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Home / Lifestyle

Are influencers responsible for the behaviour of their followers?

By Taylor Lorenz
New York Times·
7 Sep, 2020 09:11 PM8 mins to read

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Chris (at left) in a duet responding to James Charles on TikTok. Photo / @notdonelij TikTok

Chris (at left) in a duet responding to James Charles on TikTok. Photo / @notdonelij TikTok

Chris smiles widely as a video of Miso Chan, a transgender creator presenting as a young woman with pink hair, plays next to him. A song with the lyrics "Now I know what's real and what is fake," loops in the background.

Then Miso Chan rips off their wig, pulls tissues out of their shirt and is revealed to present as male. Chris' face drops to a wide-eyed deadpan expression.

The video has been viewed more than 1.7 million times — and its comment section is filled with cruel remarks.

"This is why I have trust issues nowadays," one person replied. "Imagine what it's parents thought," said another.

Chris, who is 17 and uses the name @Donelij online, has grown an enormous audience on TikTok. Before his account was banned Tuesday he had amassed more than 2.5 million followers. Another one of his accounts had more than 2.2 million followers, but, Friday afternoon, both of Chris' backup TikTok accounts were banned as well. ("This account was banned due to multiple community guideline violations," read a banner atop the account.)

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"It's stressful," he said by phone. "That's how I got my money."

Chris' account is known in the TikTok community as a reaction account, an account where someone creates reaction videos that appear alongside other TikToks. Reaction and commentary TikTok channels are a growing niche on the platform and have been taking off in recent months.

Nearly all of Chris' videos follow the same format: a video loops to his right, he smiles, sometimes gives a thumbs up, then something happens in the video and his smile drops. The majority of Chris' videos are reactions to anodyne moments. In one, his smile drops when a man slams a brick of tofu in his own face; in another it's when cockroaches appear onscreen.

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Some of his videos, however, feature reactions to LGBTQ creators. He has a shocked expression when men put on skirts, when a man sucks on a straw, or when trans people reveal transformations over time.

basically this tiktoker donelij makes videos like these where he just goes from 😁👍 to 😐 and people got mad at him (rightfully so) and his fans started attacking people etc and then + pic.twitter.com/keFflOsXQ2

— dee (@SPlDERVERSE) September 3, 2020

Even though he never says a word, thousands of people have called them out for being homophobic. Young gay and trans TikTokers who have been featured in Chris' reactions report they have suffered vicious harassment from commenters and in messages. Some have deleted their accounts.

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Chris said he had no ill intent with his videos and said, before his accounts were banned, that he would stop duetting members of the LGBTQ community.

"I want people to know I'm not homophobic or transphobic," he said. "The facial expressions I make in my videos are jokes. I myself didn't think of them as offensive, but I can see how people would take it that way and I don't want them to feel that way."

A screenshot from Chris's TikTok from late July.
A screenshot from Chris's TikTok from late July.

Rob Anderson, 32, a TikTok creator who is a gay man, ended up in the crosshairs after calling attention to Chris' videos in a video of his own. Immediately after posting, Anderson was inundated with a stream of gay slurs, death threats and threats to his family.

"It's a vicious, intense, relentless form of harassment and it's endless," said Anderson. "These people go through all of your social channels, find any information about you — they sent gay slurs to my agent. It doesn't stop, it doesn't go away one day and leave."

Any creator who speaks out against Chris' content inevitably receives a wave of threats and harassment. After Toby Phillips, 20, posted a soft-spoken '90s-style PSA video asking Chris to take responsibility for his fans' behavior, he too suffered for it.

Phillips was met with death threats and doxxing attempts.

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As the controversy began trending Thursday, popular creators began to weigh in, including the children of several politicians and celebrities.

Cisco Hernandez, a 15-year-old high school student in San Diego, was dismayed to see that big creators he followed were expressing support for homophobic content. He posted a video about his disappointment and was immediately met with an onslaught of harassment himself. Hernandez is not a full-time TikTok creator. He has a very small following and was shocked by the vitriol he encountered. "People DMed me telling me to kill myself, a lot of other things," including homophobic slurs, he said. Hernandez identifies as bisexual.

