NZ Herald
  • Home
  • Latest news
  • Video
  • New Zealand
  • Sport
  • World
  • Business
  • Entertainment
  • Podcasts
  • Quizzes
  • Opinion
  • Lifestyle
  • Travel
  • Viva
  • Weather forecasts

Subscriptions

  • Herald Premium
  • Viva Premium
  • The Listener
  • BusinessDesk

Sections

  • Latest news
  • New Zealand
    • All New Zealand
    • Crime
    • Politics
    • Education
    • Open Justice
    • Scam Update
    • The Great NZ Road Trip
  • On The Up
  • World
    • All World
    • Australia
    • Asia
    • UK
    • United States
    • Middle East
    • Europe
    • Pacific
  • Business
    • All Business
    • MarketsSharesCurrencyCommoditiesStock TakesCrypto
    • Markets with Madison
    • Media Insider
    • Business analysis
    • Personal financeKiwiSaverInterest ratesTaxInvestment
    • EconomyInflationGDPOfficial cash rateEmployment
    • Small business
    • Business reportsMood of the BoardroomProject AucklandSustainable business and financeCapital markets reportAgribusiness reportInfrastructure reportDynamic business
    • Deloitte Top 200 Awards
    • CompaniesAged CareAgribusinessAirlinesBanking and financeConstructionEnergyFreight and logisticsHealthcareManufacturingMedia and MarketingRetailTelecommunicationsTourism
  • Opinion
    • All Opinion
    • Analysis
    • Editorials
    • Business analysis
    • Premium opinion
    • Letters to the editor
  • Sport
    • All Sport
    • OlympicsParalympics
    • RugbySuper RugbyNPCAll BlacksBlack FernsRugby sevensSchool rugby
    • CricketBlack CapsWhite Ferns
    • Racing
    • NetballSilver Ferns
    • LeagueWarriorsNRL
    • FootballWellington PhoenixAuckland FCAll WhitesFootball FernsEnglish Premier League
    • GolfNZ Open
    • MotorsportFormula 1
    • Boxing
    • UFC
    • BasketballNBABreakersTall BlacksTall Ferns
    • Tennis
    • Cycling
    • Athletics
    • SailingAmerica's CupSailGP
    • Rowing
  • Lifestyle
    • All Lifestyle
    • Viva - Food, fashion & beauty
    • Society Insider
    • Royals
    • Sex & relationships
    • Food & drinkRecipesRecipe collectionsRestaurant reviewsRestaurant bookings
    • Health & wellbeing
    • Fashion & beauty
    • Pets & animals
    • The Selection - Shop the trendsShop fashionShop beautyShop entertainmentShop giftsShop home & living
    • Milford's Investing Place
  • Entertainment
    • All Entertainment
    • TV
    • MoviesMovie reviews
    • MusicMusic reviews
    • BooksBook reviews
    • Culture
    • ReviewsBook reviewsMovie reviewsMusic reviewsRestaurant reviews
  • Travel
    • All Travel
    • News
    • New ZealandNorthlandAucklandWellingtonCanterburyOtago / QueenstownNelson-TasmanBest NZ beaches
    • International travelAustraliaPacific IslandsEuropeUKUSAAfricaAsia
    • Rail holidays
    • Cruise holidays
    • Ski holidays
    • Luxury travel
    • Adventure travel
  • Kāhu Māori news
  • Environment
    • All Environment
    • Our Green Future
  • Talanoa Pacific news
  • Property
    • All Property
    • Property Insider
    • Interest rates tracker
    • Residential property listings
    • Commercial property listings
  • Health
  • Technology
    • All Technology
    • AI
    • Social media
  • Rural
    • All Rural
    • Dairy farming
    • Sheep & beef farming
    • Horticulture
    • Animal health
    • Rural business
    • Rural life
    • Rural technology
    • Opinion
    • Audio & podcasts
  • Weather forecasts
    • All Weather forecasts
    • Kaitaia
    • Whangārei
    • Dargaville
    • Auckland
    • Thames
    • Tauranga
    • Hamilton
    • Whakatāne
    • Rotorua
    • Tokoroa
    • Te Kuiti
    • Taumaranui
    • Taupō
    • Gisborne
    • New Plymouth
    • Napier
    • Hastings
    • Dannevirke
    • Whanganui
    • Palmerston North
    • Levin
    • Paraparaumu
    • Masterton
    • Wellington
    • Motueka
    • Nelson
    • Blenheim
    • Westport
    • Reefton
    • Kaikōura
    • Greymouth
    • Hokitika
    • Christchurch
    • Ashburton
    • Timaru
    • Wānaka
    • Oamaru
    • Queenstown
    • Dunedin
    • Gore
    • Invercargill
  • Meet the journalists
  • Promotions & competitions
  • OneRoof property listings
  • Driven car news

