napier
    • Hastings
    • Dannevirke
    • Whanganui
    • Palmerston North
    • Levin
    • Paraparaumu
    • Masterton
    • Wellington
    • Motueka
    • Nelson
    • Blenheim
    • Westport
    • Reefton
    • Kaikōura
    • Greymouth
    • Hokitika
    • Christchurch
    • Ashburton
    • Timaru
    • Wānaka
    • Oamaru
    • Queenstown
    • Dunedin
    • Gore
    • Invercargill
  • Meet the journalists
  • Promotions & competitions
  • OneRoof property listings
  • Driven car news

Puzzles & Quizzes

  • Puzzles
    • All Puzzles
    • Sudoku
    • Code Cracker
    • Crosswords
    • Cryptic crossword
    • Wordsearch
  • Quizzes
    • All Quizzes
    • Morning quiz
    • Afternoon quiz
    • Sports quiz

Regions

  • Northland
    • All Northland
    • Far North
    • Kaitaia
    • Kerikeri
    • Kaikohe
    • Bay of Islands
    • Whangarei
    • Dargaville
    • Kaipara
    • Mangawhai
  • Auckland
  • Waikato
    • All Waikato
    • Hamilton
    • Coromandel & Hauraki
    • Matamata & Piako
    • Cambridge
    • Te Awamutu
    • Tokoroa & South Waikato
    • Taupō & Tūrangi
  • Bay of Plenty
    • All Bay of Plenty
    • Katikati
    • Tauranga
    • Mount Maunganui
    • Pāpāmoa
    • Te Puke
    • Whakatāne
  • Rotorua
  • Hawke's Bay
    • All Hawke's Bay
    • Napier
    • Hastings
    • Havelock North
    • Central Hawke's Bay
    • Wairoa
  • Taranaki
    • All Taranaki
    • Stratford
    • New Plymouth
    • Hāwera
  • Manawatū - Whanganui
    • All Manawatū - Whanganui
    • Whanganui
    • Palmerston North
    • Manawatū
    • Tararua
    • Horowhenua
  • Wellington
    • All Wellington
    • Kapiti
    • Wairarapa
    • Upper Hutt
    • Lower Hutt
  • Nelson & Tasman
    • All Nelson & Tasman
    • Motueka
    • Nelson
    • Tasman
  • Marlborough
  • West Coast
  • Canterbury
    • All Canterbury
    • Kaikōura
    • Christchurch
    • Ashburton
    • Timaru
  • Otago
    • All Otago
    • Oamaru
    • Dunedin
    • Balclutha
    • Alexandra
    • Queenstown
    • Wanaka
  • Southland
    • All Southland
    • Invercargill
    • Gore
    • Stewart Island
  • Gisborne

Media

  • Video
    • All Video
    • NZ news video
    • Herald NOW
    • Business news video
    • Politics news video
    • Sport video
    • World news video
    • Lifestyle video
    • Entertainment video
    • Travel video
    • Markets with Madison
    • Kea Kids news
  • Podcasts
    • All Podcasts
    • The Front Page
    • On the Tiles
    • Ask me Anything
    • The Little Things
  • Cartoons
  • Photo galleries
  • Today's Paper - E-editions
  • Photo sales
  • Classifieds

NZME Network

  • Advertise with NZME
  • OneRoof
  • Driven Car Guide
  • BusinessDesk
  • Newstalk ZB
  • Sunlive
  • ZM
  • The Hits
  • Coast
  • Radio Hauraki
  • The Alternative Commentary Collective
  • Gold
  • Flava
  • iHeart Radio
  • Hokonui
  • Radio Wanaka
  • iHeartCountry New Zealand
  • Restaurant Hub
  • NZME Events

SubscribeSign In

Advertisement
Advertise with NZME.
Premium
Home / Lifestyle

Tips for improving your memory — by a neuroscientist

Ben Spencer
The Times·
12 Mar, 2024 04:00 PM4 mins to read

Subscribe to listen

Access to Herald Premium articles require a Premium subscription. Subscribe now to listen.
Already a subscriber?  

Listening to articles is free for open-access content—explore other articles or learn more about text-to-speech.
‌
Save
    Share this article

    Reminder, this is a Premium article and requires a subscription to read.

We now process an unprecedented quantity of information every day — 34 gigabytes by one estimate. Image / 123RF

We now process an unprecedented quantity of information every day — 34 gigabytes by one estimate. Image / 123RF

The noise of modern life is making it harder to remember, but we can manage what stays in a brain, says Professor Charan Ranganath.

Now where did I leave the car keys this time? If that’s a question you’ve asked yourself a few times recently, you may not take comfort from the words of the American neuroscientist Charan Ranganath. “Episodic memory declines as we get older,” he says. “It leads us increasingly to experience the frustration of misplaced keys, forgotten names and baffled moments when we forget what we were just talking about.” Sound familiar? What were we talking about again?

But we shouldn’t feel too bad about it. As Ranganath writes in his new book, Why We Remember: “The reality is we are designed to forget.” Memory is incomplete, inaccurate and gets worse as we get older. Each time we delve into the chaotic filing system of the neocortex — the densely folded mass of grey tissue that stores memories — we have to flick through a jumble of other memories before we find the one we need. And modern life isn’t helping.

Add in emails, conversations, television, books and social media and we now process an unprecedented quantity of information every day — 34 gigabytes by one estimate.

