No More Page Three is using social media, a petition and the press to drive its message. It isn't the first attempt to abolish Page 3. Before Holmes was Labour MP Clare Short, both in 1986 and 2004. The reward for her efforts was a spiteful attack by The Sun, which ran a story headlined Fat, jealous Clare brands Page 3 porn.
Like any controversy, there are smart and rational arguments - like this piece in UK magazine Stylist by columnist Lucy Mangan. "Supporters of Page 3 argue that the pictures are 'wholesome' rather than 'sexy'," she writes. "If this were true, of course, the paper would show bowls of muesli set on gingham tablecloths instead of young ladies in their knickers... The pictures are there because they are (if mildly) sexy, because sex sells, because there is still a belief that men have the right to - um - stimulus at all times, and because any other considerations are of less account than the pursuit of money and erections."
Then there are offensive and patronising arguments - like this Huffington Post article by former Sun editor Neil Wallis, claiming the only people who dislike Page 3 are: "Overwhelmingly white, middle-class, aged late 20s-late 30s, university educated, work in academia, meejah, public services, know what macrobiotic means and how to use a fondue set, don't watch X Factor, go to Greece on their holidays, read the Guardian and watch Channel 4 News, [and] suffer a serious sense of humour loss at certain times." (Because breasts are humorous? Really?)
My 2 cents' worth? Nothing that makes a large group of society deeply uncomfortable, yet for others is just a 'bit of fun', is worth keeping around.
Not. A. Thing. Including the opportunity for men to gawp at breasts in a family paper over their morning eggs. Get rid of it.
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What do you think? Is Britain's Page 3 feature outdated and offensive or just a bit of fun?