NZ Herald
  • Home
  • Latest news
  • Video
  • New Zealand
  • Sport
  • World
  • Business
  • Entertainment
  • Podcasts
  • Quizzes
  • Opinion
  • Lifestyle
  • Travel
  • Viva
  • Weather forecasts

Subscriptions

  • Herald Premium
  • Viva Premium
  • The Listener
  • BusinessDesk

Sections

  • Latest news
  • New Zealand
    • All New Zealand
    • Crime
    • Politics
    • Education
    • Open Justice
    • Scam Update
    • The Great NZ Road Trip
  • On The Up
  • World
    • All World
    • Australia
    • Asia
    • UK
    • United States
    • Middle East
    • Europe
    • Pacific
  • Business
    • All Business
    • MarketsSharesCurrencyCommoditiesStock TakesCrypto
    • Markets with Madison
    • Media Insider
    • Business analysis
    • Personal financeKiwiSaverInterest ratesTaxInvestment
    • EconomyInflationGDPOfficial cash rateEmployment
    • Small business
    • Business reportsMood of the BoardroomProject AucklandSustainable business and financeCapital markets reportAgribusiness reportInfrastructure reportDynamic business
    • Deloitte Top 200 Awards
    • CompaniesAged CareAgribusinessAirlinesBanking and financeConstructionEnergyFreight and logisticsHealthcareManufacturingMedia and MarketingRetailTelecommunicationsTourism
  • Opinion
    • All Opinion
    • Analysis
    • Editorials
    • Business analysis
    • Premium opinion
    • Letters to the editor
  • Sport
    • All Sport
    • OlympicsParalympics
    • RugbySuper RugbyNPCAll BlacksBlack FernsRugby sevensSchool rugby
    • CricketBlack CapsWhite Ferns
    • Racing
    • NetballSilver Ferns
    • LeagueWarriorsNRL
    • FootballWellington PhoenixAuckland FCAll WhitesFootball FernsEnglish Premier League
    • GolfNZ Open
    • MotorsportFormula 1
    • Boxing
    • UFC
    • BasketballNBABreakersTall BlacksTall Ferns
    • Tennis
    • Cycling
    • Athletics
    • SailingAmerica's CupSailGP
    • Rowing
  • Lifestyle
    • All Lifestyle
    • Viva - Food, fashion & beauty
    • Society Insider
    • Royals
    • Sex & relationships
    • Food & drinkRecipesRecipe collectionsRestaurant reviewsRestaurant bookings
    • Health & wellbeing
    • Fashion & beauty
    • Pets & animals
    • The Selection - Shop the trendsShop fashionShop beautyShop entertainmentShop giftsShop home & living
    • Milford's Investing Place
  • Entertainment
    • All Entertainment
    • TV
    • MoviesMovie reviews
    • MusicMusic reviews
    • BooksBook reviews
    • Culture
    • ReviewsBook reviewsMovie reviewsMusic reviewsRestaurant reviews
  • Travel
    • All Travel
    • News
    • New ZealandNorthlandAucklandWellingtonCanterburyOtago / QueenstownNelson-TasmanBest NZ beaches
    • International travelAustraliaPacific IslandsEuropeUKUSAAfricaAsia
    • Rail holidays
    • Cruise holidays
    • Ski holidays
    • Luxury travel
    • Adventure travel
  • Kāhu Māori news
  • Environment
    • All Environment
    • Our Green Future
  • Talanoa Pacific news
  • Property
    • All Property
    • Property Insider
    • Interest rates tracker
    • Residential property listings
    • Commercial property listings
  • Health
  • Technology
    • All Technology
    • AI
    • Social media
  • Rural
    • All Rural
    • Dairy farming
    • Sheep & beef farming
    • Horticulture
    • Animal health
    • Rural business
    • Rural life
    • Rural technology
    • Opinion
    • Audio & podcasts
  • Weather forecasts
    • All Weather forecasts
    • Kaitaia
    • Whangārei
    • Dargaville
    • Auckland
    • Thames
    • Tauranga
    • Hamilton
    • Whakatāne
    • Rotorua
    • Tokoroa
    • Te Kuiti
    • Taumaranui
    • Taupō
    • Gisborne
    • New Plymouth
    • Napier
    • Hastings
    • Dannevirke
    • Whanganui
    • Palmerston North
    • Levin
    • Paraparaumu
    • Masterton
    • Wellington
    • Motueka
    • Nelson
    • Blenheim
    • Westport
    • Reefton
    • Kaikōura
    • Greymouth
    • Hokitika
    • Christchurch
    • Ashburton
    • Timaru
    • Wānaka
    • Oamaru
    • Queenstown
    • Dunedin
    • Gore
    • Invercargill
  • Meet the journalists
  • Promotions & competitions
  • OneRoof property listings
  • Driven car news

