According to Jawbone's director of European business development, Bandar Antabi, "lifestyle diseases have surpassed communicative diseases as the world's most common killer".
"If people adopt a better way of living, they are preventable," he added. "We are trying to provide a utility to allow people to live healthier lives".
Recent successes in the health-gadget field include Nike Plus, a sensor inserted into your trainers which can connect with an iPhone or iPod Nano, to record your running speed and Basis, a wrist monitor that traces heart rates, temperature and skin response.
Lesley McBride, a chartered physiotherapist who works with the England rugby under-20s squad, said: "While such tools can be useful, there are so many gimmicks out there."
Worried about ...
... your exercise regime?
The Basis Band, worn on the wrist, measures motion, skin temperature, sweat level, heart rate and blood oxygen.
... sleep (or lack of it)?
Lark is a wristband which functions as both an alarm clock and as a sleep sensor, while Sleep Cycle measures people's movement throughout the night.
... blood pressure?
Withings' Blood Pressure Monitor connects a blood pressure monitor into an iPhone. The iHealth Blood Pressure Dock uses a cuff to take blood pressure data.
... calories?
Then try the Fitbit pedometer, which tracks calories burnt, or the BodyMedia FIT armband, which calculates calorie loss.
- INDEPENDENT