Taylor Swift was named the biggest-selling global artist of 2025 by IFPI, her fourth consecutive win. Photo / Getty Images
Taylor Swift was named the biggest-selling global artist of 2025 by IFPI, her fourth consecutive win. Photo / Getty Images
US pop star Taylor Swift was crowned the biggest-selling global artist of 2025, industry body IFPI has announced, the fourth consecutive year and sixth time she has claimed its annual prize.
The 36-year-old’s success was turbo-charged by the October release of her latest album, The Life of a Showgirl, whichset several streaming records, as well as the release of a docuseries about her record-breaking The Eras tour.
“2025 was another landmark year [for Swift], driven by exceptional worldwide engagement across streaming, physical and digital formats with the release of her 12th album ... and the documentary of her tour,” IFPI said.
The body, which represents the recorded music industry worldwide, noted Swift had now won its top annual artist prize as many times as all other artists combined over the past 10 years.
IFPI hands out the Global Artist of the Year Award after calculating an artist’s or group’s worldwide sales across streaming, downloads and physical music formats during the calendar year and covers their entire body of work.
Swift beat out Korean group Stray Kids, who came in second – its highest-ever ranking and the third consecutive year in the global top five.
Fresh from his Super Bowl halftime show, Puerto Rican artist Bad Bunny placed fifth in the rankings, his sixth consecutive year in the chart.
American rapper Tyler, The Creator marked his first appearance on the chart, in 12th place, with IFPI noting he had “continued to generate strong vinyl sales across his catalogue”.
Meanwhile, Japanese rock band Mrs Green Apple entered the rankings for the first time one place below him, following what IFPI called “the success of their anniversary album ’10′”.
