"His lifelong fans will be thrilled all over again and new audiences will discover the electric experience of Elvis the performer."
Presley died in 1977 aged 42.
Lisa Marie has since revealed that she has no problem with her father's digital recreation - as long as it's "done tastefully".
"I've been maintaining that as long as things are done tastefully, I would never have a problem with it," she tells Billboard.com.
"And thankfully we've been very much involved, so we will be formulating how it'll be coming out and everything," she said, adding, "There's no definite plans yet."
It was also recently announced that a different high-tech production company is planning on reviving late screen siren Marilyn Monroe, using hologram-like technology, for a 'virtual' Monroe concert later this year.
But those plans appear to have hit a snag.
According to The Hollywood Reporter, the late icon's estate is threatening legal action if the show goes on.
You can read all about the legal wrangling here.
Watch footage of Tupac's appearance at Coachella below:
* What do you think of these digital resurrections? Would you want to see a 'virtual' Elvis or Monroe perform?
- Blogger Bites Back