Puzzles & Quizzes

  • Puzzles
    • All Puzzles
    • Sudoku
    • Code Cracker
    • Crosswords
    • Cryptic crossword
    • Wordsearch
  • Quizzes
    • All Quizzes
    • Morning quiz
    • Afternoon quiz
    • Sports quiz

Regions

  • Northland
    • All Northland
    • Far North
    • Kaitaia
    • Kerikeri
    • Kaikohe
    • Bay of Islands
    • Whangarei
    • Dargaville
    • Kaipara
    • Mangawhai
  • Auckland
  • Waikato
    • All Waikato
    • Hamilton
    • Coromandel & Hauraki
    • Matamata & Piako
    • Cambridge
    • Te Awamutu
    • Tokoroa & South Waikato
    • Taupō & Tūrangi
  • Bay of Plenty
    • All Bay of Plenty
    • Katikati
    • Tauranga
    • Mount Maunganui
    • Pāpāmoa
    • Te Puke
    • Whakatāne
  • Rotorua
  • Hawke's Bay
    • All Hawke's Bay
    • Napier
    • Hastings
    • Havelock North
    • Central Hawke's Bay
    • Wairoa
  • Taranaki
    • All Taranaki
    • Stratford
    • New Plymouth
    • Hāwera
  • Manawatū - Whanganui
    • All Manawatū - Whanganui
    • Whanganui
    • Palmerston North
    • Manawatū
    • Tararua
    • Horowhenua
  • Wellington
    • All Wellington
    • Kapiti
    • Wairarapa
    • Upper Hutt
    • Lower Hutt
  • Nelson & Tasman
    • All Nelson & Tasman
    • Motueka
    • Nelson
    • Tasman
  • Marlborough
  • West Coast
  • Canterbury
    • All Canterbury
    • Kaikōura
    • Christchurch
    • Ashburton
    • Timaru
  • Otago
    • All Otago
    • Oamaru
    • Dunedin
    • Balclutha
    • Alexandra
    • Queenstown
    • Wanaka
  • Southland
    • All Southland
    • Invercargill
    • Gore
    • Stewart Island
  • Gisborne

Media

  • Video
    • All Video
    • NZ news video
    • Business news video
    • Politics news video
    • Sport video
    • World news video
    • Lifestyle video
    • Entertainment video
    • Travel video
    • Markets with Madison
    • Kea Kids news
  • Podcasts
    • All Podcasts
    • The Front Page
    • On the Tiles
    • Ask me Anything
    • The Little Things
    • Cooking the Books
  • Cartoons
  • Photo galleries
  • Today's Paper - E-editions
  • Photo sales
  • Classifieds

NZME Network

  • Advertise with NZME
  • OneRoof
  • Driven Car Guide
  • BusinessDesk
  • Newstalk ZB
  • What the Actual
  • Sunlive
  • ZM
  • The Hits
  • Coast
  • Radio Hauraki
  • The Alternative Commentary Collective
  • Gold
  • Flava
  • iHeart Radio
  • Hokonui
  • Radio Wanaka
  • iHeartCountry New Zealand
  • Restaurant Hub
  • NZME Events

SubscribeSign In
Advertisement
Advertise with NZME.
Home / Kahu

The billion dollar Māori economy must look towards the Asia-Pacific region for shared prosperity

By Dr Jason Paul Mika
NZ Herald·
1 Sep, 2022 09:00 PM5 mins to read

Subscribe to listen

Access to Herald Premium articles require a Premium subscription. Subscribe now to listen.
Already a subscriber?  Sign in here

Listening to articles is free for open-access content—explore other articles or learn more about text-to-speech.
‌
Save

    Share this article

A panel discussion at the Asia-Pacific summit. Photo / Supplied

A panel discussion at the Asia-Pacific summit. Photo / Supplied

OPINION:

E te iti me te rahi, ka mōhio tātau, nā te hekenga nui o ngā waka o nehe rā, ka tae mai ā o tātau tīpuna ki te motu nei, inā ka puta mai ko tātau te iwi Māori. Nō reira, mehemea nō Te Moana-nui-a-Kiwa tātau, me ahu atu anō tātau ki a ia hei whai oranga mō ngā uri whakatupu.

