"Then the girls were expected to fly straight back to London, and if Gucci were interested, fly back to Milan again on Sunday for another round of casting, then for fittings on Monday."
It has apparently caused major problems as Gucci is such a huge show. Model agencies are keen to get girls on their books a slot at the presentation, so immediately sent them to the casting.
According to the publication, many of the London Fashion Week shows had difficulties due to the scheduling.
"It's been a total nightmare for us," an insider at Todd Lynn told the newspaper.
"We lost ten girls out of 19 girls. We were getting calls from agents at 1.30am on the morning of the show pulling girls we had just fitted, while other girls just didn't turn up to fittings at all after they'd been confirmed.
"When we called their agencies to find out where they were, we were told sorry, they've gone to Milan."
This comes after the rescheduling of the Marc Jacobs New York show also caused problems for London Fashion Week.
It was pushed back to 8pm on the last day of the American event after Hurricane Irene interfered with work for the collection. That meant many models walking in the show couldn't get to London on time on Friday.
It's been suggested the London schedule features too many designers in too short a space of time, which could be part of the issue.
- AAP
