“Today old and I’ve probably eaten 1,000 in 38 years,” one woman replied.
“What! Have I been eating blindfolded for the past 50 odd years?” wrote another.
A third said: “No way? I just assumed it was a random hole with no logical reason for it.”
“Now it makes complete sense. I can’t believe I didn’t think it was a bullet hole after all these years,” a fourth wrote.
While the find has fascinated fans of the ice cream, not all are happy since finding out, with some saying they’re getting ripped off by the product having less ice cream in it.
“I hated it when they added the bullet hole in his hat, it was a nice spin on ‘and we have a new section where there is no ice cream’.”
Streets, the company behind the Bubble O’ Bill, confirmed the hole in the hat is a bullet hole.
“Bubble O’ Bill is a classic blend of strawberry, chocolate and caramel ice confection, with a mega bubble gum nose, and a bullet hole through his hat,’ it said on its website.