Māori were once wayfinders and traders of the Pacific - and we can be again.

As Māori come from our ancestor, the Great Ocean of Kiwa, it is only fitting that we should turn back to Kiwa in our search for a shared prosperity with our Indigenous relations of the Asia-Pacific region.

But the region is big, with many diverse nations, so why and how we do this must be carefully considered.

Advertisement
Advertise with NZME.
Advertisement
Advertise with NZME.

At the Context: Asia-Pacific Summit held by the Centres of Asia-Pacific Excellence in Tāmaki Makaurau on Tuesday, Māori, Pasifika and other Indigenous entrepreneurs, researchers and business leaders gathered to discuss that very question: why and how can we connect and do business with the Asia-Pacific? Three main reasons suggest this might be a good idea.

Navigating business opportunities in Asia-Pacific

First is whakapapa - genealogy. Māori, Pacific and Asian peoples share a common heritage as Austronesians, part of a 4000-year-old ocean-going migration of Te Moana-nui-a-Kiwa, starting in Taiwan and ending in Aotearoa, the final sizable landmass on Earth to be settled.

Advertisement
Advertise with NZME.

Second is whānau - family

Despite differences in scale, family or whānau enterprise is an enduring form of business across the Asia-Pacific. Working with and for whānau brings a sense of belonging, pride, and obligation to focus on whānau wellbeing. A similar emphasis on family means doing business together as whānau across the Asia-Pacific should be easier.

Third is whanaungatanga - relationships

Māori and Indigenous world views are relational, they see themselves and everything around them as related—humans, nature, and spiritual elements. Relationships must be established before business proceeds.

Another reason for strengthening our Asia-Pacific connections shone through in our kōrero. Fellow panellist Jamie Rihia of Whāriki and Tauhara North No. 2 Trust said that entrepreneurship and business are crucial, and potentially the fastest way forward for our whānau. We were joined by others working hard to build business opportunities for Māori and Pasifika peoples - Jacqui Caine of Ngāi Tahu, and Sarah Rennie and Kim Tuaine, both Cook Island wāhine, of Oyster Workshop.

Dr Jason Mika at the Asia-Pacific Business hui. Photo / Supplied
Dr Jason Mika at the Asia-Pacific Business hui. Photo / Supplied

Renowned broadcaster and summit MC, Julian Wilcox, jovially claimed that our great ancestors had foreseen this panel and he was anticipating our kōrero - talk about pressure!

He did, however, "throw us bone", which I gladly seized. Julian referred to esteemed Māori scholar, the late associate professor Mānuka Hēnare, who had been instrumental in furthering Māori business knowledge at Waipapa Taumata Rau - the University of Auckland.

Chartering a course for a sustainable, inclusive and profitable future

Now Mānuka was a luminary of Māori history and business, and he managed to stitch the two together in ways that honour our past and connect our future. An economy of mana, in which the purpose of enterprise is to enhance the mana of others is one of his intellectual legacies.

The whole idea depended on the harmonious working together of spiritual, ecological and human societies, but he didn't say how.

Advertisement
Advertise with NZME.

A few of my academic colleagues and I looked for clues in the concept of hau, which Mānuka describes as a spiritual energy that passes from the giver to the receiver of gifts creating an obligation on the receiver to reciprocate, and on it goes.

We combined mana and hau to produce a theory of value called manahau. Now manahau suggests that balance in relationships is achieved through reciprocity.

At a system level, the obligation to give back as much as you receive from others, others being people, the environment, and the spiritual realm, may act as a powerful curb on patterns of excess consumption and production.

At a business level, manahau may help entrepreneurs balance cultural and commercial imperatives not as trade-offs but as reciprocity. Many speakers at the Summit reinforced the idea that Māori values can help Aotearoa do business in ways that are sustainable, inclusive, and profitable.

