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Home / Lifestyle

Brad Pitt's Chanel No.5 ad airs (+video)

AAP
15 Oct, 2012 07:26 PM2 mins to read

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Brad Pitt's commercial for classic scent Chanel No.5 has been shown for the first time in full length. Check it out.

Brad Pitt's commercial for classic scent Chanel No.5 has been shown for the first time in full length.

The American actor appears in a new campaign for the iconic fragrance, which was favoured by sultry Marilyn Monroe.

Chanel released a series of eight teaser clips of the video, but the full advertisement has now debuted. Pitt appears sultry in the footage, wearing a buttoned down shirt and his long hair loose.

The atmospheric commercial is shot in black and white, with Pitt musing: "The world turns and we turn with it... but wherever I go; there you are."

The actor has explained what drew him to becoming the new face of the luxury scent.

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"What's important to remember about Chanel No.5 is how revolutionary this fragrance is. When it was introduced, it broke all the rules by discarding meaningless ornamentation for an honest and open aesthetic, and a scent which embodies liberation from trend, creating a fragrance which remains as modern today as it was during its inception," the 48-year-old said in a statement.

"Chanel No.5 has always been the most iconic women's fragrance. The beauty of its success for all these years is both elegantly simple and complex at the same time. That's what I see being the appeal of this campaign; it goes beyond the abstract of emotion or beauty to evoke what is timeless, a woman's spirit."

Director Joe Wright, creator of Keira Knightley movie Anna Karenina, shot the full commercial.

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- COVER MEDIA

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