Puzzles & Quizzes

  • Puzzles
    • All Puzzles
    • Sudoku
    • Code Cracker
    • Crosswords
    • Cryptic crossword
    • Wordsearch
  • Quizzes
    • All Quizzes
    • Morning quiz
    • Afternoon quiz
    • Sports quiz

Regions

  • Northland
    • All Northland
    • Far North
    • Kaitaia
    • Kerikeri
    • Kaikohe
    • Bay of Islands
    • Whangarei
    • Dargaville
    • Kaipara
    • Mangawhai
  • Auckland
  • Waikato
    • All Waikato
    • Hamilton
    • Coromandel & Hauraki
    • Matamata & Piako
    • Cambridge
    • Te Awamutu
    • Tokoroa & South Waikato
    • Taupō & Tūrangi
  • Bay of Plenty
    • All Bay of Plenty
    • Katikati
    • Tauranga
    • Mount Maunganui
    • Pāpāmoa
    • Te Puke
    • Whakatāne
  • Rotorua
  • Hawke's Bay
    • All Hawke's Bay
    • Napier
    • Hastings
    • Havelock North
    • Central Hawke's Bay
    • Wairoa
  • Taranaki
    • All Taranaki
    • Stratford
    • New Plymouth
    • Hāwera
  • Manawatū - Whanganui
    • All Manawatū - Whanganui
    • Whanganui
    • Palmerston North
    • Manawatū
    • Tararua
    • Horowhenua
  • Wellington
    • All Wellington
    • Kapiti
    • Wairarapa
    • Upper Hutt
    • Lower Hutt
  • Nelson & Tasman
    • All Nelson & Tasman
    • Motueka
    • Nelson
    • Tasman
  • Marlborough
  • West Coast
  • Canterbury
    • All Canterbury
    • Kaikōura
    • Christchurch
    • Ashburton
    • Timaru
  • Otago
    • All Otago
    • Oamaru
    • Dunedin
    • Balclutha
    • Alexandra
    • Queenstown
    • Wanaka
  • Southland
    • All Southland
    • Invercargill
    • Gore
    • Stewart Island
  • Gisborne

Media

  • Video
    • All Video
    • NZ news video
    • Business news video
    • Politics news video
    • Sport video
    • World news video
    • Lifestyle video
    • Entertainment video
    • Travel video
    • Markets with Madison
    • Kea Kids news
  • Podcasts
    • All Podcasts
    • The Front Page
    • On the Tiles
    • Ask me Anything
    • The Little Things
    • Cooking the Books
  • Cartoons
  • Photo galleries
  • Today's Paper - E-editions
  • Photo sales
  • Classifieds

NZME Network

  • Advertise with NZME
  • OneRoof
  • Driven Car Guide
  • BusinessDesk
  • Newstalk ZB
  • What the Actual
  • Sunlive
  • ZM
  • The Hits
  • Coast
  • Radio Hauraki
  • The Alternative Commentary Collective
  • Gold
  • Flava
  • iHeart Radio
  • Hokonui
  • Radio Wanaka
  • iHeartCountry New Zealand
  • Restaurant Hub
  • NZME Events

SubscribeSign In
Advertisement
Advertise with NZME.
Home / Lifestyle

Jana Hocking: Why beige flags are the new dating warning sign

By Jana Hocking
news.com.au·
1 Sep, 2022 08:34 AM5 mins to read

Subscribe to listen

Access to Herald Premium articles require a Premium subscription. Subscribe now to listen.
Already a subscriber?  Sign in here

Listening to articles is free for open-access content—explore other articles or learn more about text-to-speech.
‌
Save

    Share this article

Jana Hocking is sick of encountering unresponsive men on dating websites. Photo / Instagram

Jana Hocking is sick of encountering unresponsive men on dating websites. Photo / Instagram

OPINION:

Want to know the definition of torture? It's matching with a guy on a dating app and him doing the bare minimum to woo you. You ask him how his day was, he replies "good". You ask him what plans he has for the weekend, he says "just chilling". By now you're waiting for him to follow up with a question for you, but you get crickets.

To be fair, the signs were already there from the start. He's got a stock standard picture on his profile of him at his sister's wedding, perhaps another one of him holding a dead fish from a recent fishing trip, and if you're lucky, a selfie at the gym. He also hasn't bothered to write a bio, so there's no prompts to go off.

Yes, snore, but it's a quiet Tuesday night and you've decided to kindly give him a swipe right because you see a hint of sparkle in his eyes.

You proceed to scratch your head in confusion as he makes no further effort to connect with you … "Why did he swipe right on me if he isn't going to make even the tiniest bit of effort to get to know me?!" You ponder.

Advertisement
Advertise with NZME.
Advertisement
Advertise with NZME.

It's a common theme on the dating apps we see all too often, and it's now been given a new dating term: "beige flags."

Yes, unlike the red flags we are preached at to stay well away from (these can look like verbal abuse, anger issues, controlling qualities), and the green flags, which are lovely qualities we strive for in a relationship (like respect, open communication, validation, honesty etc …) beige flags, have until now, gone fairly under the radar.

