NZ Herald
  • Home
  • Latest news
  • Herald NOW
  • Video
  • New Zealand
  • Sport
  • World
  • Business
  • Entertainment
  • Podcasts
  • Quizzes
  • Opinion
  • Lifestyle
  • Travel
  • Viva
  • Weather

Subscriptions

  • Herald Premium
  • Viva Premium
  • The Listener
  • BusinessDesk

Sections

  • Latest news
  • New Zealand
    • All New Zealand
    • Crime
    • Politics
    • Education
    • Open Justice
    • Scam Update
  • Herald NOW
  • On The Up
  • World
    • All World
    • Australia
    • Asia
    • UK
    • United States
    • Middle East
    • Europe
    • Pacific
  • Business
    • All Business
    • MarketsSharesCurrencyCommoditiesStock TakesCrypto
    • Markets with Madison
    • Media Insider
    • Business analysis
    • Personal financeKiwiSaverInterest ratesTaxInvestment
    • EconomyInflationGDPOfficial cash rateEmployment
    • Small business
    • Business reportsMood of the BoardroomProject AucklandSustainable business and financeCapital markets reportAgribusiness reportInfrastructure reportDynamic business
    • Deloitte Top 200 Awards
    • CompaniesAged CareAgribusinessAirlinesBanking and financeConstructionEnergyFreight and logisticsHealthcareManufacturingMedia and MarketingRetailTelecommunicationsTourism
  • Opinion
    • All Opinion
    • Analysis
    • Editorials
    • Business analysis
    • Premium opinion
    • Letters to the editor
  • Politics
  • Sport
    • All Sport
    • OlympicsParalympics
    • RugbySuper RugbyNPCAll BlacksBlack FernsRugby sevensSchool rugby
    • CricketBlack CapsWhite Ferns
    • Racing
    • NetballSilver Ferns
    • LeagueWarriorsNRL
    • FootballWellington PhoenixAuckland FCAll WhitesFootball FernsEnglish Premier League
    • GolfNZ Open
    • MotorsportFormula 1
    • Boxing
    • UFC
    • BasketballNBABreakersTall BlacksTall Ferns
    • Tennis
    • Cycling
    • Athletics
    • SailingAmerica's CupSailGP
    • Rowing
  • Lifestyle
    • All Lifestyle
    • Viva - Food, fashion & beauty
    • Society Insider
    • Royals
    • Sex & relationships
    • Food & drinkRecipesRecipe collectionsRestaurant reviewsRestaurant bookings
    • Health & wellbeing
    • Fashion & beauty
    • Pets & animals
    • The Selection - Shop the trendsShop fashionShop beautyShop entertainmentShop giftsShop home & living
    • Milford's Investing Place
  • Entertainment
    • All Entertainment
    • TV
    • MoviesMovie reviews
    • MusicMusic reviews
    • BooksBook reviews
    • Culture
    • ReviewsBook reviewsMovie reviewsMusic reviewsRestaurant reviews
  • Travel
    • All Travel
    • News
    • New ZealandNorthlandAucklandWellingtonCanterburyOtago / QueenstownNelson-TasmanBest NZ beaches
    • International travelAustraliaPacific IslandsEuropeUKUSAAfricaAsia
    • Rail holidays
    • Cruise holidays
    • Ski holidays
    • Luxury travel
    • Adventure travel
  • Kāhu Māori news
  • Environment
    • All Environment
    • Our Green Future
  • Talanoa Pacific news
  • Property
    • All Property
    • Property Insider
    • Interest rates tracker
    • Residential property listings
    • Commercial property listings
  • Health
  • Technology
    • All Technology
    • AI
    • Social media
  • Rural
    • All Rural
    • Dairy farming
    • Sheep & beef farming
    • Horticulture
    • Animal health
    • Rural business
    • Rural life
    • Rural technology
    • Opinion
    • Audio & podcasts
  • Weather forecasts
    • All Weather forecasts
    • Kaitaia
    • Whangārei
    • Dargaville
    • Auckland
    • Thames
    • Tauranga
    • Hamilton
    • Whakatāne
    • Rotorua
    • Tokoroa
    • Te Kuiti
    • Taumaranui
    • Taupō
    • Gisborne
    • New Plymouth
    • Napier
    • Hastings
    • Dannevirke
    • Whanganui
    • Palmerston North
    • Levin
    • Paraparaumu
    • Masterton
    • Wellington
    • Motueka
    • Nelson
    • Blenheim
    • Westport
    • Reefton
    • Kaikōura
    • Greymouth
    • Hokitika
    • Christchurch
    • Ashburton
    • Timaru
    • Wānaka
    • Oamaru
    • Queenstown
    • Dunedin
    • Gore
    • Invercargill
  • Meet the journalists
  • Promotions & competitions
  • OneRoof property listings
  • Driven car news

