NZ Herald
  • Home
  • Latest news
  • Video
  • New Zealand
  • Sport
  • World
  • Business
  • Entertainment
  • Podcasts
  • Quizzes
  • Opinion
  • Lifestyle
  • Travel
  • Viva
  • Weather forecasts

Subscriptions

  • Herald Premium
  • Viva Premium
  • The Listener
  • BusinessDesk

Sections

  • Latest news
  • New Zealand
    • All New Zealand
    • Crime
    • Politics
    • Education
    • Open Justice
    • Scam Update
    • The Great NZ Road Trip
  • On The Up
  • World
    • All World
    • Australia
    • Asia
    • UK
    • United States
    • Middle East
    • Europe
    • Pacific
  • Business
    • All Business
    • MarketsSharesCurrencyCommoditiesStock TakesCrypto
    • Markets with Madison
    • Media Insider
    • Business analysis
    • Personal financeKiwiSaverInterest ratesTaxInvestment
    • EconomyInflationGDPOfficial cash rateEmployment
    • Small business
    • Business reportsMood of the BoardroomProject AucklandSustainable business and financeCapital markets reportAgribusiness reportInfrastructure reportDynamic business
    • Deloitte Top 200 Awards
    • CompaniesAged CareAgribusinessAirlinesBanking and financeConstructionEnergyFreight and logisticsHealthcareManufacturingMedia and MarketingRetailTelecommunicationsTourism
  • Opinion
    • All Opinion
    • Analysis
    • Editorials
    • Business analysis
    • Premium opinion
    • Letters to the editor
  • Sport
    • All Sport
    • OlympicsParalympics
    • RugbySuper RugbyNPCAll BlacksBlack FernsRugby sevensSchool rugby
    • CricketBlack CapsWhite Ferns
    • Racing
    • NetballSilver Ferns
    • LeagueWarriorsNRL
    • FootballWellington PhoenixAuckland FCAll WhitesFootball FernsEnglish Premier League
    • GolfNZ Open
    • MotorsportFormula 1
    • Boxing
    • UFC
    • BasketballNBABreakersTall BlacksTall Ferns
    • Tennis
    • Cycling
    • Athletics
    • SailingAmerica's CupSailGP
    • Rowing
  • Lifestyle
    • All Lifestyle
    • Viva - Food, fashion & beauty
    • Society Insider
    • Royals
    • Sex & relationships
    • Food & drinkRecipesRecipe collectionsRestaurant reviewsRestaurant bookings
    • Health & wellbeing
    • Fashion & beauty
    • Pets & animals
    • The Selection - Shop the trendsShop fashionShop beautyShop entertainmentShop giftsShop home & living
    • Milford's Investing Place
  • Entertainment
    • All Entertainment
    • TV
    • MoviesMovie reviews
    • MusicMusic reviews
    • BooksBook reviews
    • Culture
    • ReviewsBook reviewsMovie reviewsMusic reviewsRestaurant reviews
  • Travel
    • All Travel
    • News
    • New ZealandNorthlandAucklandWellingtonCanterburyOtago / QueenstownNelson-TasmanBest NZ beaches
    • International travelAustraliaPacific IslandsEuropeUKUSAAfricaAsia
    • Rail holidays
    • Cruise holidays
    • Ski holidays
    • Luxury travel
    • Adventure travel
  • Kāhu Māori news
  • Environment
    • All Environment
    • Our Green Future
  • Talanoa Pacific news
  • Property
    • All Property
    • Property Insider
    • Interest rates tracker
    • Residential property listings
    • Commercial property listings
  • Health
  • Technology
    • All Technology
    • AI
    • Social media
  • Rural
    • All Rural
    • Dairy farming
    • Sheep & beef farming
    • Horticulture
    • Animal health
    • Rural business
    • Rural life
    • Rural technology
    • Opinion
    • Audio & podcasts
  • Weather forecasts
    • All Weather forecasts
    • Kaitaia
    • Whangārei
    • Dargaville
    • Auckland
    • Thames
    • Tauranga
    • Hamilton
    • Whakatāne
    • Rotorua
    • Tokoroa
    • Te Kuiti
    • Taumaranui
    • Taupō
    • Gisborne
    • New Plymouth
    • Napier
    • Hastings
    • Dannevirke
    • Whanganui
    • Palmerston North
    • Levin
    • Paraparaumu
    • Masterton
    • Wellington
    • Motueka
    • Nelson
    • Blenheim
    • Westport
    • Reefton
    • Kaikōura
    • Greymouth
    • Hokitika
    • Christchurch
    • Ashburton
    • Timaru
    • Wānaka
    • Oamaru
    • Queenstown
    • Dunedin
    • Gore
    • Invercargill
  • Meet the journalists
  • Promotions & competitions
  • OneRoof property listings
  • Driven car news