Beige stands for boring, blah, neutral, and a general sense of meh. It really shouldn't come anywhere near the exciting world of dating, and yet, for some reason it's really come to the forefront on our apps.

I didn't realise how annoying I found it, until I was invited on HIT WA's Allan and Carly Breakfast radio show last week and found myself on a real rant! Yes, turns out these beige flags really trigger me.

Why?! Because we humans are a fascinating bunch, and I struggle to understand why people are on dating apps if they don't plan on getting to know someone properly. Are they just looking for validation from someone? Are they just looking to get laid?

Do they think they are so godly, they don't need to put in any effort, we will just take our clothes off at the mere hint of attention we get thrown our way?

Now I'm sorry, but unless you are Brad Pitt, holding a puppy, and possess the ability to provide orgasms at just a glance, I'm going to expect you to at least show a little interest in me.

Advertisement
Advertise with NZME.

So to all the blokes who slide into my DMs regularly asking why they can't match with a girl on Tinder, or Bumble or Hinge, maybe it's time to take a look at what your profile has to offer a girl!

Answering the Q&As with stock standard answers like, "enjoys fishing" and "pineapple on pizza should be outlawed" just ain't going to cut it.

Use some artistic flair, provide information in your bio that could be a conversation starter. For example, on my bio – under the question of "What are you looking for?" I've answered "Someone to go on The Block with." The amount of blokes who have instantly responded to that answer with something like "Yes I love that show, I'm a plumber so let's give it a go!" or "I'm handy with a tool kit, what can you bring to the design front?" has been a game changer!

Then you want to work on your picture game. Because I'm going to let you in on a little secret: we women couldn't give a hoot about the giant fish you caught in Port Macquarie on holidays three years ago. We want to see pics that show off your personality.

Perhaps, laughing at a barbecue, rock climbing in the Blue Mountains, falling off a bike. Anything that shows us you are up for an adventure, or enjoy looking at art, or can have a good laugh at yourself, is sure to make us curious.

So why not take just 20 minutes tonight and give your dating profile a good clean-up. It can't hurt to let some of that fabulous personality you have shine through. Oh, and do us a favour and ask questions in return. It's a tennis match, not a bowls tournament!

Advertisement
Advertise with NZME.

• Jana Hocking is a columnist and collector of kind-of-boyfriends

Save

    Share this article

Latest from Lifestyle

Travel

36 Hours in Singapore

09 May 08:21 AM
Lifestyle

Rice to the occasion: How a Queenstown brewery snagged gold at Tokyo Sake Challenge

09 May 04:15 AM
Entertainment

Lorde announces new world tour - but snubs NZ

08 May 08:14 PM

Sponsored: Top tier tiles - faux or refresh

sponsored
Advertisement
Advertise with NZME.

Latest from Lifestyle

36 Hours in Singapore

36 Hours in Singapore

09 May 08:21 AM

New York Times: Singapore celebrates its diamond jubilee as a thriving city-state.

Rice to the occasion: How a Queenstown brewery snagged gold at Tokyo Sake Challenge

Rice to the occasion: How a Queenstown brewery snagged gold at Tokyo Sake Challenge

09 May 04:15 AM
Lorde announces new world tour - but snubs NZ

Lorde announces new world tour - but snubs NZ

08 May 08:14 PM
Air NZ's premium economy v Skycouch: Which is the winner?

Air NZ's premium economy v Skycouch: Which is the winner?

08 May 07:00 PM
Sponsored: How much is too much?
sponsored

Sponsored: How much is too much?

NZ Herald
  • About NZ Herald
  • Meet the journalists
  • Newsletters
  • Classifieds
  • Help & support
  • Contact us
  • House rules
  • Privacy Policy
  • Terms of use
  • Competition terms & conditions
  • Our use of AI
Subscriber Services
  • NZ Herald e-editions
  • Daily puzzles & quizzes
  • Manage your digital subscription
  • Manage your print subscription
  • Subscribe to the NZ Herald newspaper
  • Subscribe to Herald Premium
  • Gift a subscription
  • Subscriber FAQs
  • Subscription terms & conditions
  • Promotions and subscriber benefits
NZME Network
  • The New Zealand Herald
  • The Northland Age
  • The Northern Advocate
  • Waikato Herald
  • Bay of Plenty Times
  • Rotorua Daily Post
  • Hawke's Bay Today
  • Whanganui Chronicle
  • Viva
  • NZ Listener
  • What the Actual
  • Newstalk ZB
  • BusinessDesk
  • OneRoof
  • Driven CarGuide
  • iHeart Radio
  • Restaurant Hub
NZME
  • About NZME
  • NZME careers
  • Advertise with NZME
  • Digital self-service advertising
  • Book your classified ad
  • Photo sales
  • NZME Events
  • © Copyright 2025 NZME Publishing Limited
TOP