"This is where New Zealand gave birth to itself as a nation and I think we need to remind our people of that."
Plans are under way to build a new museum in time for the 175th anniversary of the signing in 2015. It will showcase taonga connected with Treaty signatories. Mr Paraone said the long-term dream was to house - even on loan - the original Treaty which is held at Archives New Zealand in Wellington.
If he could achieve that, he would retire.
CEO Greg McManus said the trust was looking at ways to subsidise school students' travel costs to the Bay of Islands and improve its online presence to tell the history more effectively. It is also increasing its marketing.
"The vision of the trust is to enhance in the psyche of the nation - that Waitangi [is] a place for all New Zealanders and a place of accord ... History tells us that those promises weren't always kept ... but what my optimist streak and certainly the aspiration of the trust is that Waitangi will assume its rightful place in the minds of all New Zealanders."
Treaty numbers
$10 million needed to build a new museum
80,000 annual New Zealand visitors
60,000 international visitors
3 years until 175th anniversary of Treaty signing in 1840