Puzzles & Quizzes

  • Puzzles
    • All Puzzles
    • Sudoku
    • Code Cracker
    • Crosswords
    • Cryptic crossword
    • Wordsearch
  • Quizzes
    • All Quizzes
    • Morning quiz
    • Afternoon quiz
    • Sports quiz

Regions

  • Northland
    • All Northland
    • Far North
    • Kaitaia
    • Kerikeri
    • Kaikohe
    • Bay of Islands
    • Whangarei
    • Dargaville
    • Kaipara
    • Mangawhai
  • Auckland
  • Waikato
    • All Waikato
    • Hamilton
    • Coromandel & Hauraki
    • Matamata & Piako
    • Cambridge
    • Te Awamutu
    • Tokoroa & South Waikato
    • Taupō & Tūrangi
  • Bay of Plenty
    • All Bay of Plenty
    • Katikati
    • Tauranga
    • Mount Maunganui
    • Pāpāmoa
    • Te Puke
    • Whakatāne
  • Rotorua
  • Hawke's Bay
    • All Hawke's Bay
    • Napier
    • Hastings
    • Havelock North
    • Central Hawke's Bay
    • Wairoa
  • Taranaki
    • All Taranaki
    • Stratford
    • New Plymouth
    • Hāwera
  • Manawatū - Whanganui
    • All Manawatū - Whanganui
    • Whanganui
    • Palmerston North
    • Manawatū
    • Tararua
    • Horowhenua
  • Wellington
    • All Wellington
    • Kapiti
    • Wairarapa
    • Upper Hutt
    • Lower Hutt
  • Nelson & Tasman
    • All Nelson & Tasman
    • Motueka
    • Nelson
    • Tasman
  • Marlborough
  • West Coast
  • Canterbury
    • All Canterbury
    • Kaikōura
    • Christchurch
    • Ashburton
    • Timaru
  • Otago
    • All Otago
    • Oamaru
    • Dunedin
    • Balclutha
    • Alexandra
    • Queenstown
    • Wanaka
  • Southland
    • All Southland
    • Invercargill
    • Gore
    • Stewart Island
  • Gisborne

Media

  • Video
    • All Video
    • NZ news video
    • Herald NOW
    • Business news video
    • Politics news video
    • Sport video
    • World news video
    • Lifestyle video
    • Entertainment video
    • Travel video
    • Markets with Madison
    • Kea Kids news
  • Podcasts
    • All Podcasts
    • The Front Page
    • On the Tiles
    • Ask me Anything
    • The Little Things
  • Cartoons
  • Photo galleries
  • Today's Paper - E-editions
  • Photo sales
  • Classifieds

NZME Network

  • Advertise with NZME
  • OneRoof
  • Driven Car Guide
  • BusinessDesk
  • Newstalk ZB
  • Sunlive
  • ZM
  • The Hits
  • Coast
  • Radio Hauraki
  • The Alternative Commentary Collective
  • Gold
  • Flava
  • iHeart Radio
  • Hokonui
  • Radio Wanaka
  • iHeartCountry New Zealand
  • Restaurant Hub
  • NZME Events

SubscribeSign In
Advertisement
Advertise with NZME.
Home / Lifestyle

Decoding the Melania Trump enigma: How much do we really know about the First Lady?

By Polly Vernon
Daily Telegraph UK·
27 Aug, 2020 09:21 PM8 mins to read

Subscribe to listen

Access to Herald Premium articles require a Premium subscription. Subscribe now to listen.
Already a subscriber?  Sign in here

Listening to articles is free for open-access content—explore other articles or learn more about text-to-speech.
‌
Save

    Share this article

Melania in Ralph Lauren. Photo / Getty Images

Melania in Ralph Lauren. Photo / Getty Images

Two things struck me, on watching Melania Trump address the Republican National Convention on Tuesday night.

The first was: But she's got an accent! A ridiculous response actually, because: of course Melania Trump's got an accent! She's Slovenian; she came to the US in 1996, aged 27, already equipped with the sort of accent only a fraud would attempt to hide, shake, substitute.

Though equally, I suppose, my surprise on hearing her voice does testify to how unused I am to Melania speaking in public at all. How unused we all are; among us, the actress Bette Midler, who sparked a row on social media after mocking Melania as "an illegal alien" who "still can't speak English", thereby inviting accusations of xenophobia, even from the most hardened anti-Trump quarters.

It does rather remind us, how very little we actually know about Melania at all; how enigmatic and mysterious she has chosen to remain from us, certainly in comparison with all the First Ladies who came before her.

Advertisement
Advertise with NZME.
Advertisement
Advertise with NZME.