So how do we cut out the noise? “We need to prioritise what is important so we can rapidly deploy that information when needed,” says Ranganath, 53, a professor of psychology and neuroscience at the University of California, Davis.

Advertisement
Advertise with NZME.

Memory v technology

While technology is often seen as the enemy of memory — why remember the kings and queens of England when we have Google? — Ranganath is more than happy to outsource mundane tasks such as keeping a diary to his smartphone. “We should allow our devices to do the tedious work,” he says.

However, when it comes to special moments you’ll want to treasure into your twilight years, it’s best to put devices away. Ranganath admits he struggles to remember childhood birthday parties he organised for his daughter Mira, now 23, because he was trying to record them on a camcorder. When he watched the videos he found it was as if he was experiencing them anew — he had retained virtually no actual memories.

Accentuate the positive

Everything from our identity to deciding what to eat for lunch is dictated by memory, Ranganath says. And while memories are unreliable, we can take actions to mould them. An example is the way childhood memories are forged.

Advertisement
Advertise with NZME.

“You take your child to the beach and later one parent might say, ‘Remember that day at the beach? We had so much fun. Your sandcastle got washed away but you built it back up again. It was so great you didn’t give up.’ They meaningfully engage with the memories of that experience.” Give your children a negative narrative and that could be the memory that sticks. “Another parent might say, ‘You were crying all the way there and your sandcastle got washed away — it was miserable.’”

Ranganath is an advocate of the family dinner-table chat. This enables children to become the “authors of their own personal narratives” — forging an understanding of what has occurred. “Teenagers from families whose dinner-table conversations include shared reminiscences are less likely to be anxious or depressed and have fewer behavioural problems,” he says.

Discover more

Lifestyle

The truth about forgetfulness

18 Feb 03:06 AM
Lifestyle

The 14 vital things to look after as you age

29 Dec 11:03 PM
Premium
Lifestyle

Now, what was I looking for? Why your short-term memory falters

06 Dec 06:00 AM
Premium
Lifestyle

Three easy ways to boost your mid-life memory

01 Aug 08:43 PM

This reframing of memory works for adults too. Choosing which memories to hold on to and which to let fade away is something we can all practise. “We can free ourselves from the shackles of the past and instead use the past to guide us towards a better future.”

Helpful associations

To better remember names, create an association. “If you know Greek mythology, you might link my name with Charon, the ferryman of the underworld,” he writes. “If you can find some aspect of my appearance that reminds you of Greece you’ll be set to pull up my name whenever you see my face again.”

But what about those car keys? The trick, he says, is not to focus on the keys themselves but on something unique to the location where you put them down — the colour of the counter or the pile of unopened letters on the side. This helps tune out that noise and focus on the memories we need.

  • Why We Remember: Unlocking Memory’s Power to Hold on to What Matters, by Dr Charan Ranganath (Faber)

Written by: Ben Spencer

© The Times of London

Save
    Share this article

    Reminder, this is a Premium article and requires a subscription to read.

Latest from Lifestyle

Lifestyle

UK moves to strip Andrew of final military title

02 Nov 07:04 PM
Lifestyle
|Updated

'These two girls had gotten so sick': A mother's warning about the reality of measles

02 Nov 06:56 PM
Premium
Lifestyle

Which is better, one long walk or many short ones?

02 Nov 05:00 PM

Sponsored

Sponsored: Reduce reno waste to save money

02 Nov 03:47 PM
Advertisement
Advertise with NZME.

Latest from Lifestyle

UK moves to strip Andrew of final military title
Lifestyle

UK moves to strip Andrew of final military title

The move follows King Charles’ removal of his brother’s remaining honours.

02 Nov 07:04 PM
'These two girls had gotten so sick': A mother's warning about the reality of measles
Lifestyle
|Updated

'These two girls had gotten so sick': A mother's warning about the reality of measles

02 Nov 06:56 PM
Premium
Premium
Which is better, one long walk or many short ones?
Lifestyle

Which is better, one long walk or many short ones?

02 Nov 05:00 PM


Sponsored: Reduce reno waste to save money
Sponsored

Sponsored: Reduce reno waste to save money

02 Nov 03:47 PM
NZ Herald
  • About NZ Herald
  • Meet the journalists
  • Newsletters
  • Classifieds
  • Help & support
  • Contact us
  • House rules
  • Privacy Policy
  • Terms of use
  • Competition terms & conditions
  • Our use of AI
Subscriber Services
  • NZ Herald e-editions
  • Daily puzzles & quizzes
  • Manage your digital subscription
  • Manage your print subscription
  • Subscribe to the NZ Herald newspaper
  • Subscribe to Herald Premium
  • Gift a subscription
  • Subscriber FAQs
  • Subscription terms & conditions
  • Promotions and subscriber benefits
NZME Network
  • The New Zealand Herald
  • The Northland Age
  • The Northern Advocate
  • Waikato Herald
  • Bay of Plenty Times
  • Rotorua Daily Post
  • Hawke's Bay Today
  • Whanganui Chronicle
  • Viva
  • NZ Listener
  • Newstalk ZB
  • BusinessDesk
  • OneRoof
  • Driven Car Guide
  • iHeart Radio
  • Restaurant Hub
NZME
  • About NZME
  • NZME careers
  • Advertise with NZME
  • Digital self-service advertising
  • Book your classified ad
  • Photo sales
  • NZME Events
  • © Copyright 2025 NZME Publishing Limited
TOP