The building blocks of Indigenous entrepreneurial ecosystems

The audience, featuring many tauira and rangatahi in business, asked us how do we build Indigenous entrepreneurial ecosystems across the Asia-Pacific. Entrepreneurial ecosystems are a way of bringing together the combined resources of society, firms and markets to help entrepreneurs succeed.

Advertisement
Advertise with NZME.

Silicon Valley from the West and Hong Kong from the East are two well-known examples. Entrepreneurial ecosystems are an appealing aroma for policy makers, but recreating them is difficult.

An Indigenous entrepreneurial ecosystem is essentially what Indigenous communities are doing to create Indigenous enterprises and how they are supported to do so.

At their centre is a focus on Indigenous peoples' wellbeing, while indigeneity - consisting of Indigenous identities, values, knowledge, and world views - must also be present.

While whanaungatanga helps entrepreneurs navigate Indigenous entrepreneurial ecosystems, it is institutions like the Indigenous Peoples Economic and Trade Cooperation Arrangement (IPECTA) and the Centres of Asia-Pacific Excellence (CAPEs) that will help set them up across the Asia-Pacific. Indigenous leadership and adequate resources are a must if this effort is to be successful.

With many young Māori, Pasifika, and Asia-Pacific people at the summit, our panel offered words of advice. Kim Tuaine of Oyster Workshop, a Pasifika entrepreneurial educator said "find your people, because it's lonely". Knowing who you are has always been a foundation for Māori success and will be essential to reconnecting with the Asia-Pacific.

• Dr Jason Paul Mika, (Tuhoe, Ngāti Awa, Whakatōhea, Ngāti Kahungunu) is an Associate Professor of Māori Business, University of Waikato

Advertisement
Advertise with NZME.
Save

    Share this article

Latest from Kahu

New Zealand

New councillor aims to prove value of Māori ward

08 May 06:00 AM
New Zealand

Mayor backs hapū in Bay of Islands marina battle

08 May 04:35 AM
New Zealand

80-year-old kuia at coalface of Northland's meth crisis as iwi works on plan

07 May 06:00 PM

One tiny baby’s fight to survive

sponsored
Advertisement
Advertise with NZME.

Latest from Kahu

New councillor aims to prove value of Māori ward

New councillor aims to prove value of Māori ward

08 May 06:00 AM

Hemi Rolleston won the byelection with 543 votes, filling the seat his nephew couldn't.

Mayor backs hapū in Bay of Islands marina battle

Mayor backs hapū in Bay of Islands marina battle

08 May 04:35 AM
80-year-old kuia at coalface of Northland's meth crisis as iwi works on plan

80-year-old kuia at coalface of Northland's meth crisis as iwi works on plan

07 May 06:00 PM
Decision on fate of Te Pāti Māori MPs closer after late-night meeting

Decision on fate of Te Pāti Māori MPs closer after late-night meeting

07 May 09:44 AM
Connected workers are safer workers 
sponsored

Connected workers are safer workers 

NZ Herald
  • About NZ Herald
  • Meet the journalists
  • Newsletters
  • Classifieds
  • Help & support
  • Contact us
  • House rules
  • Privacy Policy
  • Terms of use
  • Competition terms & conditions
  • Our use of AI
Subscriber Services
  • NZ Herald e-editions
  • Daily puzzles & quizzes
  • Manage your digital subscription
  • Manage your print subscription
  • Subscribe to the NZ Herald newspaper
  • Subscribe to Herald Premium
  • Gift a subscription
  • Subscriber FAQs
  • Subscription terms & conditions
  • Promotions and subscriber benefits
NZME Network
  • The New Zealand Herald
  • The Northland Age
  • The Northern Advocate
  • Waikato Herald
  • Bay of Plenty Times
  • Rotorua Daily Post
  • Hawke's Bay Today
  • Whanganui Chronicle
  • Viva
  • NZ Listener
  • What the Actual
  • Newstalk ZB
  • BusinessDesk
  • OneRoof
  • Driven CarGuide
  • iHeart Radio
  • Restaurant Hub
NZME
  • About NZME
  • NZME careers
  • Advertise with NZME
  • Digital self-service advertising
  • Book your classified ad
  • Photo sales
  • NZME Events
  • © Copyright 2025 NZME Publishing Limited
TOP