The second thing to occur to me, was: she's much better at this, then I'd have anticipated. Softer, more convincing, more personable. Much more human. She hit all the notes required of her. She flattered her husband's "base", his die-hard supporters, commending the chance they took, four years ago, on a politically unproven businessman (thereby reinforcing Trump's credentials as an outsider on the US political establishment, a quality his "people" relish in him); but she also invoked Covid-19, and women's rights, then teased her husband for his social media excesses, in a way that made you think she meant it.

Which is not to say she did, or that she has any right to make such proclamations, or that her performance wasn't planned and constructed and coached to the nth degree… who knows... But, regardless: it demonstrated there is clearly previously unsuspected political artistry to Melania Trump.

She looked the part, too. If you felt there was a touch of the Bond villainess to her presentation - that might be a little latent sexism stirring. We are rather inclined to assume very obviously good-looking people lack credibility, or authenticity, after all; and to associate the innate glamour Melania projects, with hidden nefarious agenda, when they might actually speak more to an Eastern European aesthetic that tends to sway that way.

As for the olive, structure and lapels on her jacket: that would have seemed a little heavy handed in the military-referencing stakes, if they hadn't also worked really well with her skin tone and eyes, emphasising the line on her cheekbones and her eyebrows, in such a way as to suggest they could equally well have just been a good fashion call. And if her blow dry was immaculate, it was perhaps 25 per cent less flouncy and flamboyant than normal, in the name of seriousness. (Also: I should very much like to know which shade of lip gloss she was wearing.)

Advertisement
Advertise with NZME.

All in all: she did well. Think and say what you will about her husband. Heaven knows, I have. But Melania Trump pulled this moment off. It might even represent her highest point, presentation wise. An accomplished climax of four years of her finessing and provoking us, with assorted fashion statements, hair styles, demeanours. It might in fact have been nothing other than her trying her best to look nice, with the world's media focused on her. But, if you believe that pictures can paint a 1000 words, in the past four years, this is what we've gleaned so far...

That Pink Shirt - October 2016

Melania Trump arrives at a presidential debate two short days after the Access Hollywood tape in which Donald Trump was overheard talking about how being famous allowed him to "grab" women "by the p***y", wearing $1100 worth of Gucci shirt, the neckline of which, was secured by a large pussy-bow.

Was she making a statement of proud defiance? If so: against whom? Her husband, whose casual disregard for female anatomy cannot have been an absolute surprise to her? Or his detractors, who were attempting to unseat him with the leaked tape? Was she merely channelling fashion resonances of Margaret Thatcher, Grace Kelly, Nancy Reagan, Princess Diana, all of whom favoured the PBB? Could she have known? Could she not have known? Did she just really like the blouse? We may never know, but heavens, it was fun speculating.

Discover more

World

US detaining more migrant children

27 Aug 11:52 PM
Lifestyle

Melania Trump's $8240 green dress steals show

28 Aug 06:22 AM
Lifestyle

Influencer accuses Instagram of hating 'fat bodies'

30 Aug 01:57 AM
Royals

Sad truth about Diana's final hours

30 Aug 04:20 AM
Melania Trump in the pink shirt in 2016. Photo / Getty Images
Melania Trump in the pink shirt in 2016. Photo / Getty Images

Powder Blue Ralph Lauren - January, 2017

Worn for Trump's inauguration into the White House. It's hard to imagine a situation in which this wasn't intended as a reference to the powder blue coat, pill box hat and – perhaps, most obviously – long gloves, which Jackie Kennedy wore to the 1961 inauguration of JFK. Powder blue is as mild and gentle in its approach and intentions as light pink, but rather more grown up; an unthreatening, respectful, faintly submissive expression of femininity. The opposite of red, if you will. The absence of cleavage and the updo might also be perceived as efforts to underplay the full impact of Melania's sexuality.

Melania in Ralph Lauren. Photo / Getty Images
Melania in Ralph Lauren. Photo / Getty Images

All White for the 2018 State of the Union speech - January, 2018

In January and February 2018, as the red carpets of all significant awards ceremonies – from the Golden Globes to the BAFTAs – were overrun by women dressed entirely in black, a show of solidarity with the MeToo movement, much of which was grounded in a fundamental distaste for Trump, those who allied themselves with him, and the culture he and his p***y-grabbing revelations were perceived as embodying; Melania wore head-to-toe white at the State of the Union address.

A screaming disavowal of MeToo, a dismissal of all those women, and the things they'd suffered? Perhaps. At the same time, Melania's all-white came in the form of a trouser suit, which could be perceived as a statement of feminist empowerment, even a coded message of support to Trump's former opponent, Hillary Clinton, whose uniform of "pantsuits" had become a symbol of female political potency, through her bid to lead the country. This sounds less unlikely, if you subscribe to the idea, as some do, that Melania makes her displeasure with her husband publicly known via the medium of menswear, which she adopts because Trump prefers women to dress in a uber sexy feminine manner.

Pinstriped Ralph Lauren to greet Justin Trudeau at the White House - October, 2017

Advertisement
Advertise with NZME.

