Felicity Jones the new face of Dolce & Gabbana The Make

Felicity Jones has been announced as the new face of Dolce & Gabbana The Make Up.

The British actress will appear in a range of advertising for the luxury brand at the beginning of next year, confirmed a spokesperson for Procter & Gamble Prestige Products.

The company - who produce the make-up under licence from Domenico Dolce and Stefano Gabbana - said the 28-year-old Like Crazy star will represent the Khol Collection first of all.

The campaign will be released in January 2012.

The image which will be used in the advertisement has been described as portraying Jones as "an aristocratic, sauvage girl".

The designers were full of compliments for Jones ahead of her debut for the label. She was spotted in the front row at their Spring/Summer 12 show.

"Representing a heady mix of sensuality, confidence and beauty, Felicity Jones offers a sense of divine contradiction. Classically beautiful yet modern in attitude, her audacious gaze is impossible to ignore," they said in a statement.

It has not been confirmed whether Jones will replace or join Scarlett Johansson as a spokesperson for the brand.

Jones has had a successful year. The gorgeous star won the Special Jury Prize at the 2011 Sundance Film Festival for her role in Like Crazy.

Jones has previously modelled for British brand Burberry.

- AAP