Kiwi Living introduced a new line up of celebrity presenters this year but so far the ratings have not improved.
Kiwi Living introduced a new line up of celebrity presenters this year but so far the ratings have not improved.
Kiwi Living returned to our screens last Friday featuring a brand new look and new presenter line up.
But TVNZ's attempts to add some star factor to the show - signing up supermodel Kylie Bax and league star Monty Betham - has done little to draw in new viewers.
Instead, the second series debuted to its lowest ratings to date - with 307,000 Kiwis tuning in, just 85,000 of which were aged 25-54, according to Nielsen.
Last year, the 20-episode season averaged 366,000 viewers per week, of which 109,000 were aged 25-54.
The revamped line up saw several presenters dropped from the programme - including Matt Gibb, Erin Simpson and Lee-Anne Wann.
Miriama Kamo is now the sole host, with her former co-host Mike Van de Elzen kicked off the couch and out into the field, where he hosts travel and cooking segments.
He said it was a welcome alternative to the "raucous Friday night schedules" of other channels.
Jono and Ben have seen a decline in ratings this year.
One of those is TV3, which screens Jono and Ben at 7.30pm and is also struggling with a decline in ratings.
Last year, the local comedy series averaged 214,000 viewers per episode across 27 weeks. 129,000 of those were aged 25-54.
This year, the series has averaged 181,000 viewers across seven weeks, down 15 per cent on last year. It has also seen an 11 per cent decrease in the 25-54 demographic, with an average of 115,000 viewers tuning in each week.