Maybe this is a case in point.

Melania in pinstripe Ralph Lauren. Photo / Getty Images
Melania in pinstripe Ralph Lauren. Photo / Getty Images

Monochrome Christian Dior on a state visit to Paris - July 2017

Which comes first? A desire to revere and celebrate the creative spirit, culture and history of the country you're visiting in capacity as FLOTUS? Or a desire to wear Dior AMAP* (*As Much As Possible), which may or may not be associated with an eagerness not to be outdone by the eminently chic French President's wife with whom you'll inevitably be pictured a lot, because that's kind of why you're in Paris in the first place? (Extra points for the Brigitte Bardot referencing haute bouffe on the pony tail.)

A Zara jacket, while visiting migrant children on the US – Mexico border - June 2018

A army green parka emblazoned with the words "I really don't care, do u?", worn on a visit to a migrant camp undertaken amid her husband's administration riding out a storm concerning its zero tolerance policy on immigration… Has any single jacket ever provoked such wild speculation regarding its greater significance, in the history of jackets? Unlikely. But what did it mean?

Was Melania telling us she didn't care for her husband's harsh immigration policy? Or the child migrants, she was faking concern over their fate? Or the press, that she didn't care what they thought of her, her actions, or their interminable attempts to gain greater understanding of her psyche, by clumsily decoding her wardrobe choices like I am doing right now? Official spokespeople claimed it was none of the above, that it was merely a jacket.

Advertisement
Advertise with NZME.

Anonymous sources said it was more likely intended as an undermining of her daughter-in-law Ivanka Trump's persistent efforts to align herself with the most likable aspects of Donald Trump's presidency. Months later, Melania herself would tell an ABC News interviewer she thought it "obvious" that the jacket was nothing more than a jacket "to go on and off the plane".

Melania in the Zara jacket. Photo / Getty Images
Melania in the Zara jacket. Photo / Getty Images

A suit, tie and Panama hat on visiting the Sphinx and the pyramids - October 2018

How else to ensure you scene-steal from one of the seven wonders of the world, while simultaneously quietly invoking memories of Princess Diana, alone, outside the Taj Mahal, and (just possibly) berating your husband over some private slight?

Save

    Share this article

Latest from Lifestyle

Travel

Hate skiing? Try these snow-free winter adventures in NZ instead

19 Jun 06:00 AM
New Zealand

What you need to know for the Matariki long weekend

19 Jun 04:00 AM
Premium
Lifestyle

The 39 definitive rules of office fashion

19 Jun 12:00 AM

Help for those helping hardest-hit

sponsored
Advertisement
Advertise with NZME.

Latest from Lifestyle

Hate skiing? Try these snow-free winter adventures in NZ instead

Hate skiing? Try these snow-free winter adventures in NZ instead

19 Jun 06:00 AM

If you need a break from the slopes or don’t fancy a ski, there’s still a lot to do this.

What you need to know for the Matariki long weekend

What you need to know for the Matariki long weekend

19 Jun 04:00 AM
Premium
The 39 definitive rules of office fashion

The 39 definitive rules of office fashion

19 Jun 12:00 AM
The three tools leading the charge in arthritis pain relief

The three tools leading the charge in arthritis pain relief

18 Jun 11:12 PM
Inside Leigh Hart’s bonkers quest to hand-deliver a SnackaChangi chip to every Kiwi
sponsored

Inside Leigh Hart’s bonkers quest to hand-deliver a SnackaChangi chip to every Kiwi

NZ Herald
  • About NZ Herald
  • Meet the journalists
  • Newsletters
  • Classifieds
  • Help & support
  • Contact us
  • House rules
  • Privacy Policy
  • Terms of use
  • Competition terms & conditions
  • Our use of AI
Subscriber Services
  • NZ Herald e-editions
  • Daily puzzles & quizzes
  • Manage your digital subscription
  • Manage your print subscription
  • Subscribe to the NZ Herald newspaper
  • Subscribe to Herald Premium
  • Gift a subscription
  • Subscriber FAQs
  • Subscription terms & conditions
  • Promotions and subscriber benefits
NZME Network
  • The New Zealand Herald
  • The Northland Age
  • The Northern Advocate
  • Waikato Herald
  • Bay of Plenty Times
  • Rotorua Daily Post
  • Hawke's Bay Today
  • Whanganui Chronicle
  • Viva
  • NZ Listener
  • Newstalk ZB
  • BusinessDesk
  • OneRoof
  • Driven Car Guide
  • iHeart Radio
  • Restaurant Hub
NZME
  • About NZME
  • NZME careers
  • Advertise with NZME
  • Digital self-service advertising
  • Book your classified ad
  • Photo sales
  • NZME Events
  • © Copyright 2025 NZME Publishing Limited
TOP