Most parents know the hectic process that is school drop-offs in the morning.
Rushing around trying to get your children ready on time, making sure they've had breakfast, are appropriately dressed with two shoes on their feet and aren't killing one another.
It doesn't leave a lot of time to make sure you have the perfect Victoria's Secret glow on, does it?
Apparently not all parents see it that way though: A mother has taken to Facebook to share her frustrations with the appearance of other parents during school drop offs in the mornings.
The woman urged fellow mums to "try a little" and "take some pride", asking what their husbands must think.
"I know this is stirring up some haters so whatever," wrote the woman. "Sorry if this hits close to home.
"Ladies, even if you aren't getting out of the car at drop off can you try a little.
"I look around as I'm walking my daughter to the front door and all we see is rat nest hair, no makeup, eye bags out to wherever and I'm not [100 emoji] but I think I smell morning breath coming from these cars."
She went on to share a comment her daughter apparently made to her, writing: "My daughter said to me, 'mommy you are so pretty. My friends mommies all look so old. I'm so proud of you and that you are my mommy'.
"On the real, if my seven-year-old daughter can see you aren't even trying what is your husband thinking?
"Take some pride."
One very sarcastic commenter wrote: "Today my 4 year old asked me, 'Mommy, why do people go online and lie about things their child said? Don't they realize that children do not speak in the complex structure they want us to believe? I was so proud of him.'"
Another noted the reality of what school drop-offs are like for them: "I drove my kid to the bus stop in a sloth onesie with nothing underneath several days in a row."