It is news that Kim Kardashian will relish - Armenian women have been voted the sexiest in the world.

In the survey of over 44,000 American men, the nationality was seen as the most attractive, with Bajan, American, Colombian and English women also making the top five.

Aussies, Brazillians, Filipina, Bulgarian and Lebanese ladies also made the grade, in the poll conducted by a travel dating website.

Armenia was recently brought into the limelight, when Kim Kardashian visited with her sister, Khloe, husband Kanye West and their daughter, North.

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Kim Kardashian on a visit to Armenia with her daughter North and sister Khloe. Photo / Getty
Kim Kardashian on a visit to Armenia with her daughter North and sister Khloe. Photo / Getty

Kim's father, lawyer Robert Kardashian, who passed away in 2003, was a third-generation Armenian American.

Meanwhile, out of 66,000 women, the nationality deemed most alluring for men was Irish, followed by Australian, Pakistani and American.

English men make up the top five, with Scottish, Italian, Nigerian, Danish and Spanish making it into the top 10.

The website, MissTravel, is designed to attracted two types of member: "generous" members and "attractive members".

The idea is that the generous members - male - pay for the attractive members - female - to join them on exotic and glamorous trips around the world. So far, so seedy.

The website states: "It's no surprise that diverse, exotic nationalities like Armenian and Bajan topped the women's list, voted for by men, as superstars like Kim Kardashian and Rihanna have commanded Instagram attention in the tune of millions of followers."

Meanwhile, it attributes ladies drooling over British actor Jamie Dornan in Fifty Shades of Grey, and British-Pakistani Zayn Malik to the popularity of those nationalities in their survey.

Jamie Dornan seduces Dakota Johnson in a scene from the Fifty Shades of Grey. Photo / AP
Jamie Dornan seduces Dakota Johnson in a scene from the Fifty Shades of Grey. Photo / AP

Last year, Brazilian women got the top spot, while Aussie men were most popular.

Sexiest nationalities - female

1. Armenian

2. Barbadian/Bajan

3. American

4. Colombian

5. English

6. Australian

7. Brazilian

8. Filipina

9. Bulgarian

10. Lebanese

Sexiest nationalities - male

1. Irish

2. Australian

3. Pakistani

4. American

5. English

6. Scottish

7. Italian

8. Nigerian

9. Danish

10. Spanish

- Daily Mail