Puzzles & Quizzes

  • Puzzles
    • All Puzzles
    • Sudoku
    • Code Cracker
    • Crosswords
    • Cryptic crossword
    • Wordsearch
  • Quizzes
    • All Quizzes
    • Morning quiz
    • Afternoon quiz
    • Sports quiz

Regions

  • Northland
    • All Northland
    • Far North
    • Kaitaia
    • Kerikeri
    • Kaikohe
    • Bay of Islands
    • Whangarei
    • Dargaville
    • Kaipara
    • Mangawhai
  • Auckland
  • Waikato
    • All Waikato
    • Hamilton
    • Coromandel & Hauraki
    • Matamata & Piako
    • Cambridge
    • Te Awamutu
    • Tokoroa & South Waikato
    • Taupō & Tūrangi
  • Bay of Plenty
    • All Bay of Plenty
    • Katikati
    • Tauranga
    • Mount Maunganui
    • Pāpāmoa
    • Te Puke
    • Whakatāne
  • Rotorua
  • Hawke's Bay
    • All Hawke's Bay
    • Napier
    • Hastings
    • Havelock North
    • Central Hawke's Bay
    • Wairoa
  • Taranaki
    • All Taranaki
    • Stratford
    • New Plymouth
    • Hāwera
  • Manawatū - Whanganui
    • All Manawatū - Whanganui
    • Whanganui
    • Palmerston North
    • Manawatū
    • Tararua
    • Horowhenua
  • Wellington
    • All Wellington
    • Kapiti
    • Wairarapa
    • Upper Hutt
    • Lower Hutt
  • Nelson & Tasman
    • All Nelson & Tasman
    • Motueka
    • Nelson
    • Tasman
  • Marlborough
  • West Coast
  • Canterbury
    • All Canterbury
    • Kaikōura
    • Christchurch
    • Ashburton
    • Timaru
  • Otago
    • All Otago
    • Oamaru
    • Dunedin
    • Balclutha
    • Alexandra
    • Queenstown
    • Wanaka
  • Southland
    • All Southland
    • Invercargill
    • Gore
    • Stewart Island
  • Gisborne

Media

  • Video
    • All Video
    • NZ news video
    • Business news video
    • Politics news video
    • Sport video
    • World news video
    • Lifestyle video
    • Entertainment video
    • Travel video
    • Markets with Madison
    • Kea Kids news
  • Podcasts
    • All Podcasts
    • The Front Page
    • On the Tiles
    • Ask me Anything
    • The Little Things
    • Cooking the Books
  • Cartoons
  • Photo galleries
  • Today's Paper - E-editions
  • Photo sales
  • Classifieds

NZME Network

  • Advertise with NZME
  • OneRoof
  • Driven Car Guide
  • BusinessDesk
  • Newstalk ZB
  • What the Actual
  • Sunlive
  • ZM
  • The Hits
  • Coast
  • Radio Hauraki
  • The Alternative Commentary Collective
  • Gold
  • Flava
  • iHeart Radio
  • Hokonui
  • Radio Wanaka
  • iHeartCountry New Zealand
  • Restaurant Hub
  • NZME Events

SubscribeSign In
Advertisement
Advertise with NZME.
Home / Lifestyle

Millennials pick pets over parenthood with cost of living

By Nicole Barratt
Herald on Sunday·
14 Apr, 2018 05:00 PM4 mins to read

Subscribe to listen

Access to Herald Premium articles require a Premium subscription. Subscribe now to listen.
Already a subscriber?  Sign in here

Listening to articles is free for open-access content—explore other articles or learn more about text-to-speech.
‌
Save

    Share this article

Waiheke couple Jasmine Sinden, 27, and Vince Carr, 32, with rescue greyhound Opie. The couple put their love, time and money into their pets while they wait longer to have children. Photo / Supplied

Waiheke couple Jasmine Sinden, 27, and Vince Carr, 32, with rescue greyhound Opie. The couple put their love, time and money into their pets while they wait longer to have children. Photo / Supplied

For Waiheke Island's Jasmine Sinden, 27, and Vince Carr, 32, their pets are like children.

The engaged couple are part of a growing group of people who have put off having kids due to the cost of living.

Their greyhound Opie has a bed in every room of their home, a chest of toys, handmade collars and matching bandanas while cats Yogi and Tuna compete for affection.

Sinden, owner of pet product business Pet Connect, said she wanted a solid foundation beneath her before bringing another life into the world.

"I imagined I'd be married with kids and own a house by now."

Advertisement
Advertise with NZME.
Advertisement
Advertise with NZME.

Sinden said she set 28 as the age to start trying for kids, but it wouldn't be until her 30s before she'd be ready to think about trying.

The goalpost keeps moving with the house prices, she said.

"I've chosen to put off having kids and put all my love into my fur babies so I can chase a career and my dreams. Having pets means you get love and warmth from your animals, but you can have that sort of lifestyle as well."

Advertisement
Advertise with NZME.