Other large TikTok creators began issuing threats to LGBTQ creators for speaking out. In an Instagram Live on Thursday night, Freek Da Gemini, a 21-year-old TikTok creator with more than 750,000 followers, issued threats to a 17-year-old, calling him a slew of homophobic slurs. "I'm saying slurs, yeah I said a slur," he said on his livestream, adding that the young man could expect to have "blood leaking out of his head" if he encountered him in person.

Chris' fans say that critiques of his content are overblown. "This has to be the worst display of cancel culture that I've ever seen," a YouTube drama commentator known as Relex said in a video Thursday. "He's getting cancelled for the facial expressions he's making in his videos. How are you getting offended by someone who doesn't even talk?"

Unban donelij #donelij #unbandonlij #tiktok@KEEMSTAR pic.twitter.com/mmeJVuPVDz

— Keemstar TikTok Remastered (@KeemTikTok) September 4, 2020

Many flooded the comment sections of LGBTQ creators with the snowflake emoji.

Chris said that he had been on the receiving end of harassment himself as anger about his content built on the app. "I get called the N-word, monkey, in my DMs, people saying they're going to kill me when they see me," he said. Many TikTokers have encouraged their fans to flood Chris' comments with abusive messages, others have attacked members of his family and have tried to get him thrown out of school.

He also said he was frustrated with his fans' behavior. He said that he's spoken out several times on his TikTok account asking people to stop making homophobic comments but that ultimately he can't control the millions of people who follow him and that they interpret his pleas to "spread positivity" as a covert directive to attack.

"A percentage of my followers are trolls and I feel like they do this because they like getting adrenaline on the internet," he said. "I'll just keep on trying to get my fans to change their ways. I'm trying my best to get my fans to stop doing what they're doing."

Many members of the LGBTQ community respond that, whether Chris intended to or not, he built an audience of homophobic followers by posting homophobic content and it's now his responsibility to manage that audience.

"They say Chris is not responsible for his followers," said Anderson. "To that I say: Of course he is. He's cultivated this group of people with this content. The people who follow him are the people who enjoy the content he's putting out and his content is clearly anti-gay and homophobic. If you have a large following, it's your responsibility to make sure people aren't getting hurt by what you post."

In this experience, many young creators are realising how inadequate TikTok can be at protecting users from harassment. Hateful videos snowball quickly as they gain traction on the app's all-powerful "For You" page. There's no mechanism to mass report or mass block a user's entire following. Comment controls are limited and glitchy; the reporting process can be slow. Often, harassment campaigns are instigated with a wink and a nod.

"We are committed to promoting a safe and positive app environment for our users. Our Community Guidelines outline behavior that is not acceptable on the platform, and we take action against behavior that violates those policies, including by removing content or accounts. We also offer a number of features to help users control their online experience, including options to report inappropriate content, limit and filter comments and block users," a spokesperson for TikTok said in a statement.

"I'm 32, I'm not on this app to have drama with teenagers," Anderson said, "I'm confident about who I am. But there are queer people who are 15 or 16, exploring their gender. They are just trying to explore who they are."

Where to get help:
• 0800 543 354 (0800 LIFELINE) or free text 4357 (HELP) (available 24/7)
• https://www.lifeline.org.nz/services/suicide-crisis-helpline
• YOUTHLINE: 0800 376 633
• NEED TO TALK? Free call or text 1737 (available 24/7)
• KIDSLINE: 0800 543 754 (available 24/7)
• WHATSUP: 0800 942 8787 (1pm to 11pm)
• DEPRESSION HELPLINE: 0800 111 757 or TEXT 4202
• NATIONAL ANXIETY 24 HR HELPLINE: 0800 269 4389
If it is an emergency and you feel like you or someone else is at risk, call 111.


Written by: Taylor Lorenz
© 2020 THE NEW YORK TIMES

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