Key Points:

Two weeks into its six-episode season, The Jaquie Brown Diaries is holding its own in the ratings game.

The series premiered to 246,000 national viewers, age 5+, with a follow-up audience on 223,200 last week.

More impressive, however, was the increase in viewers age 18-49 (the target demographic of the series) which went from 123,000 in the first week to 134,600.

TV3 programming director Kelly Martin is delighted with the result.

"We had high hopes for The Jaquie Brown Diaries, and we have not been disappointed. Not only has the show held its audience, and even grown it, but it has received positive viewer feedback on our phone logs and through our website."