The couple, who rent a home in Oneroa for $500 a week, were shocked at house prices when they returned from a stint working in Australia a year ago.

"We focused on our careers so we could afford to buy a home on Waiheke where both our families and our friends are, but in the five years we were away house prices skyrocketed."

Without their own home, the couple agreed three fur babies were enough to look after.

It cost $5000 to bring back their three pets they adopted in Australia, but it was "a no-brainer - a pet is for life".

Discover more

Lifestyle

The 40 things over-55s do better than millennials

18 Apr 01:09 AM
World

Millennials don't need living rooms, says architect

26 Apr 06:07 AM

The cost of caring for their pets, let alone a child, is "enormous".

Opie with pet parents Jasmine Sinden and Vince Carr. Photo / Supplied
Opie with pet parents Jasmine Sinden and Vince Carr. Photo / Supplied

There's good quality pet food to buy at about $30 per week and a monthly pet insurance payment of $100.

But it's like a first step to having a child, Sinden said.

"It's a good way to test how you are as a couple. With our fur babies, it's seeing that we can get up in the morning and feed them and walk Opie every day."

Sinden said several of her friends were in similar situations, opting for pets over kids and delaying parenthood.

Millennials are her target market in her business; about 80 per cent of her customers are under 34.

Advertisement
Advertise with NZME.

Karl Arns, a 24-year-old authorised financial adviser and OMF derivatives broker, said it wouldn't be surprising to hear millennials were waiting slightly longer to have children.

"It probably does come down to living costs ultimately. Even on the average income it's probably hard to make ends meet without adding further dependence to that."

Arns said adding the aspirations of owning a home made the prospect of having enough funds to raise a child considerably more difficult.

"The cost of housing and also rent has gone absolutely ballistic ... It's the housing that chews up most of your income."

Trying to raise a child without sufficient funds was a "tough call", and it was smart to wait until you could afford to, Arns added.

Director of Kin Marketing Alice McKinley said "pet parenting" was rife among millennials in New Zealand.

Advertisement
Advertise with NZME.

She said young Kiwis were spending increasing amounts on their pets, which suggested animals were filling the void once occupied by children.

"Because we're having kids a lot later in our 30s often due to financial pressures, pets just make such great companions, they're easy to have around and they're loyal."

McKinley said people were happy to spend $50 or so a month on their pets, because generally that was affordable.

Save

    Share this article

Latest from Lifestyle

Premium
Lifestyle

Can metformin actually slow the ageing process?

12 May 06:00 PM
Premium
Lifestyle

The sleep trends experts think you should (and shouldn’t) try

12 May 06:00 AM
Premium
World

USA: 4000 miles, 6 small towns: a whistle-stop tour of America

12 May 02:06 AM

Sponsored: How much is too much?

sponsored
Advertisement
Advertise with NZME.

Latest from Lifestyle

Premium
Can metformin actually slow the ageing process?

Can metformin actually slow the ageing process?

12 May 06:00 PM

New York Times: What is metformin and why are people experimenting with it?

Premium
The sleep trends experts think you should (and shouldn’t) try

The sleep trends experts think you should (and shouldn’t) try

12 May 06:00 AM
Premium
USA: 4000 miles, 6 small towns: a whistle-stop tour of America

USA: 4000 miles, 6 small towns: a whistle-stop tour of America

12 May 02:06 AM
Premium
Can King Charles heal a royal family crisis before it’s too late?

Can King Charles heal a royal family crisis before it’s too late?

12 May 01:35 AM
Sponsored: Cosy up to colour all year
sponsored

Sponsored: Cosy up to colour all year

NZ Herald
  • About NZ Herald
  • Meet the journalists
  • Newsletters
  • Classifieds
  • Help & support
  • Contact us
  • House rules
  • Privacy Policy
  • Terms of use
  • Competition terms & conditions
  • Our use of AI
Subscriber Services
  • NZ Herald e-editions
  • Daily puzzles & quizzes
  • Manage your digital subscription
  • Manage your print subscription
  • Subscribe to the NZ Herald newspaper
  • Subscribe to Herald Premium
  • Gift a subscription
  • Subscriber FAQs
  • Subscription terms & conditions
  • Promotions and subscriber benefits
NZME Network
  • The New Zealand Herald
  • The Northland Age
  • The Northern Advocate
  • Waikato Herald
  • Bay of Plenty Times
  • Rotorua Daily Post
  • Hawke's Bay Today
  • Whanganui Chronicle
  • Viva
  • NZ Listener
  • What the Actual
  • Newstalk ZB
  • BusinessDesk
  • OneRoof
  • Driven CarGuide
  • iHeart Radio
  • Restaurant Hub
NZME
  • About NZME
  • NZME careers
  • Advertise with NZME
  • Digital self-service advertising
  • Book your classified ad
  • Photo sales
  • NZME Events
  • © Copyright 2025 NZME Publishing Limited
TOP